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GABBA<br />

Spring / Summer<br />

2015<br />

At GABBA we are dedicated to denim. We study and work with the<br />

denim to create the coolest expression. We strive to get the<br />

utmost out of our work with fabrics, trims, washes and details.<br />

We travel the world to get inspiration for our collections and<br />

we keep our eyes open for new ideas, techniques and ways to make<br />

the best jeans possible.<br />

Our Spring – Summer 2015 collection takes its inspiration from<br />

Berlin; from the movement of its people and how they interact.<br />

This made us reflect on how cities are moving fast in all kinds<br />

of directions – how everything changes and how new stories are<br />

written daily.<br />

Cultures develop, divide and absorb from other cultures. Cities<br />

evolve and yet their soul remains. Traffic, billboards, smog,<br />

the sounds of cars honking, sirens in the distance, street musicians<br />

on the corner. Craziness remains, the soul remains,<br />

originality remains. This inspiration has been our offset for<br />

the SS15 collection, digging into what’s original and has true<br />

soul. The result is an undertone of rock’n’roll - influenced by<br />

a free spirited attitude with a twist of indigo vintage.<br />

Our philosophy for denim is a naturally worn look, whether it’s<br />

a light, a dark, or even a raw pair of jeans to break in personally.<br />

Graphics in the collection feature heritage motifs,<br />

hand painted abstracts and photo prints inspired by the urban<br />

landscape. Our color palette is toned down and slanted toward<br />

a darker scale. We have picked up tones of grays and blues and<br />

along with black and white we have added raw touches of rust and<br />

jade to complete our Spring – Summer 2015 collection.<br />

-- GABBA – Dedicated to Denim since 1983 --

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