SGAM_Vortrag_Lasnier de Lavette - FONDS professionell
SGAM_Vortrag_Lasnier de Lavette - FONDS professionell
SGAM_Vortrag_Lasnier de Lavette - FONDS professionell
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What is Luxury?Who buys luxury goods?[ Luxury & Lifestyle Strategy ] The high net worth individuals (<strong>de</strong>fined as individuals with more than USD 1 million infinancial assets)=> They are trends setters and are very important for premium products:o 9.5 million people in the worldo 0.2% of adults world populationo 25% of the world wealth And, the not so rich: middle and upper middle class individuals a target with a significant increaseJanuary 08Société Générale Asset Management9
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