OTT Video in Emerging Markets 5-Year Revenue Opportunity : BMR
Big Market Research, OTT Video in Emerging Market OTT Video in Emerging Markets Monetization Strategies and 5-Year Revenue Opportunity Market Size, Share, Global Trends, Overview, Applications, Key Players, Demand, Insights, Video Platform and Forecast. Get full report @ http://www.bigmarketresearch.com/ott-video-in-emerging-monetization-strategies-and-5-year-revenue-opportunity-market “OTT Video in Emerging Markets: Monetization Strategies and 5-Year Revenue Opportunity,” a Research Report by Pyramid Research, analyzes the revenue potential of OTT video services across emerging markets in Africa and the Middle East, Asia Pacific, Central and Eastern Europe, and Latin America, identifying and mapping key OTT video players from local telcos and payTV providers to pure-play OTTs, and best practices for differentiation and OTT video monetization.
Big Market Research, OTT Video in Emerging Market OTT Video in Emerging Markets Monetization Strategies and 5-Year Revenue Opportunity Market Size, Share, Global Trends, Overview, Applications, Key Players, Demand, Insights, Video Platform and Forecast. Get full report @ http://www.bigmarketresearch.com/ott-video-in-emerging-monetization-strategies-and-5-year-revenue-opportunity-market
“OTT Video in Emerging Markets: Monetization Strategies and 5-Year Revenue Opportunity,” a Research Report by Pyramid Research, analyzes the revenue potential of OTT video services across emerging markets in Africa and the Middle East, Asia Pacific, Central and Eastern Europe, and Latin America, identifying and mapping key OTT video players from local telcos and payTV providers to pure-play OTTs, and best practices for differentiation and OTT video monetization.
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Report Description<br />
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- Across emerg<strong>in</strong>g markets, we expect SVoD accounts will <strong>in</strong>crease more than five-fold<br />
between 2014 and 2019; the proliferation <strong>in</strong> Ch<strong>in</strong>a of hybrid models comb<strong>in</strong><strong>in</strong>g AVoD and<br />
SVoD will be a major driver for growth. The cumulative paid <strong>OTT</strong> revenue from SVoD and<br />
TVoD services is projected to be as much as US$18.8bn for the 2015-2019 period, over<br />
80% of which will come from the emerg<strong>in</strong>g markets <strong>in</strong> Asia Pacific and Lat<strong>in</strong> America.<br />
Among all emerg<strong>in</strong>g markets exam<strong>in</strong>ed, Ch<strong>in</strong>a, Russia, Brazil and Mexico offer the most<br />
scale and growth potential over the next five years.<br />
- The opportunity to position SVoD and TVoD services successfully is stronger for local<br />
companies, provided that they have enough fund<strong>in</strong>g to <strong>in</strong>vest <strong>in</strong> attractive content, and<br />
that they can deploy susta<strong>in</strong>able bus<strong>in</strong>ess models for paid content.<br />
- In spite of the grow<strong>in</strong>g importance of mobile, with <strong>in</strong>creas<strong>in</strong>g 4G take up, the bulk of<br />
<strong>OTT</strong> video usage will rema<strong>in</strong> over fixed broadband networks, with WiFi represent<strong>in</strong>g a key<br />
enabler technology for nomadic usage on secondary screens.
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