Event Magazine SHOW&ORDER No. 8
Official magazine for SHOW&ORDER Fashion Trade Event Berlin, taking place in the Kraftwerk Berlin Mitte from July 7th to 9th 2015.
Official magazine for SHOW&ORDER Fashion Trade Event Berlin, taking place in the Kraftwerk Berlin Mitte from July 7th to 9th 2015.
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EvENT MaGaZINE <strong>No</strong> 08<br />
SuMMEr 2015<br />
faSHION TraDE EvENT<br />
07.- 09.07.2015<br />
KrAFTWerK BerlIN MITTe<br />
KÖPeNICKer STr. 70 . 10179 BerlIN
FASHION TRADE EVENT<br />
tue 07.07.2015 10 am — 7 pm<br />
Wed 08.07.2015 10 am — 7 pm<br />
thu 09.07.2015 10 am — 5 pm<br />
<strong>No</strong> 8<br />
exhibitor <strong>Magazine</strong>
WWW.ANA-ALCAZAR.COM
WELCOME<br />
Welcome<br />
Dearest visitors,<br />
LET’S PICK THE MOST BEAUTIFUL FLOWERS OF FASHION!<br />
This season, the Kraftwerk Berlin-Mitte turns into an urban scenery for the<br />
bohemian summer — it’s going to be bloomy, inspiring and cosy.<br />
Convergence instead of expansion: With 250 international brands plus various<br />
new exhibitors we are the trend source amongst the Berlin based fashion fairs<br />
and create a unique platform for business, ordering and networking.<br />
SHOW&<strong>ORDER</strong> is the place-to-be for the great harvest of THE MOST<br />
BEAUTIFUL FLOWERS OF FASHION. Brands are waiting to be discovered,<br />
the most interesting styles of the season are presenting themselves and<br />
the most important must-haves are shown here — altogether we offer a very<br />
special mix for every retailer and shop owner.<br />
As the SHOW&<strong>ORDER</strong> attracts more and more exhibitors from abroad we<br />
have intensified the collaboration with the French — particularly Sophie<br />
Guyot — and now focus on a carefully selected range of exclusive labels<br />
and emerging talents. Be excited to explore our new Showroom<br />
„SO…by Show&Order“ on level 2.<br />
Verena Malta,<br />
CEO Show&Order<br />
Kraftwerk Berlin Mitte . Köpenicker Str. 70 . 10179 Berlin<br />
showandorder.com . facebook.com/showandorder<br />
6
Summer 2016<br />
Berlin<br />
“Show & Order”<br />
7.7. – 9.7.<br />
Düsseldorf<br />
“Supreme”<br />
25.7. – 28.7.<br />
Zürich<br />
Agentur “Loft 261”<br />
27.7. – 24.8.<br />
New York<br />
“d & a”<br />
18.9. – 20.9.<br />
Paris<br />
“Paris sur mode”<br />
2.10. – 5.10.<br />
Los Angeles<br />
“d & a”<br />
12.10. – 14.10.<br />
Contact:<br />
T + 49 173 93 129 03<br />
M office@hovman.de<br />
www.katharinahovman.com<br />
Photo: M.A.M. Fabig<br />
Hair & Make-up: Peggy Kurka<br />
Model: Annika<br />
Graphic Design: Ummocrono
So...<br />
by ShOW&ORDeR<br />
FW—15<br />
WEHVE.COM<br />
So… wants to make a difference and proposes THE NEW concept to introduce<br />
brands. Presented in a chic and puristically designed showroom labels can present<br />
themselves at their best.<br />
The Parisiènne Sophie Guyot has picked out her best pieces of fashion, jewelry<br />
and lifestyle and takes us on a Petit “Voyage à Paris”. The concept Showroom<br />
is a place of expression and a meeting point for fashion lovers who can discover<br />
more than 20 labels that are presenting their latest trends.<br />
10<br />
11
SO...<br />
SOphie guyot<br />
I want to propose something new, a<br />
real selection, a clearer offer, a way<br />
to simplify the buyer’s purchases and<br />
help the brands in their commercial<br />
development.<br />
Who is Sophie Guyot and what<br />
have you done in the past?<br />
After having worked for Jean Paul<br />
Gaultier as a sale assistant, I joined<br />
my mother to work at the atmosphere<br />
tradeshow. I have thereafter created the<br />
Fame within the Who’s next. In 2015, I<br />
created my own company — SO…<br />
How do you select the brands<br />
presented at SO... ?<br />
I try to put myself in the multibrand<br />
stores’ buyers shoes. I select my brands<br />
regarding the different markets. I usually<br />
have a big crush on them.<br />
Must Have for Spring/Summer16?<br />
Printed trench, colors, wide skirt, long<br />
and loose dress, oversized pants.<br />
What is SO... about?<br />
So… is a consulting company which<br />
aim is the international development<br />
of brands.<br />
Why did you decide to present<br />
SO… at Show&Order?<br />
To me, it seems essential for the brands<br />
to be able to expand to a market as<br />
interesting as Germany and <strong>No</strong>rthern<br />
Europe.<br />
Where does your inspiration<br />
for SO… come from?<br />
I feel that the market has changed a lot<br />
lately. <strong>No</strong>w the offer don’t fit the buyers’<br />
needs anymore. With SO...<br />
Why do you think a crossover<br />
between Berlin and Paris is a<br />
good match?<br />
I think Berlin and Paris are quite different,<br />
yet they complete each other. Paris<br />
is an unavoidable place for fashion and<br />
Berlin is more creative.<br />
If you have to create the perfect<br />
outfit How would it look like?<br />
All black! You always look elegant, cool<br />
and French wearing all black<br />
Three words to describe Berlin/<br />
Paris best?<br />
Berlin: Architecture, Economy, Art.<br />
Paris: Authenticity, Fashion, Elegance.<br />
12
Why iS SO...<br />
SO SpeCiAL?<br />
So...<br />
I like, I do<br />
DEUTSCHLAND HAT WIEDER FLAIR.<br />
›I love the Parisènne chic, the<br />
style and the creativity.<br />
I love the idea of a new direction.<br />
I love the strong international<br />
impact for Berlin.<br />
I love to have Paris in Berlin :)‹<br />
›SO… is special because it's<br />
a new way of presenting<br />
collections, it blurs the boundaries<br />
of classical trade shows by<br />
mixing fashion and the art of<br />
living. And it is special for<br />
me because Sophie Guyot is a<br />
very good friend of mine and I'm<br />
very happy that she created this<br />
concept and went through<br />
with the project.‹<br />
›The feeling of not being on a<br />
fair but in a beautiful minimalistic<br />
French concept store!<br />
For the SO... Area, we had the<br />
possibility to create spaces and<br />
furniture that complement one<br />
another with the built-in<br />
components of the Kraftwerk<br />
Berlin. The result is a very<br />
individualistic and diversified area,<br />
showcasing high-class<br />
french labels at their best.‹<br />
›The new So... concept by<br />
Sophie Guyot represents a<br />
specifi c design, a very sel ect ive<br />
offer mixing fashion,<br />
accessories and lifestyle into<br />
a common dynamic with the<br />
Show&Order.‹<br />
DAS MODEMAGAZIN AUS ITALIEN.<br />
AUFREGEND. SELBSTBEWUSST. ELEGANT.<br />
JETZT NEU. AM KIOSK!<br />
14<br />
WWW.FLAIR-MAGAZIN.DE<br />
WWW.FLAIR-DIREKT.DE
THINK BOLD,<br />
NEVER REGULAR.<br />
BOLD THE MAGAZINE<br />
BOLD CAR SPECIAL<br />
BOLD TRAVEL SPECIAL<br />
BOLD FASHION SPECIAL<br />
BOLD FINEST EDITION<br />
WWW.BOLD-MAGAZINE.EU<br />
goldbergh bv<br />
world fashion centre<br />
fashion garden 4.06.10<br />
1062 hg amsterdam<br />
the netherlands<br />
t +31(0)20 6155 492<br />
info@goldbergh.com<br />
you can find us<br />
at stand E 218<br />
www.goldbErgh.com
Trendscouting<br />
Trendscouting<br />
AUFGEBLÜHT!<br />
“We pick the most beautiful flowers<br />
of fashion”! Was wäre, wenn man das<br />
aktuelle Motto der Show&Order, die<br />
das Kraftwerk Berlin-Mitte in diesem<br />
Juli zur urbanen Kulisse für den Bohemian<br />
Summer werden lässt, einfach mal<br />
wortwörtlich nimmt und die — rein subjektiv<br />
betrachtet — schönsten Blumen<br />
in Verbindung mit Fashion-Charakteren<br />
setzt? Das Feld der Pflanzen ist weit,<br />
deshalb soll an dieser Stelle zunächst<br />
genau eine hübsche Handvoll aus der<br />
Welt der Flora gepflückt werden: eine<br />
Sonnenblume, eine Lilie, eine Rose,<br />
eine Margerite und last but not least<br />
eine Anthurie.<br />
Passend zur Bohemian Summer-Thematik<br />
fällt der Startschuss mit…? Genau,<br />
der Sonnenblume! Flower Power, Hippieund<br />
Bohème-Looks, Vintage-Stücke,<br />
von Kristina Arens<br />
Schlapphüte, Flatterkleider und -röcke,<br />
fliessende Blusen — „die Verspielte“ verbreitet<br />
mit ihrem sonnigen Gemüt stets<br />
gute Laune, Fröhlichkeit und Wärme,<br />
ähnlich wie das gelbe Naturgewächs.<br />
Von den einen geliebt, von den anderen<br />
geh… — durch die Blume gesagt — weniger<br />
gemocht. Freunde der Romantik (mit<br />
Kitsch-Touch) freuen sich über einen<br />
Strauch rote Rosen, wohingegen ein solcher<br />
denjenigen mit weniger klassisch<br />
romantischer Ader ein Dorn imAuge ist.<br />
Apropos Dorn: Die Rose kann also auch<br />
anders! In Kombination mit Totenkopf-<br />
Prints, auf Leder und in dunklen Farben,<br />
gerne auch in Schwarz, verliert das<br />
Pflänzchen ziemlich schnell das Saubermann-Image<br />
und weckt genau die richtigen<br />
Assoziationen, um „die Rockige“<br />
einzukleiden.<br />
18<br />
19<br />
Puristisch, klassisch, stilvoll, zeitlos<br />
— „die Elegante“ und die Lilie<br />
gehören zusammen wie Yin und Yang.<br />
Weiß und Sorbet-Kolorierungen, zurückhaltende<br />
Töne wie Grau, Braun<br />
oder Schwarz, Blazer, Anzughosen,<br />
Absatzschuhe oder einfach kurz gesagt:<br />
der Look des Raffaello-Werbung-<br />
Models. So könnte man den Stil beschreiben,<br />
der dafür verantwortlich ist,<br />
dass die zarte Lilie hier und jetzt ins<br />
Scheinwerferlicht gerückt wurde.<br />
Die Margerite steht für Natürlichkeit<br />
und ist ein gern gesehener Gast im blumigen<br />
Allerlei — ebenso wie der Casual<br />
Streetwear-Look, den „die Lässige“<br />
gerne trägt. (Print-)Shirts, Cardigans,<br />
Jeans, Sneakers, Mützen und Caps stehen<br />
dabei auf der Tagesordnung. Das<br />
Gewächs ist vielen sicherlich noch aus<br />
Kindertagen bekannt und bei dem<br />
Fragespiel „Er liebt mich, er liebt mich<br />
nicht…“ ließe das blumige Orakel bei<br />
diesem Style ohne Zweifel ihre letzte<br />
Blüte für: Er liebt dich!<br />
Eine Blume, die (fast) alle anderen in<br />
den Schatten stellt: die Anthurie. Sie<br />
tritt gerne einzeln auf, um ihren gro?en<br />
Auftritt für sich allein zu haben, zieht<br />
aber auch im Kreise anderer die meisten<br />
Blicke auf sich. Ihrem Umfeld die Show<br />
stehlen? Gerne! „Die Extravagante“<br />
ist da ganz ähnlich gestrickt. Sie strahlt<br />
Provokation, ebenso aber Stärke aus.<br />
Ausgefallene Schnitte und Drapierungen,<br />
vor allem bei Kleidern und Röcken,<br />
Materialmixe sowie hier und da futuristisch<br />
angehauchte Teile — dieser Look<br />
ist etwas für die mutigere Modefraktion<br />
mit blühender Fantasie.<br />
Und damit neigt sich die kleine, feine<br />
Ernte der „most beautiful flowers of fashion“<br />
dem Ende entgegen. Oder fängt für<br />
den einen oder anderen unter Ihnen auf<br />
der Show&Order vielleicht gerade erst<br />
an? Im Anschluss heißt es jedenfalls ganz<br />
bestimmt: Vielen Dank für die Blumen!<br />
Kristina Arens<br />
arbeitet seit ihrem Masterabschluss im Bereich Kommunikationslinguistik<br />
als Redakteurin in der Onlineredaktion des First Blue Verlags in Berlin.<br />
(www.1st-blue.com)
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n sozialer Projekte, die sie unterstützt,<br />
en. Die Wahlberlinerin<br />
bewohnt, als DJane, Frontfrau von Jahcoozi und Solokünstlerin<br />
mit den unterschiedlichsten Klängen zwischen Electronica,<br />
Jungle und abstraktem Pop bespielt. Sie erhebt ihre Stimme<br />
zum Gesang und gegen Ungerechtigkeiten – und hat sie in ihren<br />
psychedelischen Clips in eine visuelle Parallelsprache übersetzt.<br />
Photo Marie Hochhaus<br />
W H A T D O Y O U E A T W H E N Y O U<br />
H A V E A H U G E H A N G O V E R ?<br />
Gimme dat curry! String hoppers and a chilli, lime, onion sambal<br />
aka kutu sambal.... or a massive paper dosa!<br />
P L E A S E T E L L U S A B O U T T H E P A R T Y<br />
O F Y O U R D R E A M S . W H E R E , W H O ,<br />
W H A T ?<br />
It’s in my head. The whole idea of “elsewhere”. You gotta listen<br />
to the music to get where I’m coming from – gotta be some other-<br />
world next level.<br />
Y O U L I V E D I N L O N D O N , S I N G A -<br />
P O R E A N D B E R L I N , Y O U R P A R E N T S<br />
A R E F R O M S R I L A N K A – I N W H I C H<br />
W A Y H A V E A L L T H E S E P L A C E S<br />
I N F L U E N C E D Y O U R M U S I C A N D<br />
Y O U R L Y R I C S ?<br />
I think of all those places, London may have influenced me the<br />
most musicially but Berlin has given me a really DIY approach to<br />
making music and being an independent artist. Singapore is just a<br />
total mash up foodwise. Making music is a bit like making food I<br />
guess...<br />
D I D Y O U E V E R W I S H T O H A V E<br />
G R O W N U P D I F F E R E N T L Y ?<br />
We are all victims of our surroundings. We are all in some way<br />
P E R E R A<br />
E L S E -<br />
W H E R E<br />
victims of our surroundings. We are all in some way<br />
brainwashed into being who we are by various things at various<br />
times... When I was a kid, I wished I was a white ballerina called<br />
Nina. It took me a while to get over that. Jungle music exploded<br />
and I went to <strong>No</strong>tting Hill Carnival – things got better after that.<br />
I N Y O U R L Y R I C S Y O U C R I T I C I S E<br />
T H E P R O B L E M S I N O U R W O R L D .<br />
W H A T I S T H E M O S T U R G E N T T H I N G<br />
Y O U C R I T I C I S E<br />
W E H A V E T O C H A N G E ?<br />
Ourselves. That’s probably where to start.<br />
H A V E A R E A L L Y<br />
E W<br />
A L N B A N C E<br />
A M E R I C<br />
A P P A R E L<br />
Y O U R V I S U A L S T O O H A V E A R E A L L Y<br />
S T R O N G A R T I S T I C V O I C E . W H A T<br />
D O Y O U W A N T T O E X P R E S S<br />
T H R O U G H Y O U R I M A G E R Y ?<br />
I guess I love contrasts. The way I love that with music, like mixing<br />
the lo-fi with the hi-fi. Also in terms of visuals. Different textures.<br />
Irony and satire have always been a thing for me – with a dark<br />
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P<br />
W O R D ?<br />
Kulturbeutel! Just really strange. Why call a toiletries bag a Kultur<br />
Kulturbeutel! Just really strange. Why call a toiletries bag a Kultur-<br />
beutel?<br />
edge to it. The light bulb video is probably the sickest thing I’ve<br />
made to date! A super dark song I wrote and a hyperreal video.<br />
W H A T ’ S Y O U R F A V O R I T E G E R M A N<br />
G E R M A N<br />
strange. Why call a toiletries bag a Kultur-<br />
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Bikini top VOLCOM Sweatpants ADIDAS<br />
99<br />
O B C H A R L I E H A R P E R , R O S E A N E , B I G<br />
L E B O W S K I O D E R P AT S Y S T O N E – S I E A L E<br />
H A B E N E I N E S G E M E I N S A M : E I N E N B E I N<br />
-<br />
D R U C K E N D U N G E S U N D E N L E B E N S WA N D E L ..<br />
D A B E I B R A U C H T E S F Ü R E I N E N N E U S TA R T<br />
D O C H N U R D I E R I C H T I G E M O T I VAT I O N S -<br />
A U S R Ü S T U N G ,, D I E W I R U N S E R E N L I E B S T E N<br />
L E I N WA ND -VE R S AG E R N HI E R M I T Z UR S E I T E<br />
S T E L E N W O L E N ..<br />
S K U L L C A N D Y<br />
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C O N V E R S E<br />
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for material girls of all ages<br />
subscribe or order back issues via<br />
subscribe or order back issues via<br />
www.materialgirl-mag.com<br />
www.materialgirl-mag.com<br />
MEDIA<br />
Y O U<br />
B E T T E R<br />
W O R K<br />
F A S H I O N & M U S I C - F O U R T I M E S A Y E A R<br />
A V A I L A B L E W O R L D W I D E<br />
i n d i e - m a g . c o m<br />
f a c e b o o k . c o m / i n d i e m a g<br />
N<br />
T O P M A t w i t t e r . c o m / _ i n d i e m a g a z i n e<br />
MEDIA<br />
M<br />
Beautiful and ligh<br />
gantly packed an<br />
have the cutest mi<br />
freak out. Good q<br />
seed milk overnigh<br />
I C<br />
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INTERVIEW<br />
INTERVIEW<br />
How did the idea of ZENGGI come up?<br />
I wanted to make clothes that are<br />
inspired by fashion but are not trend<br />
sensitive or disposable after one<br />
season. I like versatile clothing and<br />
I’m a a big fan of high quality fabrics<br />
combined with a proper make of garments.<br />
I like to design clothes that<br />
ooze elegance in a casual way.<br />
What did you do before ZENGGI?<br />
I was the founder and co-owner<br />
of Turnover.<br />
Which projects are planned for the<br />
future of ZENGGI?<br />
We have a special project coming up<br />
which we are very excited about. It<br />
will be visible for the first time at the<br />
Show & Order on the 7th, 8th and 9th<br />
of June. I’m not going to reveal it yet<br />
but let’s just say we’re taking care of<br />
that well-known packing stress that<br />
comes with traveling. Keeping in mind<br />
that everybody wants to travel light<br />
and practical yet stylish.<br />
Besides your label you’re running a<br />
store — Do you think it is a good mix?<br />
Yes, I definitely think this is a good<br />
mix because we learn from both sides.<br />
We know how the production side<br />
works and how the retail side of it<br />
works and how it effects one another.<br />
It’s a big plus.<br />
What inspires you most regarding your<br />
collection and your store?<br />
The things that inspire me are travelling,<br />
arts, films, culture, handicraft, vintage<br />
finds and Japanese fabrics like Boro<br />
& Shibori. I’m also curious about everything<br />
around me, so daily life inspires<br />
me just as much. Hearing me say this;<br />
it’s probably the number 1 answer of<br />
every designer to this question, haha.<br />
If you had three wishes, what<br />
would they be?<br />
1. Zenggi to be a favorite European<br />
brand in a short amount of time.<br />
2. More free time, 3. Three more<br />
wishes :-)<br />
Your biggest fashion fail?<br />
Something that works for a lot<br />
of people but I just can’t pull it off: a<br />
jumpsuit.<br />
23
ERSTER!<br />
Im modernen Leben zu Hause<br />
Düsseldorf / 29. Mai 2015<br />
70. Jahrgang G 4478<br />
schuh<br />
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Jetzt am Kiosk!<br />
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Leder & Schuh baut um<br />
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Sichern Sie sich Ihr Vorteils-Abo mit Designprämie unter
FOunder<br />
Klaus Beermann<br />
city/Location<br />
Düsseldorf<br />
Success Stories<br />
Success stories<br />
Success stories<br />
FOUNDER<br />
Tristan Vankelegom<br />
& Julie De Volder<br />
FOundation<br />
2005<br />
Success Stories<br />
Klaus Beermann<br />
city/Location<br />
Brussels, Belgium<br />
Tristan Vankelegom & Julie De Volder<br />
Brands<br />
Concept/strategic focus:<br />
Distribution of ambitious collections.<br />
How did it all begin?<br />
During my Studies in Bologna, a friend<br />
asked me if I wanted to distribute<br />
LA PERLA in Germany during my<br />
semester break. That’s how it all began...<br />
Must-Have for Spring/Summer 16?<br />
Silk<br />
Your favourite fashion piece:<br />
I love all of my collections and could<br />
never decide…<br />
Brandoverview:<br />
SACKS: Because they always have a<br />
contemporary cool collection.<br />
HALE BOB: Distinctive and always<br />
succesful.<br />
ANNI CARLSSON: Because it just<br />
suits you.<br />
Concept/strategic focus:<br />
At Clodenis, where people talk, laugh,<br />
stroll and communicate, friendliness is<br />
an unspoken pact. We are a sales agency<br />
but we’re not a classic one. We do not necessarily<br />
know more high-end boutiques<br />
than others. We do not have access to<br />
better know-how. Maybe we don’t even<br />
have more talented people — we said<br />
MAYBE. However, we do have a staff<br />
that adores fashion and people. Clodenis<br />
is an overdue fresh voice in sales land.<br />
What is your USP?<br />
We’re fashion adepts, in a pretty sophisticated<br />
and diversified way. That’s why<br />
we engage in fashion labels that are<br />
ready to seduce the most critical fashion<br />
people of the Benelux. Thanks to<br />
the feminine lines and silky quality fabrics,<br />
Hale Bob — loved by Halle Berry<br />
and Eva Longoria — puts the body of<br />
any woman on a pedestal.<br />
Must-Have for Spring/Summer 16?<br />
One of the boho chic patchwork dresses<br />
of Liberty Garden, the little sister of<br />
Hale Bob.<br />
Your favourite garment:<br />
The Belgium label Dreamcatcher is for<br />
the woman who sees style as a reflection<br />
of who she is.<br />
3 favourite brands:<br />
Hale Bob: Inspired by L.A, Hale<br />
Bob takes a luxury approach to bohemian<br />
chic, elevating it to sophisticated<br />
statement pieces in high-quality prints.<br />
Ella Luna: Sail into this summer’s<br />
seductive, crisp mood with Ella Luna’s<br />
contemporary statement pieces.<br />
Liberty Garden: Gives every season<br />
a surprisingly stylish twist on patchwork<br />
pieces, combining suede with the<br />
softest cotton. Style staples like fringed<br />
leather dresses, race back sweaters and<br />
impeccable skirts prove Liberty Garden’s<br />
collection is a must-have for every<br />
graceful girl.<br />
FAvourite Brands<br />
26<br />
27
FouNDer<br />
MIMI PAATzSCH<br />
FouNDATIoN/loCATIoN<br />
1989 NEW YORK, 1990<br />
DüSSELDORF<br />
SucceSS StorieS<br />
Mimi Paatzsch<br />
SuCCeSS STorIeS<br />
SuCCeSS STorIeS<br />
FouNDer<br />
APHRODITE & STEVE<br />
FouNDATIoN<br />
APRIL 2014<br />
CITY/loCATIoN<br />
DORTMUND/DüSSELDORF/<br />
MUNICH<br />
SucceSS StorieS<br />
Aphrodite&Steve<br />
Concept:<br />
Cooperation between stores and production<br />
— getting started new collections<br />
in Germany, Austria and Switzerland —<br />
research for new brands to enable customers<br />
to order different and forecasted<br />
to fashion future trends, stay aware of<br />
companies who have perfect deliveries<br />
and service for clients.<br />
History: How did it all begin?<br />
THE AGENCY was founded in 1989<br />
in New York, while working for ZAP<br />
Milano (MOSCHINO, ALBERTA<br />
FERRETTI...). After moving back to<br />
Germany, continued from 01.1990, in<br />
Düsseldorf. About 380 Customers. High<br />
level to medium, all trendy and<br />
important stores in above mentioned<br />
countries.<br />
Must haves S/S 16:<br />
Valentino silk and crochet dresses and<br />
espadrilles, brushed cash/silk sweater<br />
from Sminfinty, Jumpsuit, Tunikas,<br />
Flats from Carven, Browstyler from Dior<br />
Brands:<br />
1990-2001 PIAZZA SeMPIoNe<br />
1992-96 CHrISTIAN lACroIX<br />
loreNA ANToNIAZZI<br />
TWo FloWerS di robert Friedman<br />
2002 SeBASTIAN SADDler,<br />
MISSoNI, CAPPellINI, ABITIFICIo,<br />
THeS&THeS & MIKI THuMB<br />
2003 FlorA SMITH, MICHele<br />
roSSI, NeIl BArreTT<br />
2010 DelAN, MAVINA, VIolANTI,<br />
THINPle PuroTATTo<br />
2014 CHIArA BoNI la Petite robe,<br />
BoSIDeNG, SMINFINITY<br />
Best brands:<br />
SMINFINITY: Cosy cashmere, lightness<br />
pure, luxury for your skin.<br />
CHIARA BONI LA PETITE ROBE:<br />
The best dress for every situation,<br />
makes you feel sexy and curvy.<br />
TROA: Check yourself with this jeans<br />
from the back and you will see the best<br />
result :-)<br />
Concept/strategic focus:<br />
Aphrodite, Steve: We only carry and represent<br />
brands that we love and that are<br />
part of our lifestyle. We are no brand collectors<br />
and you will never find brands<br />
in our agency that we don't stand 100%<br />
behind and feel passionate about. Same<br />
with the stores we work with.<br />
History: How did it all begin?<br />
Aphrodite: It all started in 2012 when we<br />
founded our blog THE STYLEMANI-<br />
FEST and started to share our styles<br />
with the world. Then I realized I was<br />
missing the perfect brands for myself so<br />
I started searching and found very quick<br />
what I was looking for.The next step was<br />
to get these amazing brands to our territory.<br />
Also Steve and I are a couple for<br />
more than 10 years and we knew that we<br />
would be an amazing team also in business.<br />
We believed we could, so we did.<br />
YOU KNOW WHEN YOU KNOW...<br />
Must-Have for Spring/Summer 16?<br />
Aphrodite: Definitely a pair of ANINE<br />
BING boots, RAGDOLL LA combo,<br />
CLEMMIE WATSON necklace and<br />
BARBARA BONNER fringe bag and<br />
not to forget a pair of VALLEY sunnies.<br />
Brandoverview:<br />
ANINE BING:<br />
Super mom, blogger, singer, songwriter,<br />
designer — Anine Bing has it all. She<br />
creates wearable clothing for women<br />
that want to look stylish without being<br />
overdressed.<br />
RAGDOLL LA:<br />
lisa, the designer of ragdoll lA, wanted<br />
to create the perfect lounge- and daywear<br />
that you can also wear with your<br />
most expensive heels and bags, a fur or<br />
leather jacket.<br />
BARBARA BONNER:<br />
She makes the most beautiful leather<br />
bags we have ever seen and uses the<br />
best & softest fabrics. Barbara Bonner<br />
bags are loved by celebrities like olivia<br />
Palermo, Poppy Delevigne, rosie<br />
Huntington and bloggers like Chiara<br />
Ferragni.<br />
BeST BrANDS<br />
BrANDS<br />
28<br />
29
FOUNDER<br />
Tina Povelsen<br />
Foundation/Location<br />
02.02.2002<br />
Hamburg/Hoheluft<br />
Success Stories<br />
Success stories<br />
Tina Povelsen<br />
Concept/strategic focus:<br />
All women — who want to — should look<br />
and feel beautiful. The aim of the agency<br />
is to please the retailers with a good and<br />
reliable service and to deliver great lifestyle<br />
and fashion brands which are not<br />
mainstream.<br />
History: How did it all begin?<br />
When we moved from Copenhagen to<br />
Hamburg, we realized we needed to participate<br />
more directly in the change of<br />
the fashion scene in Germany. At that<br />
time, we were not able to find interesting<br />
shoes in the fashion shops and that<br />
was the true reason to start the agency<br />
blu-ei fashion!<br />
Your favourite garment:<br />
Blouses, Tunics and dresses in lovely<br />
thin materials.<br />
Must-Have for Spring/Summer 16?<br />
We believe in airy summer dresses, light<br />
material, beaded patterns and different<br />
prints. The trend of lose pants will<br />
continue and to an extend replace the<br />
skinny jeans. Colors are dusty rose and<br />
china blue, bright and pastels.<br />
Brand overview:<br />
Avoca: Avoca is an Irish family-run<br />
business that spans one of the world's<br />
oldest surviving manufacturing companies<br />
and Ireland's most exciting stores.<br />
Copenhagen Luxe: Affordable<br />
luxury, trend and basic pieces. The concept<br />
is fast turnover, smaller order sizes<br />
and immediate deliveries from stock.<br />
Pernille Bülow Jewelery:<br />
Design meets fair trade. Pernille Bülow<br />
Jewellery delivers raw beauty from<br />
Ghana in Danish Design. Since 2005<br />
the danish designer Pernille Bülow<br />
works with single mothers in Ghana on<br />
a Fair-Trade-Business.<br />
Brands<br />
30
Spring Solutions: Dresses, Tops and<br />
Denim — It’s time for some new styles!<br />
The established Munich-based fashion<br />
label ana alcazar presents some fresh<br />
new looks for the spring and summer<br />
2016. <strong>No</strong> matter if worn during a city<br />
trip, a barbecue or at a pool party —<br />
the forthcoming spring/summer collection<br />
knows how to impress with sporty<br />
cuts and varied and exciting designs.<br />
Here’s something completely new: The<br />
designer sisters from ana alcazar have<br />
created their very own denim styles for<br />
the first time ever. But the label stays<br />
true to itself — every piece comes in<br />
the “ANA-like” used-look (e.g. burnout<br />
jeans). In addition to that, the main collection<br />
2016 has various different dresses,<br />
as well as a wide range of two-pieces to<br />
offer. The trend colours in the coming<br />
spring/summer season: turquoise, lemon,<br />
strawberry red and navy blue.<br />
In May 2015, TRICIA JONES Ltd and<br />
fashion label ana alcazar moved to a<br />
1,000 square metre-engine shed factory<br />
hall, a listed building in Isarwinkel 12<br />
in Munich. High ceilings, open spaces,<br />
loads of windows and an exclusive atmosphere<br />
are the main characteristics of the<br />
new and stylish headquarters. It’s a work<br />
in progress and right now the showroom<br />
and a separate studio for the designers’<br />
work are still under construction.<br />
DESIGN DUO<br />
“For more than 20 years, ana alcazar<br />
has stood for exclusive, avant-garde<br />
fashion. Our passion: dresses. Many<br />
women are looking for the perfect dress<br />
for every occasion. The label ana alcazar<br />
helps the customers to choose the<br />
right dress and supports them in the<br />
development of their very own personal<br />
styles. ana alcazar is cool, feminine,<br />
stylistically confident, edgy and sexy,<br />
all at once — so, it was time for a jeans<br />
dress. We are ever so excited to find<br />
out how retail and customers are going<br />
to react to this product. Culotte and<br />
jeans jacket caused quite a stir in the<br />
denim-market in 2015; let’s see what’s<br />
going to happen in the next season”, say<br />
Beate and Jutta Ilzhöfer, CEOs of TRI-<br />
CIA JONES Ltd.<br />
The label’s motto<br />
Made with love,<br />
made for you<br />
made forever.<br />
There are approximately 200 pieces<br />
of clothing in the spring/summer main<br />
collection 2016 by ana alcazar, ranging<br />
from mini-, midi- and maxi-dresses, all<br />
the way to cocktail dresses. Furthermore<br />
there are summer skirts, shorts, trousers,<br />
DESIGNER<br />
32<br />
DESIGNER<br />
33<br />
tops and cardigans. The main fabrics of<br />
this season are predominantly cotton,<br />
silk and high-quality synthetic fibre.<br />
In addition to fair manufacturing<br />
conditions, Jutta and Beate Ilzhöfer<br />
attach great importance to boycotting<br />
real fur and real leather. Instead,<br />
the design-duo prefers to use<br />
cotton, finest silk, pearl applications,<br />
delicate lace, but also polyester and synthetic<br />
fibre from Italy.<br />
“New topics, new cuts, new ways: in<br />
2016 we want to optimise our work<br />
continuously and expand abroad even<br />
more. It’s very important to us to grow<br />
one step at a time. We don’t mind if our<br />
retail price might be a bit dearer than<br />
with other labels, as long as our products<br />
are produced in Europe exclusively”,<br />
explain design sisters Jutta and<br />
Beate Ilzhöfer.<br />
The fashion enterprise TRICIA JONES<br />
Ltd: In the year 1985, sisters Jutta and<br />
Beate Ilzhöfer founded the fashion<br />
enterprise TRICIA JONES Ltd. Since<br />
May 2015, their headquarters have been<br />
located in a 1,000 square metre-engine<br />
shed factory hall, a listed building in<br />
the city district of Thalkirchen/Sendling.<br />
Excellent quality, mutual appreciation<br />
and harmonious corporate culture<br />
are the main characteristics of the TRI-<br />
CIA JONES philosophy, of course in<br />
addition to most extravagant collections<br />
defying the mainstream.<br />
The fashion line ana alcazar:<br />
In the year 1995, Jutta and Beate<br />
Ilzhöfer founded ana alcazar from the<br />
label TRICIA JONES Ltd in Munich.<br />
In addition to a spring/summer collection<br />
and an autumn/winter collection,<br />
the exclusive and limited BLACK<br />
LABEL collection, featuring extravagant<br />
eveningwear (produced in the<br />
studios in Munich), is released twice<br />
a year. The label’s motto “made with<br />
love — made for you — made forever”<br />
embodies the main principles of the<br />
enterprise. The focus of the collections<br />
mainly lies on extravagant dresses of<br />
the highest quality. All the collections<br />
are available in sizes 8 to 18.<br />
There are more than 1,000 business<br />
customers worldwide, including many<br />
boutiques and chains like Lodenfrey<br />
and Konen in Munich, Globus in Switzerland<br />
and Breuninger. The export<br />
share of the label is already at 60% with<br />
a rising trend. Furthermore the collections<br />
are being sold in the online store<br />
www.a-n-a.com/shop and currently<br />
first concepts for shops are being made.
smart vs. smart<br />
Vergleicht die Unvergleichlichen.<br />
Großer Freundeskreis.<br />
Kleiner Wendekreis.<br />
>> Der neue smart forfour. >> Der neue smart fortwo.<br />
FOR less stress in the city. Was immer der Stadtverkehr Ihnen abverlangt, der neue smart forfour findet eine<br />
Lösung. Denn sein überzeugendstes Argument ist smart typische Vielseitigkeit und überraschende Geräumigkeit.<br />
Damit kann er nicht nur bei Ihnen Punkte sammeln, sondern auch bei den Passagieren in der hinteren Reihe.<br />
Wer soll da noch mithalten? Na, der smart fortwo. Souverän verteidigt er die Spitzenposition bei der<br />
Parkplatzsuche mit unschlagbaren 2,69 m und einer nochmal verbesserten Wendigkeit. Wie man es<br />
also dreht und wendet – mit einem smart fahren Sie in der Stadt am besten. Und mit ein bisschen Glück<br />
sogar kostenlos: Denn bei unserem smart Probefahrtevent haben Sie die Möglichkeit, den neuen<br />
smart fortwo oder den neuen smart forfour zu gewinnen. Mehr Infos unter www.smart-vs-smart.de<br />
www.smart.com<br />
smart – eine Marke der Daimler AG<br />
Anbieter: Daimler AG, Mercedesstraße 137, 70327 Stuttgart
Always on the look-out<br />
for innovative techniques,<br />
Natalie Franz discovered<br />
the small stripes for eyelids<br />
while on a trip to Japan.<br />
They’re a revelation. “out<br />
of curiosity, I tried them on<br />
myself and I was absolutely<br />
thrilled by the effect of the<br />
product: with just a few hand<br />
movements, my appearance became<br />
much fresher and was rejuvenated by several<br />
years,” she recalls.<br />
Convinced by their spectacular anti-fatigue<br />
and rejuvenating effects, Natalie<br />
adopted the stripes in her make-up kit<br />
and uses them on a daily basis for her<br />
clients during photo shoots and fashion<br />
shows. And they're a huge success. “The<br />
feedback has been so positive that I've<br />
decided to commercialize the product<br />
on the German market,” she explains.<br />
What was the breaking point to<br />
open your Start Up Business?<br />
on a business trip to Tokyo I found the<br />
small stripes for eyelids and I was conviced<br />
right away.<br />
StARt ups<br />
Where do you see your<br />
company in 5 Years?<br />
We have many new ideas<br />
and we hope that our customers<br />
will remain with<br />
us a long time and we will<br />
win many new customers.<br />
There is still a lot of<br />
magic in work;)!<br />
What do you love<br />
most about your job?<br />
That i can dream of something<br />
and make it happen!<br />
One thing on your wish list?<br />
An Ayurveda treatment.<br />
With which celebrity would you<br />
like to spend an evening in a bar<br />
and why? With Kate Moss and Jack<br />
Nicholson at the same time.<br />
STArT uPS<br />
TextilWirtschaft<br />
Nachrichtenmagazin<br />
Wirtschaftsmagazin<br />
Modemagazin<br />
Für alle, die mit Mode<br />
ihr Geld verdienen.<br />
Ihr Informationsvorsprung unter<br />
www.TextilWirtschaft.de/abo<br />
www.magicstripes.de<br />
www.TextilWirtschaft.de<br />
36 NEWS FASHION BUSINESS
Start ups<br />
Start ups<br />
START UPs START UPs<br />
One sentence on our<br />
brand: Fitt is a discovery<br />
app for fashion lovers. The<br />
best way to share your outfit<br />
of the day with people<br />
you cross paths with, spot<br />
the latest fashion trends and<br />
share them with friends and<br />
people around you.<br />
What was the breaking point to<br />
open your Start Up Business?<br />
We realized a few years ago that people<br />
were spending more and more time<br />
connecting with friends and sharing all<br />
their latests activities on social media;<br />
however, there was nothing specifically<br />
dedicated to fashion products.<br />
So we’ve made our first release of the<br />
app to let users stay connected with<br />
their friends and interact with them in<br />
the real life exactly the way they were<br />
use to doing online.<br />
Where do you see your company<br />
in 5 Years? In 5 years, Fitt will be<br />
linked with every e-shop and will automatically<br />
add the product you’ve just<br />
bought to your profile so that you can<br />
easily share it later when you wear it.<br />
We will have partnerships with every<br />
shop, linking us to their<br />
stock and distribution<br />
network to provide<br />
our users with the best<br />
answer to the question:<br />
“Where can I find this<br />
product?”<br />
What is the USP<br />
about your service?<br />
Fitt is an innovative application<br />
of social networking,<br />
allowing people<br />
to share discoveries<br />
and fashion with friends. Share your outfit<br />
with users around you and discover what<br />
the community is wearing right now.<br />
What do you love most about your<br />
job? Trying to build the perfect product,<br />
mixing our experiences and convictions<br />
with the feedback and opinions of<br />
our users.<br />
What would you do if you would<br />
win a lot of money in a lottery?<br />
I would love to be an investor, to invest<br />
in Fitt of course, but also to meet great<br />
entrepreneurs and help build projects<br />
into greater businesses.<br />
www.fittapp.com<br />
38<br />
39<br />
GY'BELL blends casual<br />
sportswear fashion with laid<br />
back ready-to-wear style.<br />
Every piece is handcrafted<br />
exclusively in Germany and<br />
designed by myself: Isabell<br />
Schruf.<br />
What was the breaking point to open<br />
your Start Up Business?<br />
Actually, when I was in NYC to study<br />
at Parsons I really wanted to check out<br />
the real fashion business. To gain more<br />
insight I decided to intern at Proenza<br />
Schouler and V-<strong>Magazine</strong>. When I graduated<br />
at KISD I created GY’BELL.<br />
Where do you see your company in<br />
5 Years?<br />
I like these sophisticated questions.<br />
The focus is to bring the label on<br />
a more known level with a selective<br />
distribution that is not only interested<br />
in generating quick returns but also<br />
works together as a team and lives the<br />
concept and the whole strategy and also<br />
grows together. If possible on an international<br />
scale as well — step by step.<br />
What is the USP about your Brand?<br />
GY’BELL is handmade in Germany<br />
and therefore very service orientated.<br />
The production time is extremely<br />
fast and only small order<br />
amounts are possible. Also<br />
there is a easy way to reorder<br />
pieces and sizes and also<br />
create custom made orders.<br />
What would you do if you<br />
would win a lot of money<br />
in a lottery?<br />
Wow — that is a question I never thought<br />
about. My dad always says if he won in<br />
the lottery he would rent a bigger studio<br />
for me. He is one of my role models so I<br />
would agree ...<br />
What comes into your mind when you<br />
think of Boho?<br />
*Bohemian* Hippie* 1960* lace<br />
With which celebrity would you like to<br />
spend an evening in a bar and why?<br />
Iris Apfel — because she has almost 93<br />
years experience of life and knows a lot<br />
of stories about NYC, interior design,<br />
fashion and just being a woman.
MAGAZINE E-PAPER<br />
In the year 2000 the founders of KUYICHI, NGO Solidaridad, wanted to<br />
introduce organic cotton in the clothing industry.<br />
PRINT MAGAZINE<br />
WEBSITE<br />
SPECIALS<br />
NEWSLETTER<br />
SOCIAL MEDIA<br />
MAGAZINE APP<br />
During their experience with the development of fair trade organic coffee and<br />
fruit business in Latin Amarica, they found the cotton industry caused a lot of<br />
pollution and poverty among indigenous Indians and factory workers.<br />
Solidaridad decided to make a change. First, Solidaridad tried to convince the<br />
big players in the denim industry to use organic cotton, in order to improve the<br />
working and living conditions in developing countries.<br />
<strong>No</strong>ne of the brands were interested and Solidaridad started their own fashion<br />
brand in response.<br />
In 2001 Kuyichi was born.<br />
A MEDIA BRAND OF
The lovely<br />
Team<br />
SHOW&<strong>ORDER</strong> Team<br />
SHOW&<strong>ORDER</strong> Team<br />
The Show&Order Team is a group of wonderful open minded and different<br />
personalities who love working in a nice atmosphere. Each year we<br />
develop more and more to create the perfect adventure for the exhibitors<br />
and the visitors.<br />
Frédéric Gauliard<br />
Andrea Jericho<br />
I love the Show&Order,<br />
because…<br />
The next fashion trend<br />
should be…<br />
Adina Deimel<br />
In my bag I always carry<br />
around…<br />
… Lipstick, gum and my<br />
cellphone<br />
I decided to start a<br />
career in the fashion<br />
business, because…<br />
… I love everything about<br />
fashion. The fashion<br />
world is exciting and never<br />
stands still. I love to find<br />
new brands and see them<br />
Natalie Lacroix<br />
In my bag I always carry<br />
around…<br />
… plenty of small clutches<br />
for all my stuff, jewelry,<br />
make up, papers…<br />
The next fashion trend<br />
should be…<br />
… more and more collabo-<br />
… even if you are small or<br />
big, whether you're new<br />
in the business or an<br />
old-timer, everyone can<br />
express themselves.<br />
People come from different<br />
places and despite of the<br />
language barrier we<br />
all speak fashion!<br />
My favourite spot in<br />
Berlin is…<br />
… Klunkerkranich where you<br />
have a great view over the<br />
city while having a cocktail.<br />
I always go there before<br />
I leave the town! But the<br />
whole city is amazing…<br />
Luzia Häck<br />
My favourite spot in<br />
Berlin is…<br />
… There is nothing<br />
better than strolling<br />
through Friedrichshain on a<br />
Sunday afternoon and visit<br />
the „Neue Heimat Village<br />
Market“ and maybe have a<br />
sweet piece of cake in<br />
the cafe „Kuchenrausch“<br />
afterwards.<br />
My favourite piece of<br />
clothe is…<br />
… my grandma's black<br />
purse. Simple and cool. Its<br />
perfect for every occasion.<br />
… the desires of today but<br />
also the dreams of yesterday.<br />
Something more than<br />
the "hippy chic" we know<br />
quite well: gilets on large<br />
and wide pants, kaftans<br />
under exotic jackets.<br />
But the real bohemienne<br />
woman for coming season<br />
is looking for beauty in an<br />
atmosphere of sensuality,<br />
Youth and illusion blending<br />
past and present.<br />
I decided to start a<br />
career in the fashion business,<br />
because…<br />
… the man I married was<br />
already living and working<br />
in Fashion for many years<br />
and for me it was natural<br />
to discover a world I<br />
at our fair showing their<br />
rative and personalized or<br />
am affascinated and which<br />
newest collections.<br />
limited editions.<br />
I love.<br />
42<br />
43
Bronzallure®<br />
MADE IN ITALY<br />
blonde.de<br />
blondeblog.de<br />
facebook.com/<br />
blondemag<br />
instagram.com/<br />
blondemagazine<br />
45<br />
SUMMER OF LOVE // INSIDE TEL AVIV //<br />
BIST DU FEMINISTIN? // AGYNESS DEYN
BoHo BerlIN<br />
BOhO<br />
BeRLiN<br />
The Bohemian lifestyle, inspired by<br />
celebrities as Sienna Miller or Marianne<br />
Faithfull (Mick Jaggers first love), is<br />
dedicated to an urban spirit with an<br />
unconventional touch.<br />
bohemian<br />
(n.) Gypsy.Wanderer.<br />
A person, musician, artist<br />
or writer who lives a free<br />
spirited life and believes in<br />
truth, freedom and love.<br />
<strong>No</strong>t only fashion is infected by this<br />
trend: events, interior design, music,<br />
and even cities have adapted this lifestyle<br />
and translated it into their own<br />
interpretation of bohemian. especially<br />
Berlin is a Hotspot for this trend<br />
and that is why we want to call out the<br />
BOHEMIAN SUMMER in Berlin.<br />
Sweetlime<br />
Wherever you look: Boho is everywhere.<br />
Printed Maxi Dresses, Suede<br />
A-line skirts, Plateau sandals, bell<br />
sleeves, embroidered and smocked<br />
details, kimono sleeves, fringe, highwaisted<br />
flared jeans and trousers,<br />
culottes, pendant necklaces, floppy<br />
felt hats and round sunglasses all<br />
inspired by the 70s which creates a<br />
very distinctive style. And of course<br />
flowers, flowers, flowers!<br />
Juliet Dunn<br />
46<br />
47
LEICA Q<br />
Wegweisend aus Tradition.<br />
NEU<br />
BOHO BERLIN<br />
Check out<br />
Berlin’s Bohemian<br />
Places<br />
Seit über 100 Jahren defi nieren wir Tradition immer wieder neu. Mit innovativen Kameras,<br />
die sich auf die Essenz der Fotografi e konzentrieren: das Bild. So auch die Leica Q. Sie<br />
ist perfekt, um Ihre fotografi schen Ansprüche zu verwirklichen und die entscheidenden<br />
Momente Ihres Lebens festzuhalten. Lichtstark, schnell, intuitiv. Mehr zur neuen Leica<br />
„made in Germany“ auf q.leica-camera.com<br />
LEICA. DAS WESENTLICHE.<br />
FOOD<br />
Till the cows come home<br />
Vegetarian Slow Food: Products are sourced regional, sustainable and biological.<br />
Breakfast, Lunch & Dinner. Vegetarian and Vegan, from ayurvedic to kosher,<br />
from macrobiotic to mediterranean.<br />
Container Schönhauser Allee 9<br />
www.ttcch.de<br />
10119 Berlin<br />
Lavanderia Vecchia<br />
Old laundry turns into Trattoria — country food, wines and oil<br />
from the mountains of Italy.<br />
Flughafenstr. 46 12053 Berlin<br />
Tel.: +49 (0)30 627 22 152<br />
www.lavanderiavecchia.wordpress.com<br />
Restaurant Richard<br />
Parisienne Haute Cuisine in elegant ambiance right around the corner<br />
from the Kraftwerk.<br />
Köpenicker Straße 174 10997 Berlin-Kreuzberg<br />
Tel.: +49 (0)30 492 072 42<br />
www.restaurant-richard.de<br />
Sauvage Berlin<br />
Paleo Restaurant: free of grains, gluten, refined sugar, dairy or vegetable oils.<br />
All natural. Like humans did for millions of years.<br />
Pflügertraße 25 12047 Berlin<br />
www.sauvageberlin.com<br />
Erleben Sie die Leica Q in den Leica Stores und Boutiquen in Aachen, Berlin, Bielefeld, Darmstadt, Dresden, Düsseldorf, Essen, Frankfurt,<br />
Fürth, Graz, Hamburg, Hamm, Hannover, Heidelberg, Konstanz, Mainz, München, Münster, Saarbrücken, Salzburg, Stuttgart, Tübingen,<br />
Wetzlar, Westerland, Wien, Zingst und im ausgewählten Leica Fachhandel.<br />
49
BOHO BERLIN<br />
BOHO BERLIN<br />
EVENTS<br />
Prinzessinengärten<br />
A miniature utopia and new urban place of learning; a place where a new style<br />
of urban living can emerge, where people can work together, relax, communicate<br />
and enjoy locally produced vegetables.<br />
www.prinzessinnengarten.net<br />
Griessmühle<br />
A garden where you can relax under trees at the water.<br />
Right at the Train station Sonnenallee you will find a haven for culture lovers,<br />
for adults, for romantics, for dancing lovers.<br />
A trip to the countryside in the city.<br />
Till the cows come home © www.ttcch.de / Ludger Paffrath<br />
Sonnenallee 221 12059 Berlin-Neukölln<br />
www.griessmuehle.de<br />
BARS<br />
Protzen & Sohn<br />
Summer Beer Garden in an old fabric building<br />
for the perfect warm summer night.<br />
Alt-Stralau 4 10245 Berlin-Friedrichshain<br />
www.facebook.com/protzenundsohn<br />
Klunkerkranich<br />
Chill Out Area combined with urban gardening<br />
on an old parking deck.<br />
Neukölln Arkaden Level 5 Karl-Marx-Str. 66 12043 Berlin<br />
Tel.: +49 (0)30 627 22 152<br />
www.klunkerkranich.de/#gartentage<br />
Bierhof Rüdersdorf<br />
Beer&Burger in a relaxing outdoor location.<br />
Rüdersdorfer Straße 70 10243 Berlin-Friedrichshain<br />
Tel.: +49 (0)30 492 072 42<br />
www.bierhof.info<br />
Klunkerkranich<br />
50<br />
51
BOHO BERLIN<br />
Check out<br />
Street Food MARKeT<br />
what they eat because, as a popular<br />
German proverb has it,*you are what<br />
you eat*<br />
53<br />
Patricia Weil, Nelja Stump, Inga Königstadt<br />
WILDEKÜCHE<br />
culinary delights.<br />
Street food market style.<br />
Yummy take-away food that can be<br />
enjoyed both to-go and seated. The<br />
concept is to create the feeling of a<br />
STREET FOOD MARKET with lots<br />
of different food stands.<br />
Patricia Weil, Nelja Stump und Inga<br />
Königstadt have their origin in the art<br />
and culture scene. They design videos,<br />
visuals and photography, curate<br />
art exhibitions, book DJ’s and organize<br />
partys. Besides these interests, good<br />
vegan/vegetarian food is their passion.<br />
They want people to think more about<br />
CULINARY CONCEPT<br />
They offer vegan burgers, sweet potato<br />
fries, vegetable soups and sandwiches<br />
with different homemade vegan<br />
spread that is made of fresh ingredients.<br />
On the menu you will find vegetables<br />
in glasses with fresh herbs from<br />
the region, daily changing soups in bio<br />
quality, fresh smoothies and homemade<br />
lemonades as well as fair trade<br />
coffee and exciting herb teas — always<br />
fresh, homemade and with regional<br />
ingredients. The idea is all about balanced,<br />
undogmatic food and a new<br />
perspective on it.<br />
PHILOSOPHY<br />
The special concept consists of the<br />
three ethic foundations of permaculture,<br />
“Earth Care. People Care. Fair<br />
Share”, and incorporates the newest<br />
insights of biophotonics and the acidbase<br />
balance in our food. Our philosophy<br />
is to hear what the food tells<br />
you: High quality food improves the<br />
system’s order, bad quality produces<br />
dissonance.
“The Show&Order<br />
is one of the<br />
most important<br />
inspiration platforms<br />
in the fashion<br />
industry and is very<br />
popular in the<br />
international market.<br />
i cannot wait<br />
to take part!”<br />
showandorder.com<br />
Nina Kastens<br />
Nina Kastens Jewelry<br />
55<br />
„In order to be<br />
irreplaceable one must<br />
always be different.“<br />
Coco Chanel
#<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
ahlvar<br />
E 0.54 | level 0<br />
ahlvar.com<br />
8000 Eyewear<br />
distributed by iBrands Europe<br />
E 2.27 | level 2<br />
www.ibrandseurope.com<br />
ahmaddy<br />
E 0.29 | level 1<br />
962 Studios<br />
962 Studios<br />
E 0.51 | level 0<br />
aleksandra Markowska<br />
E 2.39 | level 2<br />
aleksandramarkowska.com<br />
A<br />
alice&Trixie<br />
E 0.45 | level 0<br />
aliceandtrixie.com<br />
a cuckoo moment...<br />
E 1.10 | level 1<br />
a-cuckoo-moment.de<br />
alpensünde<br />
E 0.25 | level 0<br />
alpensuende-fashion.de<br />
abby's by goodlife<br />
E 0.08 | level 0<br />
abbys.de<br />
alsen Ibiza<br />
E 2.28a | level 2<br />
www.alsenibiza.com<br />
adaya Jewelry<br />
E 1.12 | level 1<br />
lauruschkus.com<br />
amadoria<br />
SO... | level 2<br />
amadoria.com<br />
56<br />
57
amaro<br />
E 1.12 | level 1<br />
lauruschkus.com<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
any Di<br />
E 1.48 | level 1<br />
any-di.com<br />
ama Pashmina<br />
ama Pashmina<br />
E 0.14 | level 0<br />
ariane Ernst<br />
E 1.06 | level 1<br />
arianeernst.com<br />
ana alcazar<br />
E 0.76 | level 0<br />
a-n-a.com<br />
arlette Kaballo<br />
E 0.64 | level 0<br />
arlette-kaballo.com<br />
anine Bing<br />
E 0.04 | level 0<br />
aninebing.com<br />
arma<br />
E 0.47 | level 0<br />
armaleder.com<br />
anna Kaszer<br />
E 1.41 | level 1<br />
annakaszer.com<br />
artisan de luxe<br />
E 0.50 | level 0<br />
artisandeluxe.com<br />
anni carlsson<br />
E 0.07 | level 0<br />
anni-carlsson.com<br />
artist fortune<br />
E 0.54 | level 0<br />
artist-fortune.com<br />
annie P<br />
E 0.51 | level 0<br />
anniep.it<br />
astraea<br />
SO... | level 2<br />
astraea-paris.com<br />
58<br />
59
australia luxe collective<br />
E 2.34a | level 2<br />
australialuxeco.com<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
Bangle up<br />
SO... | level 2<br />
bangle-up.com<br />
avOca<br />
E 2.02 | level 2<br />
avoca.ie<br />
Barbed<br />
E 0.51 | level 0<br />
barbed.it<br />
aYaSSE<br />
E 1.42 | level 1<br />
studio-ayasse.com<br />
Bella Jones<br />
SO... | level 2<br />
bellajones.eu<br />
azuni<br />
E 1.11 | level 1<br />
azuni.co.uk<br />
Benedetta B.<br />
E 0.68 | level 2<br />
benedettab.it<br />
B<br />
Blaest<br />
E 2.31a | level 2<br />
norwegische-lebensart.de<br />
Babara Bonner<br />
E 0.04 | level 0<br />
barbara-bonner.com<br />
Bondi Born australia<br />
E 0.26 | level 0<br />
bondiborn.com<br />
Bagllerina<br />
SO... | level 2<br />
bagllerina.com<br />
Bosideng<br />
E 0.14 | level 0<br />
bosideng-italy.it<br />
60<br />
61
BraEZ<br />
E 0.32 | level 0<br />
braez.com<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
Buckle up<br />
E 1.46 | level 1<br />
plussieben.de<br />
Brand unique<br />
E 0.67 | level 0<br />
brandunique.it<br />
By Sanne Jansen<br />
E 2.32a | level 2<br />
bysannejansen.com<br />
Branting<br />
E 2.03 | level 2<br />
branting.se<br />
byMi<br />
E 0.58 | level 0<br />
bymi.com<br />
Brocken Bow<br />
E 0.15 | level 0<br />
brockenbow.com<br />
C<br />
Bronzallure<br />
E 2.24 | level 2<br />
bronzallure.it<br />
carla G<br />
E 0.22 | level 0<br />
carlag.it<br />
Bruno Parise Italia<br />
E 0.72 | level 0<br />
brunopariseitalia.com<br />
chabobags<br />
E 1.45 | level 1<br />
chabobags.com<br />
BSf Ibiza<br />
E 0.43 | level 0<br />
ibizapeople.com<br />
charlie Joe<br />
SO... | level 2<br />
charlie-joe.com<br />
62<br />
63
chiara Boni la petite robe<br />
E 0.14 | level 0<br />
chiaraboni.com<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
cute stuff<br />
E 2.21 | level 2<br />
cutestuff.de<br />
cKN of Scandinavia<br />
E 0.33 | level 0<br />
ckn.dk<br />
D<br />
clashd Jewelry<br />
clashd Jewelry<br />
E 1.20 | level 0<br />
clashd.com<br />
Dalaleo<br />
E 1.40 | level 1<br />
dalaleostore.com<br />
clemmie Watson<br />
E 0.04 | level 0<br />
clemmiewatson.com<br />
Dea Kudibal<br />
E 0.55 | level 0<br />
kudibal.com<br />
collection croisiere<br />
E 2.33 | level 2<br />
aromacompany.de<br />
DElaN<br />
E 0.14 | level 0<br />
delan.it<br />
cPH luXE<br />
E 2.06 | level 2<br />
cph-luxe.de<br />
DESa<br />
E 0.53 | level 0<br />
desa.com<br />
custom rebels<br />
E 0.57 | level 0<br />
customrebels.com/<br />
DEYIa<br />
SO... | level 2<br />
deyia.fr<br />
64<br />
65
DOrI PrEMIErE<br />
E 0.65 | level 0<br />
doripremiere.it<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
Ellen Eisemann<br />
E 0.19 | level 0<br />
ellen-eisemann.com<br />
dreamcatcher<br />
E 0.50 | level 0<br />
ESTby ES<br />
E 2.46 | level 2<br />
estbyes.com<br />
e<br />
EvE lOvES aPPlES<br />
E 1.44 | level 1<br />
evelovesapples.com<br />
edelziege<br />
E 0.30 | level 0<br />
edelziege.de<br />
F<br />
Edoné<br />
E 0.57 | level 0<br />
flOr aMaZONa<br />
E 1.18 | level 1<br />
floramazona.com<br />
Eight&Bob<br />
E 2.33 | level 2<br />
aromacompany.de<br />
fremdformat<br />
E 1.33 | level 1<br />
fremdformat.de<br />
Ella luna<br />
E 0.57 | level 0<br />
ellaluna.com<br />
furry<br />
E 0.49 | level 0<br />
furry-kalpazidis.com<br />
66<br />
67
g<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
Gepp's<br />
E 2.30 | level 2<br />
gepps.de<br />
Gab&Ty<br />
E 1.14 | level 1<br />
modeagentur-johanna-brunner.de<br />
Girlsbestfriends<br />
E 1.02 | level 1<br />
girlsbestfriends.de<br />
Garage par reveil<br />
E 0.63 | level 0<br />
reveilmoda.it<br />
GOlDBErGH<br />
E 2.18 | level 2<br />
goldbergh.com<br />
GaS Bijoux<br />
SO... | level 2<br />
gasbijoux.com<br />
gorge&us<br />
E 2.05a | level 2<br />
weargorgeous.com<br />
gegenregen<br />
E 2.31 | level 2<br />
gegen-regen.de<br />
GY'BEll<br />
E 0.46 | level 0<br />
gy-bell.com<br />
Gem Kingdom<br />
E 1.26 | level 1<br />
gemkingdom.com<br />
Gypsetters<br />
E 0.51 | level 0<br />
gypsetters.nl<br />
Gemelli Turzi<br />
E 0.56 | level 0<br />
gemelliturzi.com<br />
68<br />
69
H<br />
Marken / BRANDS<br />
Marken / BRANDS<br />
Hugo Costa<br />
E 0.04 | Level 0<br />
hugocostabrand.blogspot.de/<br />
Hale Bob<br />
E 0.40 | Level 0<br />
halebob.com<br />
Huitieme Art<br />
E 2.33 | Level 2<br />
aromacompany.de<br />
Halmanera Handmade in Italy<br />
E 0.58a | Level 0<br />
halmanera.it<br />
Humiecki&Graef<br />
E 2.33 | Level 2<br />
aromacompany.de<br />
HENRY CHRIST<br />
E 0.02 | Level 0<br />
henry-christ.com/hc<br />
I<br />
Histoires de Parfums<br />
E 2.33 | Level 2<br />
aromacompany.de<br />
Ibiza People<br />
E 0.43 | Level 0<br />
ibizapeople.com<br />
Hoffnungsträger<br />
E 1.38 | Level 1<br />
hoffnungstraeger-hamburg.de<br />
,<br />
ICKE Berlin<br />
E 0.21 | Level 0<br />
icke-berlin.de<br />
House Of Cases<br />
E 1.53 | Level 1<br />
houseofcases.com<br />
Inrosa<br />
E 1.14 | Level 1<br />
modeagentur-johanna-brunner.de<br />
70<br />
71
J<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
Kapten & Son<br />
E 2.26 | level 2<br />
kapten-son.de<br />
JaY N WHY<br />
E 1.29 | level 1<br />
jaynwhy.com<br />
Katharina Hovman<br />
E 0.66 | level 0<br />
katharinahovman.com<br />
Joie's Jeans<br />
Joie's Jeans<br />
E 0.50 | level 0<br />
www.joesjeans.com<br />
KaTHY JEWElS<br />
E 1.13 | level 1<br />
kathy-jewels.com<br />
Juliet Dunn<br />
E 0.48 | level 0<br />
julietdunn.com<br />
KrYSTall-SOaMaS<br />
E 0.61 | level 0<br />
krystall-soamas.com<br />
June Design<br />
E 1.23 | level 1<br />
junedsgn.com<br />
Kudibal<br />
E 0.55 | level 0<br />
kudibal.com/de<br />
k<br />
Kuyichi<br />
E 2.04 | level 2<br />
kuyichi.com<br />
KaOS<br />
E 0.51 | level 0<br />
standby-fashion.com<br />
Kyra&Ko<br />
E 0.24 | level 0<br />
kyraenko.nl<br />
72<br />
73
L<br />
Marken / BRANDS<br />
Marken / BRANDS<br />
LEJU LONDON<br />
E 1.35 | Level 1<br />
lejudesigns.com<br />
L'aura<br />
E 1.49 | Level 1<br />
l-aura.it<br />
Lenny Niemeyer<br />
SO... | Level 2<br />
lennyniemeyer.com<br />
La Hola<br />
E 1.14 | Level 1<br />
modeagentur-johanna-brunner.de<br />
Leo Mathild<br />
E 1.31 | Level 1<br />
leomathild.com<br />
Larens Zurich<br />
E 0.06 | Level 0<br />
larens.com<br />
Les Interchangeables<br />
SO... | Level 2<br />
lesinterchangeables.com<br />
Le Stelle<br />
E 0.51 | Level 0<br />
standby-fashion.com<br />
Liberty Garden<br />
E 0.40 | Level 0<br />
libertygarden.net/shop<br />
Leaf made with Love<br />
E 2.00 | Level 2<br />
leaf-schmuck.de<br />
LILLE<br />
E 2.14 | Level 2<br />
lilleclothing.com<br />
Leica<br />
E 0.01 | Level 0<br />
leica-camera.com<br />
LIVIANA CONTI<br />
LIVIANA CONTI<br />
E 0.14 | Level 0<br />
livianaconti.com<br />
74<br />
75
Lola Paltinger<br />
E 0.51 | Level 0<br />
lolapaltinger.de<br />
Marken / BRANDS<br />
Marken / BRANDS<br />
Louizon<br />
E 2.01 | Level 2<br />
louizon.com<br />
Lorena Benatti<br />
E 0.68 | Level 2<br />
lorenabenatti.it<br />
LUCKY TEAM<br />
SO... | Level 2<br />
laboratoiredemode.fr<br />
Lost in Paradise<br />
E 2.12 | Level 2<br />
lostinparadise.de<br />
Lulu Dk<br />
E 1.03 | Level 1<br />
simplefinejewelry.com<br />
Lott Gioielli<br />
E 1.34 | Level 1<br />
lottgioielli.com<br />
Lumisha<br />
E 2.22 | Level 2<br />
lumisha.de<br />
Louis&Louisa<br />
E 2.07 | Level 2<br />
louis-louisa.de<br />
M<br />
Louis&Louisa Pure<br />
E 2.07 | Level 2<br />
www.louis-louisa.de<br />
Macaronie<br />
E 1.51 | Level 1<br />
macaronie.de<br />
Louise Kragh<br />
E 1.25 | Level 1<br />
louisekragh.dk<br />
Maisonirem (unique Jewels)<br />
E 1.03a | Level 1<br />
maisonirem.com<br />
76<br />
77
Maliina Jewelry<br />
E 1.21 | level 1<br />
maliina.com<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
Mariagrazia Panizzi<br />
E 0.75 | level 0<br />
mariagraziapanizzi.com<br />
Maluo<br />
E 2.23 | level 2<br />
maluo.nl<br />
Martylò<br />
E 0.71 | level 0<br />
martylo.it<br />
Mania<br />
E 0.68 | level 2<br />
www.mania-italy.com<br />
MauGOlD<br />
E 1.24 | level 1<br />
maugold.de<br />
Manzoni 24<br />
E 0.05 | level 0<br />
modeagentur-paatzsch.de<br />
Melinda Maria<br />
E 0.51 | level 0<br />
www.melindamaria.com<br />
Marcha Hüskes<br />
E 0.35 | level 0<br />
marchahuskes.com<br />
Messo<br />
E 2.38 | level 2<br />
messo.pl<br />
Margareth et Moi<br />
SO... | level 2<br />
margarethetmoi.com<br />
miss goodlife<br />
E 0.08 | level 0<br />
miss-goodlife.de<br />
Markberg<br />
Markberg<br />
E 2.14a | level 0<br />
markberg.com<br />
Miss vain<br />
E 2.03 | level 2<br />
branting.se<br />
78<br />
79
mode...information<br />
E 2.25 | level 2<br />
modeinfo.com<br />
MArKeN / BrANDS<br />
MArKeN / BrANDS<br />
N<br />
Montale<br />
E 2.33 | level 2<br />
aromacompany.de<br />
Namage<br />
E 1.54 | level 1<br />
namage.de<br />
Morph<br />
E 2.33 | level 2<br />
aromacompany.de<br />
Naschbag<br />
E 0.54 | level 0<br />
naschbag.com<br />
MOS MOSH<br />
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92<br />
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€ 28,00 (I)<br />
€ 41,00 (B-D)<br />
€ 39,00 (E)<br />
€ 45,00 (F-P)<br />
€ 49,00 (NL)<br />
Chf 70 (CH)<br />
Issn 1124-2949<br />
TRIM JUN 2015<br />
77<br />
UNDERGROUND<br />
URBAN DWELLER LOOK<br />
THE NEW OUTERWEAR<br />
RISE OF ACCESSORIES<br />
You are Here<br />
Photo Michelle Janssen<br />
www.logos.info<br />
shop.logos.info<br />
Logos Publishing srl - Strada Curtatona, 5/2 - 41126 Modena Italy - Tel +39 059 412 666 - email logospublishing@logos.info
THANK You<br />
LEICA S<br />
Warum sollten Sie sich mit weniger zufrieden geben?<br />
NEU<br />
Eine Kamera ist nur so gut wie das Gesamtsystem. Das Leica S-System kombiniert die heraus -<br />
ragende Bildqualität des Mittelformats mit den besten Objektiven der Welt und der Handlichkeit<br />
und Schnelligkeit einer Kleinbildkamera. Nun stößt die Leica S (Typ 007) in neue Dimensionen vor:<br />
_ Schnellere Bildfolgen mit 3,5 Bildern pro Sekunde für mehr Spontanität<br />
_ Beste Bildqualität bis ISO 12.500 für größere Freiräume bei wenig Licht<br />
_ extrem schneller und präziser Autofokus für mehr Sicherheit<br />
_ Filmmodus in Full-HD oder Cine-4K-Format für professionelle Kino-Qualität im Mittelformat-Look<br />
LEICA. DAS WESENTLICHE.<br />
112<br />
Erleben Sie die Leica S in den Leica Stores und Boutiquen in Aachen, Berlin, Bielefeld, Darmstadt, Dresden, Düsseldorf, Essen, Frankfurt,<br />
Fürth, Graz, Hamburg, Hamm, Hannover, Heidelberg, Konstanz, Mainz, München, Münster, Saarbrücken, Salzburg, Stuttgart, Tübingen,<br />
Wetzlar, Westerland, Wien, Zingst und im ausgewählten Leica Fachhandel.
www.larens.com Standnummer E 0.06