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Jun., 2010 - Mecklenburg County Bar

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2009-10 Summary<br />

Communications<br />

Committee<br />

By Tricia Morvan Derr, Chair<br />

In 2009-10, the Communications Committee focused their efforts<br />

on ensuring that all MCB print and electronic communication pieces<br />

are relevant, timely and user-friendly. This was an ambitious<br />

undertaking that entailed the re-design of the <strong>Mecklenburg</strong> <strong>Bar</strong> News,<br />

<strong>Bar</strong> Blasts and Meck<strong>Bar</strong>.org. Rhea Kelley, Director of Communications<br />

(and a relatively new addition to the MCB staff), has been the driving<br />

force in leading the Committee to a productive and successful year.<br />

With Ms. Kelley’s skill, tenacity and positive attitude, the Committee<br />

has achieved all of its goals this year.<br />

The <strong>Mecklenburg</strong> <strong>Bar</strong> News, the signature publication of our <strong>Bar</strong>,<br />

was converted to a “booklet” format with glossy paper. This was an<br />

important step in making the newsletter more cost-effective,<br />

environmentally conscious and convenient for the reader. The booklet<br />

format also provides a more flexible platform for the varying amount<br />

of content published each month. Despite the significant and more<br />

attractive change, no additional expenses were added as a result of the<br />

new design and printing.<br />

The Committee implemented a new e-mail distribution program<br />

that allows us to monitor what percentage of recipients open the <strong>Bar</strong><br />

Blasts and what links recipients most often click on to read more<br />

information. These statistics enable the Committee to determine what<br />

information is most relevant to our membership and to respond by<br />

ensuring that the information distributed to the membership is based<br />

on interest. Moving forward, these statistics will provide an important<br />

baseline for membership trends in receiving and utilizing electronic<br />

information.<br />

The MCB Web site, Meck<strong>Bar</strong>.org, underwent a thorough reorganization<br />

and re-design. The Committee aimed to make the<br />

upgraded site an important resource for MCB members that is<br />

intuitive to navigate and that features more photos and profiles of<br />

MCB members. The management of Meck<strong>Bar</strong>.org was brought inhouse<br />

to allow MCB staff to easily and frequently update and post new<br />

content, providing the most up-to-date information available to MCB<br />

members and the public.<br />

Special thanks to the Communications Committee members who<br />

continue to research and write meaningful articles for the <strong>Mecklenburg</strong><br />

<strong>Bar</strong> News and provide insightful direction to the <strong>Bar</strong>’s communication<br />

efforts as a whole. The Committee is always looking for MCB<br />

members interested in participating on this committee. Please contact<br />

Director of Communications Rhea Kelley at rkelley@meckbar.org if<br />

you would like to learn more.<br />

2009-10 Summary<br />

Corporate Counsel<br />

Section<br />

By Miranda Zolot, Co-Chair<br />

The Corporate Counsel Section provided notable CLE programs focused<br />

on bridging the gaps between inside and outside counsel in 2009-10.<br />

In December 2009, the Section hosted a panel presentation,<br />

“Enhancing the Relationship Between In-House and Outside Counsel<br />

(or Everything You’ve Always Wanted to Know About In-House<br />

Counsel but Were Afraid to Ask).” This panel was an opportunity for<br />

attendees to peek behind the in-house curtain and find out what<br />

corporate clients are expecting from their outside counsel. The<br />

participants discussed effective communication, alternative billing, how<br />

to provide value and potential conflicts of interest. Thank you to our<br />

panelists: Carranza Pryor, TIAA CREF; Catherine Stempien, Duke<br />

Energy; Jake Modla, Family Dollar; Fred Hartman, Goodrich<br />

Corporation; and Jan Aniel, formerly with Bank of America.<br />

In February, the Section participated in the <strong>2010</strong> MCB Annual<br />

Review CLE. On behalf of the Section, Peter Buck, Partner, Robinson,<br />

Bradshaw & Hinson P.A., provided a well-received corporate law update<br />

titled “Back to Some ‘New Basics.’”<br />

In March <strong>2010</strong>, the Section hosted “Job Envy: Representing a Sports<br />

Franchise or NASCAR Driver,” featuring a question-and-answer session<br />

with Andre Walters, Senior Director, Legal Affairs, Bobcats Sports &<br />

Entertainment; Fred Whitfield, President and CEO, Bobcats Sports &<br />

Entertainment; Richard Thigpen, General Counsel, Carolina Panthers;<br />

and Stoke Caldwell, Partner, Robinson, Bradshaw & Hinson P.A.,<br />

Counsel to several NASCAR teams. Topics ranged from contract<br />

negotiations with players and NASCAR drivers, labor, and workers<br />

compensation issues to litigation. The program was held on the Bobcats’<br />

practice court at the Time Warner Cable Arena and Section members<br />

were treated to a behind-the-scenes tour of the arena and attendance at<br />

a Bobcats game in one of the Arena’s private suites. The event attracted a<br />

large number of Section members and law students from around the<br />

region. Not only was it a fun way to bring the Section together, it was a<br />

great way for students to network with local attorneys who had jobs the<br />

students envied. This event was co-sponsored by Winston & Strawn,<br />

LLP and Robinson, Bradshaw & Hinson P.A.<br />

We thank all our 2009-10 sponsors and presenters for their support<br />

of the Section. In the coming year, we will continue to bring in-house<br />

lawyers together for relevant CLE, bench-marking and networking<br />

opportunities. We also continue to look for ways to strengthen the ties<br />

between local corporations and local attorneys. If you are interested in<br />

learning more about these Section opportunities or becoming a more<br />

active participant in the Section, please email Miranda Zolot at<br />

mzolot@familydollar or MCB Section liaison Mary Jordan Mullinax at<br />

mjmullinax@meckbar.org.<br />

www.meckbar.org <strong>Jun</strong>e <strong>2010</strong> 7

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