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Allana Brochure 19072011 - Allana Institute of Management Sciences

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ProspectusM.B.A. 2 years Full Time Post Graduate Curriculum :Semester I101 Organizational Behavior & Principles& Practice <strong>of</strong> <strong>Management</strong>102 <strong>Management</strong> Accounting103 Managerial Economics104 Statistical & Quantitative Methods105 Legal Aspects <strong>of</strong> Business106 Basics <strong>of</strong> Marketing107 Information Technology108 Managerial CommunicationSemester III301 Business Policies & Strategic <strong>Management</strong>302 <strong>Management</strong> Control System308 Project ReportMarketing Specialisation303a Marketing Research304a Integrated Marketing Communications305a Distribution and Retail <strong>Management</strong>306a Consumer & Organisational Buying Behaviour307a Sales <strong>Management</strong> & Personal SellingFinance Specialisation303b Advanced Financial <strong>Management</strong>304b Direct Taxation305b Advance Financial Services306b Banking & Financial Institutions307b Security analysis & portfolio <strong>Management</strong>Computer <strong>Management</strong> Specialisation303c S<strong>of</strong>tware Engineering304c Relational Database <strong>Management</strong> Systems305c Visual Basic and Oracle306c Enterprises Resource Planning (ERP)307c C ProgrammingProduction and Material Specialisation303d Inventory <strong>Management</strong> & MaterialRequirement Planning304d Modeling techniques and it for operations <strong>Management</strong>305d Supply Chain & Logistics <strong>Management</strong>306d World Class Manufacturing307d Productivity <strong>Management</strong>Course StructuresSemester II201 Marketing <strong>Management</strong>202 Financial <strong>Management</strong>203 Human Resource <strong>Management</strong>204 Manufacturing & Operations <strong>Management</strong>205 Material & Logistics <strong>Management</strong>206 <strong>Management</strong> Information System207 Reseach Methodology208 Economic Environment <strong>of</strong> BusinessSemester IV401 Entrepreneurship Development& Project <strong>Management</strong>402 International Business <strong>Management</strong>403 Current Trends in <strong>Management</strong>Marketing Specialisation404a Services Marketing405a Relationship Marketing and strategy406a Product and brand <strong>Management</strong>407a International Marketing408a Virtual MarketingFinance Specialisation404b Indirect taxation405b International Finance406b Risk & Insurance <strong>Management</strong>407b Strategic Financial <strong>Management</strong>408b Strategic Cost <strong>Management</strong>Computer <strong>Management</strong> Specialisation404c Emerging Trends in Information Technology405c S<strong>of</strong>tware Project <strong>Management</strong> & I.T.406c Business Applications407c Information System Audit408c Internet TechnologyProduction and Material Specialisation404d Operations Strategy405d Technology <strong>Management</strong>406d Quality <strong>Management</strong>407d Project <strong>Management</strong>408d Strategic Sourcing18<strong>Allana</strong> <strong>Institute</strong> <strong>of</strong> <strong>Management</strong> <strong>Sciences</strong> (AIMS)

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