ABSTRAK HINGGA KE BULAN
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OBJECTIVES<br />
Market Placement<br />
Thrive to set foot in the local music scene<br />
Satisfy the requirements of a proper independent act<br />
Marketing, Management, Promotion & Advertising<br />
Continuously promote the artist in more existing and<br />
revolutionary but most cost efficient process<br />
Making marketing, promotions, PR and advertising<br />
fun & exciting<br />
Using global networking and agencies to take the<br />
album worldwide<br />
Consumers<br />
Listen to their demands<br />
Keep them updated with<br />
newsletters of latest<br />
happenings<br />
Keep them updated through<br />
various promotions and event<br />
through media<br />
Understand their<br />
psychological and buying<br />
habits<br />
Media<br />
Keep them updated with our promotions and album details<br />
Express coverage and treat them to our party invites and gifts<br />
Press kits filled with goodies<br />
Visual Merchandising<br />
Continuously capture target audience with displays and<br />
visual merchandising<br />
Creolize visual merchandising according to local market<br />
but still keeping the artist’s post-steampunk image<br />
Push boundaries in visual merchandising whilst being<br />
cost effective<br />
TIME FRAME MAY JUNE JULY AUGUST<br />
Recording<br />
13 songs to be<br />
recorded and<br />
mastered<br />
Release<br />
Tentatively 10<br />
June with<br />
radio airplay<br />
and interviews<br />
Tour<br />
Klang valley<br />
music venue<br />
tour<br />
Review<br />
Assessment and<br />
review of<br />
success<br />
indicators<br />
[4]
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