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Performance at theLimitBusiness Lessonsfrom Formula 1 MotorRacingSecond EditionMark Jenkins,Ken Pasternak &Richard WestCambridgeHandbook ofStrategy asPracticeDamon Golsorkhi,Linda Rouleau,David Seidl &Eero Vaara (Eds.)alternative. Combining academic rigour andpractical experience, this is an importantresource for graduate students andprofessionals concerned with strategic riskmanagement.ISBN: 9781107601901 268pp ` 295.00Can you imagine your organisation as a Ferrarior a McLaren, a Toyota or a Force India? Yourmanagement team as a pit crew? Your salesforce as the race team and your marketing andresearch department as the design studiocreating a Formula 1 car? Formula 1 has anestimated turnover of $4bn, employs 50,000people in more than 30 countries and has afoothold in every major and developingeconomy. With performance as the centralfocus of every organization, Performance at theLimit uses the case of Formula 1 motorsport asan example of how business can achieveoptimal performance in highly competitiveenvironments where dealing with changeeffectively is paramount. This second editionbuilds on the success of the first and contains awealth of new material, including many moreinterviews with Formula 1 drivers and other keyexecutives active in the sport.ISBN: 9781107627284 272pp ` 395.00The Cambridge Handbook of Strategy asPractice provides the first comprehensiveoverview of an emerging and growing stream ofresearch in strategic management. Aninternational team of scholars has beenassembled to produce a systematic introductionto the various epistemological, methodologicaland theoretical aspects of the strategy-aspracticeapproach. This perspective exploresand explains the contribution that strategizingmakes to daily operations at all levels of anorganization. Moving away from a disembodiedand asocial study of firm assets, technologiesand practices, the strategy-as-practiceapproach breaks down many of the traditionalparadigmatic boundaries in strategy toinvestigate who the strategists are, whatstrategists do, how they do it, and what theconsequences or outcomes of their actions are.Including a number of detailed empiricalstudies, the handbook will be an essential guidefor future research in this vibrant field.Globalization andCompetitionWhy Some EmergentCountries Succeedwhile Others FallBehindLuiz Carlos BresserPereiraThe Theory of theFirmMicroeconomics withEndogenousEntrepreneurs, Firms,Markets, andOrganizationsDaniel F. SpulberECONOMICS & FINANCEGlobalization and Competition explains whysome middle-income countries, principallythose in Asia, grow fast while others are notsuccessful. The author criticizes both old-styledevelopmentalism and the economics of theWashington Consensus. He argues instead fora ‘new developmentalism‘ or third approach thatbuilds on a national development strategy. Thisapproach differs from the neoliberal strategythat rich nations propose to emergingeconomies principally on macroeconomicgrounds. Developing countries face a keyobstacle to growth, namely, the tendency toovervaluate foreign exchange. Instead ofneutralizing it, the policy that rich countriespromote mistakenly seeks growth throughforeign savings, which causes additionalappreciation of the national currency and oftenresults in financial crises rather than genuineinvestment.ISBN: 9781107623996 264pp ` 395.00The Theory of the Firm presents a pathbreakinggeneral framework for understandingthe economics of the firm. The book addresseswhy firms exist, how firms are established, andwhat contributions firms make to the economy.The book presents a new theoretical analysis ofthe foundations of microeconomics that makesinstitutions endogenous. Entrepreneurs play acentral economic role by establishing firms. Inturn, firms create and operate markets andorganizations. The book provides innovativemodels of economic equilibrium thatendogenously determine the structure andfunction of economic institutions. The bookproposes an ‘intermediation hypothesis’ – theestablishment of firms depends on the effects oftransaction costs and on the extent of themarket.Forthcoming 544pp TBAISBN: 9781107619982 368pp ` 395.006