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Customer Relationship Management (CRM) - Hitachi Consulting

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Solution Overview<br />

■ Execute multichannel, multistage marketing campaigns with real-time and<br />

historical trends insight to measure campaign effectiveness and optimize spend<br />

■ Quickly and accurately predict pipeline by accessing centralized and real-time<br />

data to monitor critical metrics such as Days Sales Outstanding and AR status<br />

■ Improve the quality and frequency of meaningful customer touch points through<br />

time based workflows to communicate order status, post-sale customer satisfaction<br />

and targeted product specials<br />

hiTachi cOnSulTing TRanSfORmS channel ReSPOnSiVeneSS in The<br />

whOleSale diSTRibuTiOn induSTRy<br />

<strong>Hitachi</strong> <strong>Consulting</strong>’s Consumer Product’s Practice has provided professional<br />

consulting services to dozens of the world’s leading companies across the Food &<br />

Beverage, Food Service, Packaged Goods, and Retail segments. In addition to serving<br />

many of the most recognized names in the industry, much of our success comes from<br />

providing similar services to small and medium-sized companies.<br />

cRm SOluTiOn cOmPOnenTS fOR whOleSale<br />

diSTRibuTiOn include:<br />

■ Integration to ERP for core customer<br />

information<br />

■ Accounts Receivable metrics such as<br />

balances current 30/60/90, recent payment<br />

information, and order shipment alerts<br />

■ Working Capital <strong>Management</strong> intelligence<br />

through Days Sales Outstanding calculations &<br />

dashboards<br />

■ Targeted campaigns with personalized product<br />

promotions and pricing sheets<br />

■ Opportunity management for order history and what if pricing analysis<br />

■ RTD campaign and opportunity suggestions for inventory reduction, up-sell and<br />

cross-sell, demand planning and RTD supplied marketing campaigns<br />

ORacle cRm On demand whOleSale diSTRibuTiOn SOluTiOnS<br />

Oracle understands that Wholesale Distribution companies are challenged with<br />

gathering and maintaining a single source of real-time customer information. This<br />

prevents companies from making customers’ needs and changing requirements<br />

a priority. By implementing best practices through Oracle <strong>CRM</strong> On Demand, our<br />

Wholesale Distribution clients have the ability to:<br />

■ Access key customer information even if the network is unavailable by holding<br />

data locally and utilizing store-and-forward capabilities<br />

■ Exceed customer expectations at every touch-point – through a field organization,<br />

website and call center<br />

■ Conduct historical and comparative trend analyses to gain insight into emerging<br />

opportunities and quickly respond to changes in business trends<br />

The hiTachi cOnSulTing and ORacle PaRTneRShiP<br />

<strong>Hitachi</strong> <strong>Consulting</strong>’s key differentiator is knowledge and thought leadership, which<br />

extends beyond the technical and functional domain. Our Oracle <strong>CRM</strong> Practice,<br />

combined with leading Consumer Products industry expertise, continues to receive<br />

analyst and vendor recognition from Oracle including eight-time Oracle Partner of the<br />

Year and Gartner Magic Quadrant for <strong>CRM</strong> Service Providers, 2002 – 2010.<br />

www.hitachiconsulting.com<br />

14643 Dallas Parkway, Suite 800<br />

Dallas, TX 75254<br />

info@hitachiconsulting.com<br />

Toll Free 1.877.664.0010<br />

For the fourth consecutive year,<br />

<strong>Hitachi</strong> <strong>Consulting</strong>’s Consumer<br />

Products Practice is ranked a top-five<br />

consultancy in the annual listing of Top<br />

10 consulting services providers by<br />

Consumer Goods Technology (CGT)<br />

readers.<br />

<strong>Hitachi</strong> <strong>Consulting</strong>’s Consumer<br />

Products Practice serves Global 2000<br />

companies in all segments of the<br />

Value Chain from growers, producers<br />

and processors through branded<br />

manufacturers, distributors, and<br />

retailers / food service operators.<br />

Recognized by Kennedy, Gartner<br />

and AMR as leaders in Revenue<br />

<strong>Management</strong> and Supply Chain<br />

Responsiveness<br />

About <strong>Hitachi</strong><br />

<strong>Consulting</strong><br />

as the global business and iT<br />

consulting company of hitachi, ltd.,<br />

hitachi consulting helps its clients<br />

implement their vision − with a wide<br />

range of business solutions and<br />

services to improve operations,<br />

productivity, and the bottom line.<br />

hitachi, ltd. is one of the world’s<br />

leading global electronics<br />

companies with more than 100<br />

years of innovation. The company<br />

is committed to creating richer lives<br />

and a better society by providing<br />

products and services based on<br />

the latest advances in technology,<br />

especially knowledge and<br />

information technology.<br />

© copyright 2012 hitachi consulting

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