The Israeli Experience - Invest in Israel

overview
4
Thirsty for Solutions
According to the UN:
20% of the world’s population
faces water shortages. The
number is expected to rise to
50% within 50 years.
1 in 6 people worldwide
do not have daily access to
potable water.
1.6 million people die
every year from drinking
contaminated water.
International Waters: Demand and Supply
The Falling Water Line
Due to the growing world population, global warming and a
decrease in water supply, it is estimated that over the next 15
years, the world will face a 35% shortage in consumable water.
According to the World Health Organization (WHO),
increasing the access to clean water is essential for:
Reducing water related diseases
Improving the well being of a large part of the world’s
population
Sustaining economic growth in developed and
developing countries
Alleviating poverty
The World Market for Water - The New Oil
Currently at a tipping point, the world is searching for efficient
solutions to address the impending water shortages. The
anticipated scarcity is transforming water into the “new oil” of
the 21st century and is causing the pace of water technology
development to accelerate.
The annual size of the international water market is estimated
at $450 billion. With 7%-8% annual growth, it is one of the
fastest growing of the world’s industries.
The Israeli Water Experience -
Water Saving is in The Country’s Roots
Embedded in Israel’s culture is a national awareness of water
scarcity issues. Israel’s total water consumption has remained
the same since the 1960s, in spite of a growing population,
rising water requirements and increasing agricultural
production.
Israel’s success in answering the country’s water needs stems
from its ability to incorporate an extensive variety of solutions
under multiple constraints.
Mekorot, Israel’s National Water company:
Reclaims 68% of its reused effluents for agriculture
Treats 32% of wastewater in Israel
Transfers water from the lush northern region to the arid
southern part of the country
Augments rainfall by up to 15%