100 Years of Swiss Graphic Design - eMuseum
100 Years of Swiss Graphic Design - eMuseum
100 Years of Swiss Graphic Design - eMuseum
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ship between music and graphic culture by examples from the club scene or by Max Huber’s legendary<br />
Sirenella poster. “<strong>100</strong> <strong>Years</strong> <strong>of</strong> <strong>Swiss</strong> <strong>Graphic</strong> <strong>Design</strong>” makes reference both to changes in<br />
thought patterns as well as constants in the approach <strong>of</strong> the designers or in the use <strong>of</strong> design<br />
tools. Here the spotlight is turned, for example, on <strong>Swiss</strong>air and its visual presence, the signage in<br />
the Centre Georges Pompidou in Paris or the production <strong>of</strong> the Rote Fabrik.<br />
The venue area, a temporary platform within the exhibition, shows consecutively two contemporary<br />
positions selected by external curators and teams <strong>of</strong> artists.<br />
To underscore the historical diversity <strong>of</strong> <strong>Swiss</strong> graphic design in terms <strong>of</strong> content, the exhibition<br />
also conveys the wide range <strong>of</strong> media used. In addition to the poster smaller printed items such<br />
as the party flyer, examples <strong>of</strong> book design and signage, memorable advertising campaigns, design<br />
objects and moving images are also shown. Many exhibits come from the museum’s own rich<br />
poster and graphic design collection, augmented by important donations and loans. With a view<br />
ahead to the new collection center <strong>of</strong> the Museum für Gestaltung Zürich, currently being created<br />
on the Toni site, this is the first time that the unique wealth <strong>of</strong> objects in the collection is being<br />
presented to the public at this scale.<br />
A comprehensive, illustrated publication in German and English will appear in summer 2013.<br />
Opening Hours<br />
Tuesday–Sunday 10 am – 5 pm, Wednesday 10 am – 8 pm<br />
Easter and Whit: 10 am – 5 pm<br />
Closed: Monday, as well as Good Friday 6 April<br />
Venues<br />
10 February to 15 April 2012<br />
Aperçu 2011: Graphisme en Romandie<br />
Curated from Schönherwehrs/Gregor Schönborn, Stéphane Hernandez, Nils Wehrspann,<br />
Geneva<br />
19 April to 3 June 2012, Opening: Wednesday, 18 April 2012, 6 pm<br />
Things to Do<br />
Jürg Lehni, Urs Lehni and Rafael Koch, Zurich<br />
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