June 2010 - Amusement Today

June 2010 AMUSEMENT TODAY 15
From BRC Imagination Arts
NASA’s Kennedy Space Center opens Exploration Space
The fifth collaboration
between NASA, The
Kennedy Space Center and
BRC Imagination Arts has
opened its doors to the public.
Exploration Space, a
10,000-square foot-attraction
that is among the most technically
complicated exhibits
at the Kennedy Space Center
Visitors Complex, puts visitors
at the center of the future of
space travel, inspiring young
visitors to play an active role
in making the next 20 years of
space exploration a truly revolutionary
mission.
Exploration Space is the
first attraction at the Kennedy
Space Center Visitor Complex
to examine the near future of
space exploration. Rather than
celebrating the accomplishments
of the past, Exploration
Space is about what’s potentially
ahead: from new spacecraft
concepts to a life-sized
Lunar Electric Rover and
the latest spacesuit technology,
explorers of all ages get
a glimpse into the future of
space travel, today.
“Exploration Space combines
the best of live theater,
interactive exhibits and new
media to engage, encourage
and educate young audiences
in particular,” said Matthew
Solari, director of education
development at BRC
Imagination Arts.
Filled with light, color,
sound and energy, Exploration
Space features large-scale digital
projections, dimensional
exhibits and immersive experiences,
inviting guests to
become a part of the future of
space exploration. The main
show, Explorers Wanted, runs
approximately twice an hour,
transforming the entire space
into a live theater environment
with a compelling message
that there is room for all
kinds of people in the future
of space exploration.
“Exploration Space is a
story about potential – not
just of space travel but also
of each individual, and how
we can contribute to future
missions,” added Bob Rogers,
BRC’s founder and chief cre-
NASA’s new Exploration
Space attraction lets
visitors view, clockwise
from top: Spacecraft
Development,
Lunar Electric Rover,
and Approach and
Descent exhibits.
PHOTOS COURTESY NASA
ative officer. Rogers has served
on several NASA committees
advising the space program
and received the NASA Public
Service Medal in 2002.