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EY-Deploying-autonomous-vehicles-30May14

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Operating and investment considerations forAV stakeholdersKeystakeholdersVMsTechnology/telecomcompaniesGovernment/regulatorybodiesDealer/retailnetworkOperating and performance considerations• Devise methods of data analytics to manage andinterpret signicant volume of AV data• Assess readiness for regulatory changes in local markets• Manage warranty costs owing to rising technologicalcomplexities• Institutionalize checks to ensure data privacy andsecurity• Explore a more active role in the automotive value chainby providing the requisite infrastructure, data mining,privacy and bandwidth solutions• Institutionalize a framework to enable and run smartand integrated megacities• Provide regulations and policies around deploymentof AVs — data privacy and cybersecurity, safety andliability, incentives and taxation• Seamlessly integrate public transportation intosmart cities• Integrate vehicle registration, state taxes andtolling charges• Re-license drivers to be certied for using AVs• Collaborate and develop industry-wide certicationprocess for levels of autonomy and safety• Invest in employee (on-oor, sales and technicians) anddriver training, and customer awareness• Use digital media and smartphones to promote featuresand facilitate customer transactions• Service the AV network and infrastructureInvestment and capital considerations• Form need-based and strategic alliances, JVs andacquisitions to gain technology and reduce costs• Create a network of partners to enable new revenuestreams — car-sharing programs, on-demandmobility, AV eet service, in-vehicle entertainment/advertising, etc.• Explore opportunities to emerge as a mobilitysolutions provider• Potentially partner with existing VMs in expandingdeployment of AV scenarios• Partner with local government, VM’s, othertechnology companies for investment in requisiteinfrastructure; targeting cities as customers• Invest in requisite infrastructure to enabledeployment of AVs• Support AV research through R&D incentives, testinginfrastructure, and encouraging local stakeholderparticipation in process• Adapt business model to the evolving landscape andcompete with non-automotive retail competition• Explore other revenue streams, such as car-sharingprograms and on-demand mobility<strong>Deploying</strong> <strong>autonomous</strong> <strong>vehicles</strong>: commercial considerations and urban mobility scenarios 7

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