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THE UNDP LEADERSHIP DEVELOPMENT ... - UNDP Nigeria

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<strong>LEADERSHIP</strong> <strong>DEVELOPMENT</strong> PROGRAMME: <strong>THE</strong> NIGERIAN EXPERIENCE<br />

ART & MEDIA Group - Cross River State<br />

Project objective<br />

To curb the spread of HIV & AIDS in Cross River State by creating and/or increasing<br />

awareness using Arts and Media as a strategy<br />

Activities<br />

The group paid advocacy and sensitization visits to the Media houses, beach market<br />

women, churches and educational institutions (secondary and tertiary). A T-shirt with the<br />

inscription “Flush AIDS out of Cross River state” was produced to raise the profile of these<br />

activities. A booklet entitled “JUST THIS ONCE” was produced and given out as prizes to<br />

students who participated in debates etc. Handbills and other IEC materials were used<br />

during such visits.<br />

A drama entitled “Whispers of Love” was produced and staged at the Theatre Arts Dept of<br />

the University of Calabar while a 13 – episode drama of 15 minutes, with an adaptation for<br />

the radio, was produced and aired on the Television. The drama, which had a campus<br />

setting, was aimed at highlighting the consequences of high-risk behaviour among youths.<br />

In the meantime a radio programme titled ‘Radio Counsellor’ has commenced. This<br />

programme is aimed at sensitizing the general populace on the issues of HIV & AIDS<br />

To measure the impact of these activities a phone-in programme has also been introduced<br />

Achievements<br />

• Over 2 million people were reached with information on HIV & AIDS prevention<br />

and control activities<br />

• Production of 500 copies of “JUST THIS ONCE”, a booklet containing short<br />

stories on HIV & AIDS for Secondary and University students. These are given<br />

out as prizes and souvenirs to students that participate in Quiz and Debates<br />

19<br />

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