25.11.2014 Views

“Double Butterfly” Condom - Futures Group

“Double Butterfly” Condom - Futures Group

“Double Butterfly” Condom - Futures Group

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

© 2002 Horizon Research and <strong>Futures</strong> <strong>Group</strong> Europe<br />

Section 6 Sex Workers’ Appraisal of the Appearance<br />

of <strong>“Double</strong> <strong>Butterfly”</strong> <strong>Condom</strong><br />

Part of this study included an assessment by sex workers of the socially-marketed<br />

condom, <strong>“Double</strong> Butterfly,” designed specifically for the <strong>Condom</strong> Social Marketing<br />

Program of the China-UK AIDS Prevention and Control Project.<br />

? . More Acceptance of Outside Package<br />

1. Outside package of butterfly condom is welcomed by sexual workers<br />

Design of Butterfly Constituted the Main Reason for Popularity of Outside<br />

Package<br />

Generally speaking, 34.8% of the sex workers recognized the inside product as a<br />

condom from their judgment of the outside package without any prompting<br />

(Table213). Almost 89.6% of the sex workers in both Sichuan and Yunnan<br />

provinces liked the outside package (Table 34).<br />

Half (51.2%) of the sex workers at sauna/bath houses recognized the inside product as<br />

a condom from their judgment of the outside package without any prompts from<br />

others, a higher percentage than those in other types of sex work establishments<br />

(Table 35). Fully 92.6% of the street sex workers said that they were fond of the<br />

outside package, a slightly higher percentage than those in other types of sex work<br />

establishment (Table 36).<br />

Half (49.9%) of the sex workers above age 30 recognized the inside product as a<br />

condom from their judgment of the outside package without any prompts from others,<br />

a higher percentage than those in other age groups (Table 37). Fully 93.1% of the<br />

sex workers ages 17-18 said that they were fond of the outside package, a somewhat<br />

higher percentage than those in other age groups (Table 38).<br />

Sexual workers report 35

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!