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Zurich at a Glance

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Change is in our business model<br />

In our Group we search out and<br />

share best practices, we enhance<br />

the quality of our d<strong>at</strong>a, and we<br />

strive to improve our expense r<strong>at</strong>ios.<br />

The <strong>Zurich</strong> Way<br />

Target of USD 2.7 billion for 2009 to 2011<br />

USD<br />

500m<br />

USD<br />

700m<br />

2006 2007<br />

USD<br />

800m<br />

Total TZW planned benefits<br />

2009 to 2011: USD 2.7 billion<br />

USD<br />

900m<br />

2008 2009 2010 2011<br />

Across our Group we search out and share best practices to continuously improve<br />

how we do business. We call it The <strong>Zurich</strong> Way – our journey of ongoing transform<strong>at</strong>ion<br />

to make <strong>Zurich</strong> a truly outstanding company in our industry. Across the Group, people<br />

are doing gre<strong>at</strong> things for our customers, and The <strong>Zurich</strong> Way takes all these best<br />

practices and system<strong>at</strong>ically transfers them across the organiz<strong>at</strong>ion to fulfill our<br />

commitment to bring everyone up to the same level.<br />

Wh<strong>at</strong> does this achieve? Take, for example, our core processes of Underwriting and<br />

Claims, where The <strong>Zurich</strong> Way delivers fair pricing and better customer service in a<br />

consistent, recognizably <strong>Zurich</strong> way. Or take <strong>Zurich</strong>’s ambitious goals for further<br />

profitable growth. These are largely driven by The <strong>Zurich</strong> Way of Tied Agent<br />

Distribution, Independent Distribution, Proposition Development and Cross-selling,<br />

each rowing in the same direction to better serve customers – however they choose to<br />

access <strong>Zurich</strong> – with products and services th<strong>at</strong> truly meet their needs. The <strong>Zurich</strong> Way<br />

also helps integr<strong>at</strong>e businesses we acquire so new colleagues can deliver a one <strong>Zurich</strong><br />

experience to customers. Wh<strong>at</strong>’s more, The <strong>Zurich</strong> Way is reshaping the Group<br />

towards our aspir<strong>at</strong>ion of having the most effective, efficient and customer-focused<br />

oper<strong>at</strong>ing model in our industry. Through The <strong>Zurich</strong> Way we’re committed to<br />

delivering an anticip<strong>at</strong>ed USD 2.7 billion in total planned benefits between 2009 and<br />

2011, helping <strong>Zurich</strong> sustain its financial strength underpinned by a total focus on wh<strong>at</strong><br />

our customers want and need.<br />

At <strong>Zurich</strong> we’ve institutionalized this culture of change, so th<strong>at</strong> we’re always preparing for<br />

the next transform<strong>at</strong>ion in the way we do business.<br />

14 <strong>Zurich</strong> <strong>at</strong> a <strong>Glance</strong><br />

9013_<strong>Zurich</strong>_Group@<strong>Glance</strong>_09_120710_RA.indd 14 7/10/10 10:53:19

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