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6. Discussion and Q&A<br />
QUESTION:<br />
What policies, such as incentives, regulation or leading-by-doing, are effective and efficient to enhance<br />
adoption of green buildings in Germany?<br />
Dr Rüdiger Kratzenberg: You have to start on many levels at the same time. It<br />
begins with education in the school - making pupils and students comprehensive<br />
on these topics. You have to give some public money, especially to land owners<br />
and the owners of buildings, and you have to put a lot of money into research.<br />
This is at the first level maybe the most effective thing you could do - to spend<br />
much money on research for technical components. At least you can think over<br />
some tax cuts or something similar. But it must always be a large, wide array of<br />
components coming forward; it is not a single thing.<br />
QUESTION:<br />
The Plus Energy project targets not only buildings but also mobility. Now that we have got to this point in<br />
Germany – which has taken many years and a lot of effort – in terms of energy use, will you be looking at the<br />
broader scale of how cities are planned, for example how many kilometres people have to drive per day?<br />
Dr Rüdiger Kratzenberg: That depends very much on where are you living. Of<br />
course, it makes a big difference if you are living in a great city agglomerate or in<br />
the countryside. Of course, this strategy to bring in electric vehicles is firstly<br />
taken in the cities. On the other hand, we are making a lot of effort to bring-up<br />
our public transport systems also. But Germans love to go by car, so it could be<br />
very good for the environment to bring in more electric cars, and we are planning<br />
to have just about 10 million electric cars on our roads by 2020. We work<br />
together with the industry of course, with all the other players on this field, and<br />
also invest some public money in this field also. Especially still, the storage of<br />
electric energy in batteries is problematic. But we will move ahead in this field.<br />
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