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18<br />
EVENTS<br />
<strong>Hella</strong> Valued Partner Conference <strong>2010</strong><br />
The <strong>Hella</strong> Valued Partner Conference was held from 2-3 July<br />
<strong>2010</strong> at the Resorts World Sentosa in Singapore. The 2-day<br />
event was attended by more than 80 guests from over 30<br />
companies all over the Asia Paciic region.<br />
The event marked a great start to the new inancial year<br />
where the focus is to further strengthen our relationship with<br />
valued partners through Trust, Open Communication, Mutual<br />
Commitment, and Common Goals - hence the theme Team<br />
<strong>Hella</strong>. The event kicked-off with the presentation of <strong>Hella</strong>’s<br />
strategy, new developments, and key thrusts.<br />
Two specials guests were invited to give a broader perspective<br />
of the <strong>Hella</strong> global business; Mr. Nico Untiet, Overseas Sales<br />
Manager of Behr <strong>Hella</strong> Service GmbH shared the direction<br />
of the joint venture partnership while Mr. Pete Bradley, Head<br />
of Technical Services from <strong>Hella</strong> KG, introduced the new<br />
Singapore, 2 - 3 July, <strong>2010</strong><br />
offerings of <strong>Hella</strong> and oficially launched the new Technical<br />
Blog site, www.Askpete-hella.com. This site was set up<br />
as an online platform and channel for customers to direct their<br />
technical inquiries or simply to get further information about<br />
<strong>Hella</strong> and BHS products.<br />
The DynaEdge frameless wiper blade was oficially launched<br />
during the conference and the partners had a “sight and sound”<br />
experience of the newly refreshed horn range. In addition,<br />
everyone had a irst glimpse of the other new products and<br />
services that will be launched in the market this year. As part<br />
of our open communication initiative, a discussion platform<br />
was also set up where partners exchanged their ideas and<br />
shared experiences.<br />
<strong>Hella</strong> is honoured to have the presence of the HVPs and we<br />
look forward to another successful year of partnerships.
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