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August 2012 IPA SPECIAL REPORT - Blue and Co., LLC

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Steve is<br />

Experienced<br />

Steve Erickson knows the public<br />

accounting business, having practiced<br />

in <strong>and</strong> consulted to the profession for<br />

over 30 years.<br />

A nationally recognized consultant (rated top<br />

10 by Inside Public Accounting for the last 8<br />

consecutive years), Steve specializes in resolving<br />

the partner <strong>and</strong> people issues that limit the<br />

success of professional CPA firms. Steve’s h<strong>and</strong>son<br />

<strong>and</strong> results-oriented approach helps firms to identify, establish & achieve<br />

their goals.<br />

Erickson is a masterful presenter, gifted teacher <strong>and</strong> one of only a h<strong>and</strong>ful<br />

of CPAs who belong to the National Speaker’s Association. He speaks<br />

frequently throughout North America, <strong>and</strong> has written extensively for<br />

professional journals <strong>and</strong> other trade publications. Steve is a proud member<br />

of the Professional <strong>Co</strong>aches <strong>and</strong> Mentors Association, the International<br />

Association of Facilitators, NSA, the AICPA <strong>and</strong> the NMSCPAs.<br />

The Process<br />

The firm leaders are involved in every stage of the process to<br />

make sure the training is on target <strong>and</strong> specific to the unique<br />

needs of their firm.<br />

▶▶In advance of the sessions every partner <strong>and</strong> employee is<br />

surveyed to determine the current situation in your practice.<br />

This information is reviewed with the leadership of the firm<br />

<strong>and</strong> goals <strong>and</strong> objectives for the sessions are agreed to.<br />

▶▶Once the goals are set, an agenda is prepared <strong>and</strong><br />

distributed to invited participants. We customize our<br />

materials so we are able to offer programs for different levels<br />

within a firm (partners, managers or staff) or to the whole<br />

firm if desired.<br />

Your effort is required<br />

“This is an excellent program for Sr. Managers. The value this<br />

program brings to the firm is incalculable.”<br />

Like anything else you have done in your career, success comes<br />

with focused work <strong>and</strong> diligence . . . working smarter, not<br />

harder. This program will give you the tools <strong>and</strong> information<br />

to put processes in place that will substantially improve your<br />

financial results <strong>and</strong> career satisfaction.<br />

We ask that each attendee come to the session with an<br />

open mind, ready to discuss <strong>and</strong> explore potential solutions.<br />

Business as usual is not working for many firms, <strong>and</strong> if positive<br />

change is desired, we have to think differently.<br />

Erickson<br />

Whitman<br />

National CPA Firm <strong>Co</strong>nsultants<br />

<strong>LLC</strong><br />

Phil is<br />

Experienced<br />

Philip J. Whitman, CPA, knows CPA<br />

firms! 15+ years running firms. Now<br />

working with managing partners<br />

across North America.<br />

Firms of all sizes, from sole practitioners to top<br />

10 global firms rely on him. Phil specializes in<br />

succession planning, mergers & acquisitions,<br />

strategic talent acquisition <strong>and</strong> practice<br />

management consulting, <strong>and</strong> his experience<br />

extends to labor law, human resources, organizational leadership, <strong>and</strong> even<br />

auditing.<br />

Whitman has authored articles <strong>and</strong> has chaired numerous committees for<br />

the New York State Society of CPAs. He has been a featured speaker for<br />

various state societies of CPA, international CPA firm associations as well as<br />

a presenter for CCHs annual user conference. He has served as conference<br />

chair of the Foundation for Accounting Education’s Practice Management<br />

<strong>Co</strong>nference <strong>and</strong> the CFOs, <strong>Co</strong>ntrollers <strong>and</strong> Financial Executives <strong>Co</strong>nference.<br />

Here’s an example of a recent<br />

training program:<br />

Day 1 : Meet with the partners of the firm to gain unity <strong>and</strong><br />

set the strategic direction for the firm<br />

Day 2 : Meet with managers/supervisors to discuss various<br />

leadership topics <strong>and</strong> the strategic direction that the partners<br />

have decided for the firm<br />

Day 3-Morning : Meet with the partners <strong>and</strong> the<br />

management group to develop a plan of action to implement<br />

the strategy <strong>and</strong> improve performance<br />

Day 3-Afternoon : Meet with the partners/management<br />

group/staff to share the strategy <strong>and</strong> action plan<br />

Good things have been said...<br />

“Steve has been instrumental with our Firm, <strong>and</strong> our success can—in<br />

part—be attributed to his involvement. We’ve had him help with<br />

our staff survey, facilitate retreats, design & conduct our Upward<br />

Feedback <strong>and</strong> Leadership Development programs, <strong>and</strong> act as<br />

Executive coach to our partners. The more Steve has gotten to know<br />

us, the more value he adds.” ~ Managing Partner, Top 100 Firm<br />

“Phil facilitated a leadership retreat for our firm that all involved<br />

deemed to be very successful. His objective approach <strong>and</strong> style<br />

enabled us to address <strong>and</strong> resolve topics which have previously<br />

eluded us. That retreat jump-started several strategic initiatives that<br />

have resulted in significant, measurable improvements to the firm,<br />

operationally <strong>and</strong> financially.”~ LitmanGerson & Associates, LLP<br />

Call us today.<br />

Let’s get started!<br />

info@EricksonWhitman.com<br />

New Mexico (505) 331-9100<br />

New Jersey (732) 970-6412

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