Georgia Gaming Market Assessment - Pennsylvania Treasury
Georgia Gaming Market Assessment - Pennsylvania Treasury
Georgia Gaming Market Assessment - Pennsylvania Treasury
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Population/Slot Supply Ratios<br />
Adult Pop 2010 Adult/slot Win/adult # of slots Slot Revenues WPU<br />
Eastern Region 5,902,151 327 $290.96 18,057 $1,717,286,341 $261<br />
Western Region 2,323,843 274 $298.50 8,467 $693,663,949 $224<br />
Philadelphia (30-mile ring) 2,585,801 327 $323.53 7,898 $836,572,290 $290<br />
Lehigh (25-mile ring) 695,880 225 $371.81 3,099 $258,735,860 $229<br />
Poconos (regional) 821,682 172 $448.56 4,765 $368,574,215 $212<br />
Harrisburg (25-mile ring) 584,781 240 $433.33 2,433 $253,403,976 $285<br />
Pittsburgh (25-mile ring) 1,350,822 209 $387.38 6,469 $523,276,701 $222<br />
Source: PGCB, The Innovation Group<br />
By themselves, these ratios would suggest that of existing markets, Philadelphia is the least<br />
saturated. However, the ratios should be considered in conjunction with the revenue trend<br />
analysis above, which shows sensitivity in Philadelphia to increases in supply. Moreover,<br />
external factors also need to be considered, with Philadelphia facing by far the greatest level of<br />
external competition. For years Philadelphia has been a prime feeder market for Atlantic City,<br />
and the AC casinos continue to have a strong marketing presence in the area. The Pittsburgh<br />
casinos also face external competition, in West Virginia, which is reflected in their lower WPA<br />
relative to Harrisburg, which is largely insulated from direct competition in its primary market.<br />
The Western Region in general and Presque Isle in particular are set to receive increased external<br />
competition in Ohio. Although legal challenges may be forthcoming, approval has been granted<br />
to develop racetrack slot casinos in Youngstown, Columbus, and the southeast Cleveland<br />
suburbs to go along with full landbased casinos in downtown Cleveland and Columbus (not to<br />
mention additional gaming development in southwest Ohio and Toledo).<br />
New slot machine casinos are slated for Baltimore and Anne Arundel, Maryland, which would<br />
be expected affect southeast <strong>Pennsylvania</strong> markets to varying degrees.<br />
The Innovation Group Project #054-11 August 2011 Page 45
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