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<strong>March</strong> <strong>22</strong> to 28 <strong>2015</strong><br />

THE STANDARD STYLE / ARTS 27<br />

Born free Exhibition:<br />

A Whole New Mind<br />

Zvikomborero Mandangu<br />

The National Gallery of Zimbabwe<br />

will be hosting the first<br />

edition of the Born Free Exhibition,<br />

an exhibition which<br />

seeks to give a voice to those born<br />

in the jubilation of an independent<br />

Zimbabwe under the theme A Whole<br />

New Mind from the 16th of April to<br />

the 15th of June <strong>2015</strong>.<br />

This exhibition seeks to explore<br />

the importance of this generation<br />

of Zimbabweans and examine challenges<br />

they face in light of issues<br />

of identity, religion and history.<br />

The exhibition will provide a form<br />

of inspiration to solutions through<br />

the artists’ work from their own informed<br />

context and more complete<br />

picture of the Zimbabwean reality.<br />

These young artists will present artworks<br />

in different mediums which<br />

will interrogate the frustrations,<br />

hopes and social views of their generation.<br />

These young artists will engage<br />

in their own realities from the 1980s<br />

to the present day. Hearing echoes<br />

from the older generation of artists<br />

has been exciting, but one must not<br />

forget that the reflection finds inspiration<br />

in the day to day struggles<br />

they encounter.<br />

There is a war every generation<br />

has to fight. Every generation has<br />

to fight for their rights or problems<br />

affecting them. The born-frees have<br />

their struggles which they have<br />

to fight which include corruption,<br />

need for jobs and equal opportunities<br />

for everyone. All this is compounded<br />

by the crises related to<br />

identity, religion and history they<br />

have to deal with.<br />

What happened during the colonial<br />

rule is not immediate for this<br />

generation thus they cannot relate.<br />

Their problems, like those of a fairly<br />

young state, are all consuming<br />

and seem unmanageable. The talk<br />

of how conditions were better during<br />

colonial rule is constantly being<br />

disproved. It has been shown that<br />

opportunities offered by the minority<br />

white government were limited<br />

to a few blacks and that life under<br />

white rule was not really desirable –<br />

the curfews, the infamous pass and<br />

the much hated segregation.<br />

This exhibition offers a platform<br />

for the young artists to posit the<br />

question: What roles can the born<br />

frees play in bettering their own<br />

lives and that of the nation at large?<br />

The world has become fluid in terms<br />

of information flow and how people<br />

ought to conduct themselves in their<br />

respective societies. They reiterate<br />

the need to move away from blaming<br />

others and offer solutions to the<br />

current problems whilst embracing<br />

that the past shapes the future. They<br />

also think that the solutions lie in<br />

realizing that the present is an interwoven<br />

mixture that requires several<br />

individuals with dynamic ideas<br />

to continuously improve on past and<br />

present accomplishments.<br />

DStv<br />

Aquarius PR<br />

Zimbabwe’s advertising communications<br />

industry will honour the<br />

best advertising in the country<br />

during 2014 at the DStv Ngoma<br />

Awards, scheduled to be held in Harare<br />

in early April.<br />

The Ngoma awards are designed<br />

to recognise and reward excellence in<br />

advertising communications and have<br />

been held each year since 2005. Based on<br />

entries from advertising agencies and<br />

other individuals and organisations,<br />

the awards competition is adjudicated<br />

by a panel of local judges and an international<br />

judge, and awards are handed<br />

out in more than a dozen categories.<br />

The overall award for campaign of the<br />

year is the most prestigious of the selection<br />

and will this year be named the<br />

Feel Every Moment Award, as a result<br />

of continued support from MultiChoice<br />

Zimbabwe, which is also this year’s title<br />

sponsor.<br />

“We are delighted with the support<br />

from MultiChoice, as well as from our<br />

other sponsors, and this has enabled the<br />

competition to be run for 10th year, with<br />

a record number of entries from a large<br />

number of entrant organisations,” said<br />

Judy Macdonald, a member of the organising<br />

team.<br />

The deadline for entries at the end<br />

of January saw almost 320 entries in the<br />

various categories. Judging is now taking<br />

place and the awards presentation<br />

will take place at a glittering luncheon<br />

on Saturday April 11, an event open to<br />

anyone interested or involved in advertising,<br />

marketing, sales and public relations,<br />

as well as from the media.<br />

“We are hoping for a good turnout of<br />

industry professionals this year, especially<br />

from among the sales and marketing<br />

managers who control the advertising<br />

decision-making within corporates.<br />

They have not attended in the numbers<br />

they should in recent years, and we feel<br />

it is important for them to see what is<br />

happening within the advertising communications<br />

industry and be part of the<br />

process of change and development,”<br />

said Ms Macdonald.<br />

More information can be sourced from<br />

(04) 870306 or empire@mango.zw

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