Internet Marketing Secrets Revealed - Gahanna Area Chamber of ...
Internet Marketing Secrets Revealed - Gahanna Area Chamber of ...
Internet Marketing Secrets Revealed - Gahanna Area Chamber of ...
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
<strong>Gahanna</strong> <strong>Chamber</strong> <strong>of</strong> Commerce Street Map<br />
We are pleased to announce our plans to produce a new updated street<br />
map and digital interactive map <strong>of</strong> <strong>Gahanna</strong> and the surrounding area<br />
beginning in July. Our full color map will represent the region as a<br />
beautiful, progressive community in which people can work, shop,<br />
raise a family and where businesses can prosper. We have contracted<br />
with NovoPrint USA, Inc. to produce an outstanding map for 2010.<br />
Highly regarded throughout the industry for producing accurate and<br />
pr<strong>of</strong>essional maps, NovoPrint USA is a recognized member <strong>of</strong> the<br />
North America Cartographic Information Society (NACIS) and the<br />
International Map Trade Association (IMAT.) This map will be a<br />
stunning high quality full color attractive and an informative resource<br />
for visitors and residents alike.<br />
5,000 copies will be distributed to hotels, restaurants, realtors, banks,<br />
business prospects, city government and other high-traffic locations<br />
for several years to come.<br />
We believe your advertising dollar will be well spent because <strong>of</strong> the<br />
following reasons:<br />
• Maps are kept for many years ensuring increased exposure for your ad.<br />
• No money is required in advance for advertising sold and NovoPrint<br />
USA can prepare the ad for you at no additional cost.<br />
• Your ad will be featured in full color and will be available for a 2-3 year<br />
shelf life at just pennies a map.<br />
• New This Year: We will be <strong>of</strong>fering an interactive map and online<br />
business locator called Loc8. This product provides businesses a<br />
greater presence on the <strong>Chamber</strong> website, access to an interactive<br />
map <strong>of</strong> the community and the use <strong>of</strong> digital Loc8 files for your<br />
website and publishing needs such as brochures and annual reports.<br />
NovoPrint USA’s pr<strong>of</strong>essional representative, Tommy Thompson will<br />
be arranging appointments in July to personally explain our project<br />
and additional options to local pr<strong>of</strong>essionals and business owners.<br />
To ensure that you receive a prime position on the map please contact<br />
the chamber at 471-0451 or email us at info@gahannaareachamber.<br />
com. For further information call Tommy Thompson on his cell phone<br />
at 937-475-4597 starting July 15th.<br />
Deadline for Advertising in June Issue: May ??<br />
<strong>Gahanna</strong> Customers in the Door<br />
The <strong>Chamber</strong>-sponsored <strong>Gahanna</strong> Community Values booklets arrived<br />
in <strong>Gahanna</strong> <strong>Area</strong> Homes recently, promoting <strong>Chamber</strong> businesses.<br />
There were over $5,000 in free Gift Cards from <strong>Chamber</strong> businesses<br />
inside the booklet!…so, it really got the attention <strong>of</strong> consumers.<br />
Results are still coming in. But, it looks as if the shared-cost promotion<br />
drove many new and returning customers in the door <strong>of</strong> the participating<br />
advertisers…more successful and trackable than other shared mail marketing.<br />
The next issue for Community Values is scheduled to arrive in-home the<br />
end <strong>of</strong> September. The prices for running an ad in the second issue <strong>of</strong> the<br />
booklet have been cut from the rates originally planned. For the price<br />
<strong>of</strong> a Val Pak ad, your business can have a much higher quality ad in the<br />
<strong>Chamber</strong>-sponsored booklet (2 to 4 cents). And the results are trackable,<br />
so you know what is working and with whom!<br />
Getting the Right Customers<br />
Beginning with this September Issue, your business can target your ad to<br />
just those consumers that are the highest potential for your business…Or,<br />
provide different messages for different consumer segments. In short,<br />
you can focus your marketing dollars where they will do the most good.<br />
No other advertising channel gives you this type <strong>of</strong> direct mail targeting<br />
and tracking for shared mail pricing.<br />
Call the Community Values line at 614-459-0300 to place your Ad<br />
or get more information.<br />
Multiple Channel<br />
The Community Values program also includes distribution <strong>of</strong> an Email<br />
version <strong>of</strong> the booklet, and an extra Offer listing on the <strong>Gahanna</strong>Values.<br />
com website. The <strong>Gahanna</strong>Values.com sites lists all the best <strong>of</strong>fers from<br />
<strong>Chamber</strong> members for consumers…and it is being enhanced weekly.<br />
Update Your Free Web Listing<br />
Make sure your listing and Offers are filled in on <strong>Gahanna</strong>Values.com.<br />
<strong>Chamber</strong> Members can now update your Free Web Listings yourself to tell<br />
<strong>Gahanna</strong> consumers about your products and services. We are sending out<br />
emails that give you your administrative password to update your listings.<br />
Other <strong>Marketing</strong> Tools<br />
We have a team <strong>of</strong> people that can provide: Solo Postcards, Solo Self-Mailers,<br />
Email Campaigns, Web Design and other marketing tools to help you grow<br />
your business by getting customers in the door and back in the door.<br />
Contact us at 614-459-0300 for further information.<br />
July 2010<br />
5 - Independence Day Observed - Office Closed<br />
7 - Planning Team Committee Meeting<br />
8:00 AM ~ <strong>Chamber</strong> Office<br />
Committee Chairman: Charlie Collins, Collins<br />
Financial Planning Services<br />
8 - Membership Meeting Luncheon<br />
11:30 AM ~ 1:00 PM<br />
Where: Columbus Airport Marriott<br />
1375 N. Cassady Ave. 43219<br />
Program: <strong>Internet</strong> <strong>Marketing</strong> <strong>Secrets</strong> <strong>Revealed</strong>,<br />
Panel Discussion<br />
13 - <strong>Marketing</strong> & Finance Committee Meeting<br />
8:45 AM ~ <strong>Chamber</strong> Office<br />
15 - Ambassador Committee Team Meeting<br />
11:00 AM ~ <strong>Chamber</strong> Office<br />
Committee Chairwoman: Tina Levo,<br />
Coldwell Banker King Thompson<br />
Board meetings are held the 2nd Tuesday <strong>of</strong> each month<br />
7:30 A.M • <strong>Chamber</strong> Office<br />
19 - Taste <strong>of</strong> <strong>Gahanna</strong> Committee Meeting<br />
3:00 PM ~ <strong>Chamber</strong> Office<br />
Committee Chairwoman: Mary Beth Brigleb,<br />
newImage Business Cards<br />
21 - Golf Wrap Up Committee Meeting<br />
9:00 AM ~ Jefferson Country Club<br />
Committee Chairman: Rick Conover, Aflac<br />
27 - Joint <strong>Chamber</strong> Luncheon<br />
w/ New Albany & Westerville<br />
11:00 AM - 1:00 PM<br />
Where: BIA Parade <strong>of</strong> Homes Site, Ackerly Park<br />
See flyer insert for details!<br />
29 - Empowering Women ~ 5:30 - 7:00 PM<br />
Where: KEMBA Financial Credit Union<br />
Program: Focus on Your Finances,<br />
Panel Discussion (See flyer insert for details!)<br />
Please Note: The <strong>Chamber</strong> has moved its <strong>of</strong>fice to C|Suites,<br />
1000 Creekside Plaza located in the Creekside area in downtown <strong>Gahanna</strong>.<br />
Contact information remains the same.<br />
7