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LAB BAGS final

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COMPETITOR REVIEW<br />

1<br />

2<br />

Jansport Bags<br />

The online website of Jansport has certain features<br />

that are convenient for customers. For one, Jansport<br />

already laid out the most important feature at the top<br />

of their website page. Jansport already include: (1)<br />

Best Sellers, (2) New Items, (3) Everyday Bags, (4)<br />

Outdoor Bags and (5) Digital Bags. Jansport already<br />

categorize their bags in a convenient way such that<br />

customers already know where to choose from. For<br />

instance, if the customers want to know the new<br />

products Jansport has created, they can freely click the<br />

New Items tab. If the customers want to look at bags<br />

designed for digital devices, they may click the Digital<br />

Bags item. The categories that Jansport has created<br />

already provides an easy access to their products.<br />

Hawk<br />

As of today, the website of Hawk is still under<br />

construction. However, an alternative website for<br />

Hawk bags are from Zalora. The website of Zalora<br />

for Hawks are also magnificent. They did not<br />

categorize the bags the same as Jansport but they<br />

still categorize it effectively. The customers can<br />

sort the bags through: (1) Popularity, (2) Lowest or<br />

Highest Price, (3) Latest Arrival and (4) Discount.<br />

All of these categories are helpful in deciding a<br />

particular bag.<br />

4

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