Roundabout Media Pack

Get your message across by sponsoring aRoundaboutmedia packA highly effective opportunityfor businesses to raise theirprofile and promote their name tomillions of people per year, whilstmaking a positive contribution tothe local community.Luton Borough Council is pleased to offerlocal businesses the chance to sponsor oneor more of 52 roundabouts in the town,providing the opportunity to place yourbusiness name in highly visible locations.By sponsoring one of our high profileroundabouts you will not only raiseyour profile, but also make a positivecontribution to the Luton landscape.In addition:• coverage is for 365 days of the year, 24 hours per day, acting as a constant reminder to passers by• millions of vehicles pass most locations every year• provides the rare opportunity to place your name on the highway.For further information contact:The Sponsorship and Advertising TeamLuton Borough Council, Town Hall, Luton, LU1 2BQTel: 01582 54 64 85Email: marketing@luton.gov.ukCOMMUNICATIONS

RoundaboutLuton Borough Council’s roundabout sponsorship schemeHowmuchdoesroundaboutsponsorshipcost?Prices vary dependent upon the location of theroundabout, traffic flow and the planting schemeincorporated. We have highlighted guideline prices foreach of the locations currently available. (please seeback page). Discounts may be considered if a company isinterested in more than one location.What benefits will roundabout sponsorship bring toyour business:• increase awareness of your company name, highlighting your presencein the local community• act as an excellent directional tool, either by including details of youraddress or acting as your own personalised landmark when directingpeople to your business• drive people to your website to find out further details, by includingyour website address on your signage• increase your image by supporting a scheme that isimproving the local environment• additional PR opportunities exist with local media• highly attractive rates in relation to other media.How long can you sponsor aroundabout for?All our roundabouts can be sponsored for aminimum period of 1 year up to a maximum periodof 5 years. The commencement of the contract startson the day your signs are erected.

RoundaboutLuton Borough Council’s roundabout sponsorship schemeWhat isincludedwithinthesponsorshippackage?Signage design• we will provide 2 signs measuring 900mm x 430mm, to be placed onthe two entrances highlighted by yourself• we will pay for any repairs or replacements due to damage andif for any reason your sign is missing from site we will addthe lost time onto the end of your contract for free• we will take care of roundabout preparation,planting where applicable, signage erection,planning permission and maintenance – makingit as easy as possible for you.• We will also cover the cost of VOA Tax• we will ensure that your signage matches your corporate identity,incorporating your logo and colours• your sign may incorporate your company name, logo, type of business,first line of your address, tagline, website or telephone number• our policy stipulates that area codes cannot be displayed and www of webaddresses cannot be incorporated. In some instances phone numbers will not bepermitted on roundabouts, these roundabouts are marked with a * on the last page.How do I sponsor a roundabout?If you would like to sponsor one of our currently available roundabouts, please complete this form.I would like to sponsor roundabour no. for year/s (minimum 1/ maximum 5)For the annual sponsorship of £+ VATCompanyAddressPostcodeContact nameTelephoneSignedPositionEmail addressDatePlease return to: Sponsorship and Advertising Team,Communications Division, Luton Borough Council, Town Hall,Luton, LU1 2BQ. Email: marketing@luton.gov.uk

Roundabouts available for Sponsorship in Luton – 2014Ref Roundabout Current sponsor/available Guide line cost Map refR1 Pastures Way/Kestral Way Available £2,500 B4R2* Dunstable Road/Poynters Rd/Skimpot Lane* Circus Casino C7R3 Wauluds Bank/Stockholm Way Available £2,000 E2R4 Sundon Park Road/Dencora Way/Grampian Way Available £5,000 D2R5 Northwell Drive/Whitehorse Vale Available £2,000 F2R6 Wauluds Bank Drive/The Moakes Available £2,000 F2R7 Northwell Drive/The Moakes Available £2,000 F2R8 Northwell Drive/Lygetun Drive Available £2,000 F3R9* Bramingham Road/Marsh Road * Dominos Pizza F4R10 Oakley Road/Humberstone Road/Roman Road Available £3,000 F5R11* Dunstable Road/Chaul End Lane* Tyre City F6R12* Dallow Rd(nr B&Q)and Hatters Way/Chaul End Lane* Northgate Vehicle Hire F7R13 Newbold Road/Leamington Road Available £2,000 G2R14 Biscot Road/Montrose Avenue Jerk and Peri H6R15 Kingsway/Laporte Way Available £2,500 G7R16 Whipperley Way/Whipperley Ring Red Chilli H9R17 Whipperley Way/Northdrift Way Red Chilli H9R18* Barton Road/Turnpike Drive* Kings Windows H1R19* Barton Road/Icknield Way* KD Hawes H2R20 Old Bedford Road/Cromer Way Dominos Pizza I 3R21* New Bedford Road/Barnfield Avenue* Sunrealm I 4R22* New Bedford Road/Stockingstone Road* Dominos Pizza I 6R23 Alexandra Avenue/Blenheim Crescent Available £2,000 I 6R24* Telford Way/Hatters Way* Not Available I 8R25 Bushmead Road/Fairford Avenue Available £2,000 J4R26 Hitchin Road/Brunswick Street Jay Raj J8R27* Castle Street* Jay Raj J9R28 Park Square Available £5,000 J8R29* M1 J10a spur/London Road* Not Available J11R30* Hitchin Road/Stopsley Way* Jay Raj L5R31* Hitchin Road/Vauxhall Way* Jay Raj K6R32 Stockingstone Road/Hitchin Way Not available K6R33* Crawley Green Road/Vauxhall Way* Dominos Pizza L7R34 Airport Way Available £5,000 L10R35* Kimpton Road/Airport Way* Jay Raj L9R36 Wigmore Lane/Hayling Drive Wigmore Flooring M6R37 Wigmore Lane/Crawley Green Road Little Buttons Day Nursery M7R38 Eaton Green Road/Vauxhall Way Jay Raj L8R39 Wigmore Lane/Eaton Green Road Jay Raj N7R40* New Bedford Road/Telford Way* Mayday rental I 8R41* St Mary’s Road/Windmill Road* Available £5,000 K8R42 Dallow Road (Nr B&Q) Keystone Roofing F7R43 Eaton Green Road/Colwell Rise Available £2,500 N7R44 Gypsy Lane Available £4,000 L10R45 Gypsy Lane/Luton Airport Parkway Station Northgate Vehicle Hire L10R46* Hatters Way/Skimpot Road* Available £4,000 C7R47* Capability Green - Bridge linking A505* Not Available K10R48 Capability Green Business Park - Water Fountain Not Available J10R49 London Luton Airport - Airport Way/Percival Way Not Available M9R50 Crawley Green Road/Headley Rise Available £2,500 N6R51* Butterfield Green/Hitchin Road* Jay Raj L3R52* J11/Dunstable Road* Not Available E6What if the roundabout I wish to sponsor is currently sponsored?If the roundabout you are interested in is currently sponsored, please contact us to register your interest.