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Copa Airlines - Ken Donohue

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delivery of new aircraft. At the end of 2002, the<br />

airline had 20 aircraft in its fleet, comprising 12<br />

Boeing 737-700s and eight 737-200s. <strong>Copa</strong> also<br />

has six firm orders and six options for 737NGs,<br />

with the first two deliveries of 2003 scheduled to<br />

be 737-800s. The Dash 200s will be phased out<br />

by 2005.<br />

Like spokes radiating from the center of<br />

a bicycle wheel, <strong>Copa</strong> currently serves 27<br />

destinations in 19 countries. From Los Angeles<br />

to Buenos Aires, the airline flies throughout the<br />

Americas and the Caribbean. <strong>Copa</strong>’s route<br />

network is as varied as the cities it serves. From<br />

short hops to Costa Rica and Colombia, to some<br />

of the longest scheduled 737 services in the<br />

worldæ Panamá to Buenos Aires (a sector time of<br />

just over seven hours), São Paulo, Santiago, and<br />

Los Angeles.<br />

Because of its long routes, coupled with<br />

‘hot-and-high’ airports, <strong>Copa</strong> was the second<br />

airline in the world, after <strong>Ken</strong>ya Airways, to<br />

install Aviation Partners Boeing blended<br />

winglets on its 737-700s. The winglet-equipped<br />

aircraft are more fuel-efficient, carry a bigger<br />

payload, and have reduced engine maintenance<br />

costs (Airways, April 2001). “We have been very<br />

satisfied with the winglets,” says Heilbron. “It<br />

makes sense for the routes we serve. We’ve seen<br />

a four percent improvement on fuel burn, and<br />

we are in the process of retrofitting previous<br />

deliveries of the 700 with the winglets.” While<br />

winglets are factory options for the 737-800,<br />

Boeing will not install them on the -700s,<br />

so <strong>Copa</strong> sends its aircraft to Cascade Aerospace<br />

in Abbotsford, British Columbia, for the<br />

modification.<br />

<strong>Copa</strong> <strong>Airlines</strong> has a diverse workforce. Ten<br />

percent of the company’s pilots are Latin<br />

American expatriates and, ironically under a<br />

protectionist piece of Panamanian legislation,<br />

they must all be captains. The airline also has<br />

some expat executives. “It’s difficult for small<br />

countries to have local talent,” remarks<br />

Heilbron. “Besides, aviation is a global<br />

business…we compete against the best airlines<br />

in the world, so we must recruit the best people<br />

to work for us.”<br />

Captain Larry Ganse, <strong>Copa</strong>’s vice president<br />

of operations, is a good example. Ganse, who<br />

spent 27 years with TWA, and subsequently time<br />

with Northwest <strong>Airlines</strong> and Grupo TACA before<br />

<strong>Copa</strong>, is currently qualified on the 737-700, and<br />

usually flies a scheduled route three times a<br />

month. He says that leaving the office for the<br />

flightdeck is his reality check. Generally, expats<br />

are graciously accepted at <strong>Copa</strong>. “Panamá is a<br />

very cosmopolitan place, and is amazingly<br />

tolerant,” he enthuses.<br />

The slump in the global airline industry,<br />

following the events of September 11, 2001, did<br />

not affect <strong>Copa</strong> as much as it did others. “We<br />

have done well despite the downturn,” asserts<br />

Heilbron, as he knocks on a wooden table. “It<br />

really only affected us for a few months. The US<br />

routes are still slow, but they account for only 25<br />

percent of our market share. Other routes have<br />

returned to normal.” Heilbron adds that Latin<br />

Los Angeles<br />

Mexico City<br />

Houston<br />

Cancún<br />

Newark<br />

Orlando<br />

Miami<br />

Havana<br />

Montego<br />

Bay<br />

Guatemala<br />

Managua<br />

San Salvador<br />

San Jose<br />

Panama<br />

Lima<br />

Port-au-<br />

Prince Santo Domingo<br />

Kingston<br />

San Juan<br />

Barranquilla<br />

Cartagena Caracas<br />

Medellin<br />

Bogotá<br />

Cali<br />

Santiago<br />

Buenos Aires<br />

São Paulo<br />

<strong>Copa</strong> <strong>Airlines</strong> operates four of the longest-scheduled 737 routes in the world, from Panama<br />

City to Buenos Aires, Santiago, São Paulo, and Los Angeles.<br />

America is very diverse, pointing out that last year South America was strong<br />

and Central America was weak. This year, it is the opposite. “The countries of<br />

Latin America are never doing well at the same time,” he observes, “but that<br />

also means that they are never doing poorly at the same time.” And while many<br />

airlines were scrambling to implement tougher security measures, <strong>Copa</strong>, as with<br />

most Latin American airlines, was already spending more on security, because<br />

of its proximity to the drug trade. The airline was also quick to install steel<br />

reinforced cockpit doors on all its aircraft in the latter part of 2001.<br />

Nevertheless, it has not been all smooth flying for <strong>Copa</strong> <strong>Airlines</strong>. In March<br />

2001, the FAA downgraded Panamá’s rating in its International Aviation Safety<br />

Assessment program to Category 2, or failure to comply with ICAO<br />

(International Civil Aviation Organization) standards. The ruling limits US<br />

carriers from code-sharing with a Panamanian airline. Hence, Continental’s<br />

codes have been removed from <strong>Copa</strong>’s flights. “This has definitely affected us,”<br />

concedes Heilbron. “Revenues are being lost.” Heilbron says that the<br />

Panamanian government is working hard and making progress to restore the<br />

country to Category 1 status. “I support the FAA’s decision. The assessment<br />

was correct, but it is unfair to penalize airlines for what really should be a<br />

government issue.”<br />

<strong>Copa</strong> has witnessed many changes over the past three years, but its<br />

operational performance is especially noteworthy. In 2000, the airline’s on-time<br />

performance was 65%, and schedule completion was around 96%. Today, those<br />

figures are above 90% and 99%, respectively. “I was hired to try and fix this,”<br />

admits Capt Larry Ganse, with a sense of pride. “The biggest problem was the<br />

Quito<br />

ILLUSTRATION BY GREG SMITH<br />

16 April 2003

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