advertising rate card - USA Today

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USA TODAY CIRCULATION

NATIONAL CIRCULATION*

AVG DAILY

Monday-Thursday 1,728,413

Friday Weekend Edition 1,981,016

*Source: September 2011 ABC Publisher’s Statement

Final Written Report Grading Criteria Rubric

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USA TODAY CIRCULATION NATIONAL CIRCULATION* AVG DAILY Monday-Thursday 1,728,413 Friday Weekend Edition 1,981,016 *Source: September 2011 ABC Publisher’s Statement

CONTENTS 2 National Circulation Rates Regional Circulation Rates 3 Advertiser-Supplied Inserts Copy Splits Discounts 4 Space Reservation Deadlines Material Deadlines 5 Insertion/Materials Shipping Address Material Specifications 6-8 Ad Sizes 9 General Advertising Terms 10 Advertising Print Markets Map 11 Publishing Headquarters Advertising Sales Offices 1

Page 1: 2012 advertising rate card EFFECTIV
Page 5 and 6: ADVERTISER-SUPPLIED INSERTS Sold on
Page 7 and 8: INSERTION/MATERIALS SHIPPING ADDRES
Page 9 and 10: AD SIZES 2-COL VERTICAL 2-COL THIRD
Page 11 and 12: GENERAL ADVERTISING TERMS GENERAL I
Page 13: PUBLISHING HEADQUARTERS USA TODAY H

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