professional DivisionMcGraw-Hill Ryerson Annual Report <strong>2008</strong>8The Professional Division is primarily focused on sales, marketing, and distribution of imported product fromThe McGraw-Hill Companies Inc., as well as a number of Canadian and U.S. agencies. In <strong>2008</strong>, the Divisionhad a solid year despite ongoing price pressures, retail uncertainty, and customers increasingly sourcing productsfrom U.S.-based wholesalers and retailers. The Division continued to adjust prices where appropriate toensure offerings remained in line with established industry guidelines. The Division saw impressive gains in itsMedical, Business, and Consumer lines, while our Education and Technical categories lagged behind the previousyear. Medical growth was fueled by the release of Harrison’s 17th ed., as well as continued growth online.Business was driven by the release of a number of key titles, including Grown Up Digital and When MarketsCollide, which further strengthened our market position in the business category. The Division also successfullyadvanced its digital transformation in <strong>2008</strong>. Over the last several years, Professional has grown its digitalofferings as customers increasingly seek digitally-based solutions. As such, digital sales are representing anincreasingly larger portion of the total Canadian market sales.Key Professional Products in <strong>2008</strong>:1. Fauci, et al., Harrisons Principles of Internal Medicine, 17th ed.2. Dipiro et al., Pharmacotherapy, 7th ed.3. Tapscott, Grown Up Digital4. Morgentaler, Testosterone for Life5. Fitzpatrick et al., Color Atlas and Synopsis Clinical Dermatology, 5th ed.6. Harraps French/English Dictionary, Canadian ed.7. Thomas, Michelle Thomas Spanish for Beginners8. Lowndes, How to Talk to Anyone, 2nd Ed.9. Gray and Gray, Complete Canadian Small Business Guide10. El-Erian, When Markets Collide
chenelière/McGraw-hill (“DLC“)By publishing under a joint imprint, McGraw-Hill Ryerson and Chenelière Education (“DLC”) are able to concurrentlypublish French and English editions of secondary and post-secondary titles. Chenelière/McGraw-Hilltitles enjoyed a strong year in <strong>2008</strong> with French translations of successful McGraw-Hill Ryerson titles.Best-selling titles for <strong>2008</strong>:1. Libby, Fondements comptabilité financière, 2/e2. Speijer, Mathématiques 8 — Nouvelle-Écosse3. Sandner, Sciences 10 — Colombie-Britannique4. Dearling, Principes de Mathématiques 9 — Ontario5. Bocknek, Sciences 6 Nouvelle-Ecosse6. Bocknek, Sciences 7 Terre-Neuve et Labrador7. Gardner, Explorons le Nationalisme — Alberta8. Stevenson, Gestion des Operations, Produits et Services, 2/e9. Berkowitz et al., Marketing10. Larson, Initiation à la Comptabilité Générale, 8/eMcGraw-Hill Ryerson Annual Report <strong>2008</strong>9DLC and McGraw-Hill Ryerson are working together to develop English and French proposals simultaneouslyto fit various calls for resources across Canada. In 2009, DLC's Higher Education and School divisions will bepublishing many new translations of McGraw-Hill Ryerson titles.