Hudson History - Celebrating a Century of Improving ... - HD Hudson

acquire a toehold in this growing market. That same year,
Hudson introduced new boutique-type lithography on its
hand sprayers and dusters, the new Spra-Boy compact
power sprayer, and the first Spray/Dust Headquarters, an
assortment of goods on a permanent display fixture.
In 1961, in Sprayers and Dusters Booklet 566, Hudson
told,“How to do the job right with the right Hudson
sprayer and duster.” It answered 11 key questions on how
to spray your yard and garden, and how to choose the
right sprayer or duster. During the same year, Hudson
introduced the Peerless Power Sprayer with new
Ten-O-Matic diaphragm pump.
Though product innovation was a constant during this
period, so were H. D. Hudson’s efforts to focus on productive
business and to jettison any business units that were not
core to the company’s strategic direction.
During this time, Hudson products were being used for a variety of
environmental purposes from insect abatement to crop protection.
1955 marked 50 years in
business for the company.
All catalogs and
literature from that year
carried the “Golden
Anniversary” logo.
With this in mind, in 1963, the Rockford factory added sow
feeders and waterers to complete a line of equipment for
the growing market of automated hog raising systems and
farrowing houses. Later that year, the name of the Hudson
Equipment Company was changed to Hudson Profi-Matic
Division to better identify its products.
The following year, H. D. Hudson’s De Pere,Wis., barn
equipment factory was closed, and all production was
moved to the Rockford factory. In November 1964, the
assets and customer lists of Lofstrand, a manufacturer of
sprayers and water-type fire extinguishers and a strong
competitor during the World War II period, were purchased.
Also, in 1964, some items of equipment pertinent to the
company’s activities in the stock tank market were
purchased from Felker Bros. Manufacturing Co.,
manufacturers of stock tanks.
Chapter IX Another Milestone 29