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Transcript for complete interview. - Voices of September 11th

Transcript for complete interview. - Voices of September 11th

Transcript for complete interview. - Voices of September 11th

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Interview with John Duffy, chairman & CEO <strong>of</strong> KBW<br />

Conducted by Mary Fetchet<br />

[John]: Well I think it’s dual. What <strong>Voices</strong> will achieve as being part <strong>of</strong> the Memorial is two-fold.<br />

One, I think there is certainly a beneficial impact to the families <strong>of</strong> the people who were lost,<br />

that will make those families feel better and assured that their loved one is not <strong>for</strong>gotten. But<br />

way beyond that, I think it’s <strong>for</strong> the rest <strong>of</strong> the country to appreciate really what happened and<br />

to put a personal, human side to the story and people in the New York Metropolitan area,<br />

chances are you lived here, you knew somebody that either lost their life or at a minimum you<br />

know somebody who knows somebody that knows a family that lost a family member. Even<br />

though we’re a big city, when there are 3,000 people killed, you feel you know someone that<br />

was directly impacted. As you move away from New York, and I travel the country in my job,<br />

there is not that same connectivity between the people and the human side <strong>of</strong> the event. They<br />

understand kind <strong>of</strong> the macro side <strong>of</strong> what happened that day: the country was attacked by<br />

terrorists. But they don’t know on a personal level someone that was lost, whether it’s directly<br />

or indirectly. And yet those people care. You know, there were all sorts <strong>of</strong> memorials erected<br />

around the country, some <strong>of</strong> them very beautiful, so people care there. But as those people<br />

hopefully over the course <strong>of</strong> their lives have an opportunity to come to New York and visit the<br />

Memorial I think it’s important to be able to put the personal side <strong>of</strong> this story – make it<br />

available to those folks, because I think that will make it a lot more meaningful. So again in<br />

summary, I think the <strong>Voices</strong> <strong>of</strong> 9/11, you know the benefits will be two-fold. One, it’ll be very<br />

warm and positive to the family members but without a doubt I think it also has a very<br />

beneficial impact <strong>for</strong> the people who almost wish they knew somebody. A lot <strong>of</strong> people realize<br />

the threat to our country and almost wish they were closer to what happened that day, and I<br />

think making the stories available, some <strong>of</strong> these folks will realize that, Gee, these people are<br />

just kind <strong>of</strong> like me. They may have been a cook in Windows on the World, or maybe they’re in<br />

finance, or in some other job but they’re same ethnic background or same pr<strong>of</strong>ession or same<br />

age. I think that’ll help strengthen those ties between the people who were directly impacted<br />

here in New York and the people throughout the rest <strong>of</strong> the country. And I think it’s also a sign<br />

to the rest <strong>of</strong> the world that we care. We care about ourselves and we’re not going to let this<br />

happen again.<br />

[Mary]: How do you want KBW to be remembered, because we’ve met with families and we’ve<br />

found just your point – that by giving a voice to the people that were impacted, we’re giving a<br />

voice to the people that died, but then we’re giving a voice to the people that were impacted,<br />

and that’s going to help, I think, through photographs and other things that people are<br />

contributing, I think we have 40,000 images thus far working with these other families. But<br />

we’re finding it’s going to help future generations, their children, their children’s children, as<br />

you said and all the rest <strong>of</strong> the world. How do you want – because we feel it’s so important to<br />

document the individual stories, the survivor stories, and the corporations’ stories – how do<br />

you want KBW to be remembered<br />

[John]: Well, I think what we’d like is KBW to be remembered in two ways. One, by the families<br />

– that their loved one who worked here enjoyed working here and that the people lucky<br />

enough to survive that day reached out to those families and did what we could and certainly<br />

didn’t <strong>for</strong>get them; we’re not going to <strong>for</strong>get the people that worked here. I think we’ve done a<br />

pretty good job <strong>of</strong> that. You can always probably do things better but we’ve never lost focus<br />

that that’s important. I think secondly you want the firm to be known or remembered as a

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