25.01.2015 Views

How to write a press release - IdeasTap

How to write a press release - IdeasTap

How to write a press release - IdeasTap

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Template<br />

EMBARGOED UNTIL DD MM YYYY<br />

Distribution date<br />

Snappy heading in large writing<br />

Paragraph one: summary - who, what, when, where, why<br />

Paragraph two: more detailed information.<br />

IMAGE<br />

(com<strong>press</strong>ed)<br />

Paragraph three: quote from a relevant person.<br />

Paragraph four: more detailed information.<br />

Paragraph five: closing paragraph.<br />

Notes <strong>to</strong> Edi<strong>to</strong>rs:<br />

ENDS<br />

Insert any technical/detailed information that is <strong>to</strong>o boring for the main <strong>release</strong>.<br />

Provide an overview of your company and any other parties involved in the project. It’s also useful<br />

<strong>to</strong> include a link <strong>to</strong> company websites where possible.<br />

Further information:<br />

Please contact INSERT NAME, JOB TITLE, COMPANY NAME<br />

Telephone: INSERT TELEPHONE NUMBER<br />

Email: INSERT EMAIL ADDRESS

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