CSE 2nd Year - Computer Sc. & Engineering

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HUM-203-FFUNDAMENTALS OF MANAGEMENTL T P Class Work marks : 503 1 0 Theory marks : 100Total marks : 150Duration of Exam : 3 hrNOTE:For setting up the question paper, question no 1 will be set up from all the four sectionswhich will be compulsory and of short answer type. Two questions will be set from eachof the four sections. The students have to attempt first common question, which iscompulsory, and one question from each of the four sections. Thus students will have toattempt 5 questions out of 9 questions.Section-AMeaning of management, Definitions of Management, Characteristics of management,Management Vs. Administration. Management-Art, <strong>Sc</strong>ience and Profession. Importance ofManagement. Development of Management thoughts.Principles of Management. The Management Functions, Inter-relationship of Managerialfunctions.Nature and Significance of staffing, Personnel management, Functions of personnelmanagement, Manpower planning, Process of manpower planning, Recruitment,Selection; Promotion - Seniority Vs. Merit. Training - objectives and types of training.Section-BProduction Management : Definition, Objectives, Functions and <strong>Sc</strong>ope, Production Planningand Control; its significance, stages in production planning and control. Brief introduction tothe concepts of material management, inventory control; its importance and various methods.Section-CMarketing Management - Definition of marketing, Marketing concept, objectives &Functions of marketing.Marketing Research - Meaning; Definition; objectives; Importance; Limitations; Process.Advertising - meaning of advertising, objectives, functions, criticism.Section-DIntroduction of Financial Management, Objectives of Financial Management, Functions andImportance of Financial Management. Brief Introduction to the concept of capital structureand various sources of finance.BOOKS RECOMMENDED :
TEXT BOOKS :Principles and Practice of Management - R.S. Gupta, B.D.Sharma, N.S. Bhalla.(Kalyani Publishers)Organisation and Management - R.D. Aggarwal (Tata Mc Graw Hill)REFERENCE BOOKS :Principles & Practices of Management – L.M. Prasad (Sultan Chand & Sons)Management – Harold, Koontz and Cyrilo Donell (Mc.Graw Hill).Marketing Management – S.A. Sherlikar (Himalaya Publishing House, Bombay).Financial Management - I.M. Pandey (Vikas Publishing House, New Delhi)Management - James A.F. Stoner & R.Edward Freeman, PHI.
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