MTA Annual Report - 2011 - Maryland Transit Administration ...

Mobility Direct is a new interactive
voice response telephone option that
helps patrons manage their accounts,
receive reminder calls, and cancel
scheduled pickups. This new service is
available by touch-tone telephone 24
hours a day, and is offered in addition
to live operator assistance from Call
Center agents. An outreach campaign
to all Mobility customers in 2011 also
helped define new guidelines on
eligibility and geographic service area
changes since many Local Bus routes
had changed. Another outreach campaign was focused on travel training to help individuals
with disabilities and older adults become more familiar with and aware of the flexibility and
accessibility of fixed-route transit, including Local Bus, Metro Subway and Light Rail.
12%
RIDERSHIP ON MOBILITY, COMBINED WITH
TAXI ACCESS SERVICE, ROSE OVER 12
PERCENT IN FISCAL YEAR 2011.
“Travel Training helped me to better
navigate through all the various
MTA options. To get to my job at
Social Security, I first take either
paratransit or a local Howard
County bus to the Park & Ride to
board a Commuter Bus to
Baltimore. Then I transfer to the
40 QuickBus downtown which then
takes me the rest of the way to
Woodlawn. I recommend Travel
Training to anyone who is sightimpaired
who wishes to learn more
about riding MTA services.”
– Darlene B.
MARYLAND TRANSIT ADMINISTRATION | ANNUAL REPORT 2011 17