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Beautiful Gardens - Outreach & International Affairs - Virginia Tech

Beautiful Gardens - Outreach & International Affairs - Virginia Tech

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iii <strong>Virginia</strong><strong>Tech</strong>Invent the FutureOR lOWWeekend MBAV I RG I N I A PO L Y T EC H N I C I NS TIT U T


C/lt a I k abo ut colleges and universiries as if rhey exisr in aseparare universe from "rhe real world." April 16 broughr home jusr how muchrhe <strong>Virginia</strong> <strong>Tech</strong> universiry communiry is parr of"rhe real world." TIle rragedy!!5 irself, an enormity anywhere, seemed especially heinous on a universiry campus,~u. where rhe spirir of inquiry and rolerance of orhers' viewpoints are encouraged.~--' Yer ir serves as a reminder rhat our institmions of higher learning are very much Ut Prosim (Thar I May Serve). lllis "Hokie Spirit" shone brightly and demono0:: strated to the world the uniqueness of our special community.oU.Behind rhe scenes, university employees stepped forward and gave 2000­C/lo percent in their efforts to minimize the trauma of April 16 for the students and>o0:: to deal with the aftermath of the tragedy. Many worked around the clock the0-UJ first few days and worked long hours for the next several weeks.U:;;: \Ve also learned on April 16 rhat our university community is parr ofa~'"istrong global community.1§ As news of the events on campus reached the resr of the world, tens of!l:lu. thousands of messages and gifts ofcondolence began pouring in. Some werefrom people who are friends ofsmdents or university personnel, but even morewere from people who simply cared and wanted to give the families ofrhe deadand injured and everyone here at <strong>Virginia</strong> <strong>Tech</strong> a measure of solace in ourcollective grief. We are deeply grareful to each one of these new friends.JUSt as Oll!' students and faculty hail from over 100 countries, we receivedcondolences from more than 100 countries and every state in the United Statesfrom people affirming their connection to <strong>Virginia</strong> <strong>Tech</strong>. Memorial eventsaround the world, including those at the Teclmisc/J" Uiliversitiit Darmstadt inGermany, where some ofour students spent the spring semester, and at ourown Center for European Smdies and Architecmre in Swirzerland, helpedemphasize that we were not alone and that the tragedy of April 16 was a globalevent.Closer to home, Blacksburg and surrounding communities gave assistancefreely in the crisis, from police and fire departments to crisis counselors andmassage therapisrs. Area residents gor out their Hokie regalia normallyreserved for sports competitions to show their solidarity with us in our time oftragedy. Communities and businesses displayed signs or billboards, such as theone outside a local bank rhat simply said, "Our thoughts and prayers are withthe <strong>Virginia</strong> <strong>Tech</strong> family." Ir was a daily source of comfort for <strong>Virginia</strong> <strong>Tech</strong>students and employees who passed by each day.And on Friday, April 20, a nation wore maroon and orange. We noticed andwere comforted.The third article in rhis issue captures some of the exemplary work ofuniversiry personnel in dealing with the crisis. Space does not allow us to detaileveryone's story, so it is important ro keep in mind thar rhese efforts above andbeyond the call ofduty exemplify our entire community.\Ve noticed, and we are proud and gr,U--p,",,~,::;' "'~""i""1 Vi" Aff,i"2007Cover Photo John McCor mickwww.outreach,vt.edu/newsEditor Susan B. FelkerArt Director Michele MoldenhauerWebsite Manager Holly CarrollCopy Editor Richard LovegroveContributing Writers Lynn Davis Jean Elliott Lori Greiner Sookhn Ho Sarah JacobsonMiriam RichLois StephensPhotographers Josh ArmstrongGiona Beltametti,OESA photosRick GriffithsMichael KiernanJohn McCormickPublica (ions Director Clara B. CoxPublishers John E. DooleyVice Provost, <strong>Outreach</strong>and <strong>International</strong><strong>Affairs</strong>Larry HinckerAssociateVice PresidentUniversity RelationsBUSiness Manager Jane SwanEditorial Board Clara B. CoxDavid NutterMiriam RichSusan ShortLois Stephens<strong>Outreach</strong> NOW:Networking Opportunities Worldwide is published annually by <strong>Outreach</strong> and <strong>International</strong><strong>Affairs</strong>, <strong>Virginia</strong> PolytechniC Institute and StateUniversity, Blacksburg, VA 24061. Periodicalpostage is paid at Blacksburg, Va.Copyright© 2007Address changes and circulation inquiries shouldbe mailed to th e Office of the Vice Provost for<strong>Outreach</strong> and <strong>International</strong> <strong>Affairs</strong>, 330 BurrussHall, <strong>Virginia</strong> <strong>Tech</strong>. Blacksburg, VA 24061.Editorial inquiries, permiSSion to reproduce anymaterial, letters to the editor, and other commentsshould be mailed to the Editor, <strong>Outreach</strong>NOW. 702 University City Boulevard, Room 205(0364), Blacksburg, VA 24061, or sent bye-mailto outreachnow@vt.edu.Pos tmaster: If undeliverable, please send form3579 to the Office of tile Vice Provost for <strong>Outreach</strong>and <strong>International</strong> <strong>Affairs</strong>, 330 Burruss Hall,<strong>Virginia</strong> <strong>Tech</strong>, Blacksburg, VA 24061. Do not returnpublication.Out rea c h N OW is produced by the Office ofUniversity Relations.<strong>Virginia</strong> <strong>Tech</strong> does not discriminate against employees,students. or applicants for admission oremployment on the basis of race, color, sex, sexualorientation. disability, age, veteran status, nationalorigin, religion, or political affiliation. Anyone havingquestions concerning discrimination should contactthe Office for Equal Opportunity.


Oll""T -L.ri .eNETWORKING OPPORTUNITIES2~'"",0­0;' v'" ,., ~'" ,,~~'1i ~ {:­~~'1i:,..~ t;, ~~' '"o~~0 1 0,6\~v h'",'3- 0~;..-.;~0~~\\'3-~ve . 1.'3-' \"A\~' ~e~oCO'" 'I.'O~"·n.,f?;;'O~ • e ~~"v c\.\"


'iIcoBR<strong>Virginia</strong>'s strong andgrowing green industryA partnership made withplants and patiencebrings opportunities to a --r---------------------­changing rural land scape.The <strong>Beautiful</strong> <strong>Gardens</strong> program, which is centered in the tobacco regions of <strong>Virginia</strong>, is expectedto boost ornamental horticulture output, creating new jobs and opportunities for agriculturalThrough a new partnershipamong industry,entrepreneurs as well as providing alternative uses for the tobacco greenhouses in the region.academia, and gardeningenttlUsiasts. a programhas begun to developnew and test under-usedvarieties of ornamentalgerm plasm through aresearch-based plantintroduction program.fhe economic mpac or the green ndustl yon tne sta.e 0 Vi,glnla saboL.Jerzy Nowa ,head of the Department of Hor ieul ure in <strong>Virginia</strong> <strong>Tech</strong>3 billion SdYSCollege of Agrlcul meand Ufe Sciences The Industr relres quite significantly on new plantsand varieties and new intreduct ons. TIllS program comes at a time when Vlrgima's green Industry s strong and expanding. Nursery owners would like to keep the momentum gOing. Accordrng to a survey conducted in 2002. sales of horticulture products In <strong>Virginia</strong> Increased 73 percent In the preVIous 1.0 years. which Is above the national average. W th the <strong>Virginia</strong> Nursery and Landscape Association (VNLA) as the lead collaborator, a comprehens ve par nersillp has b en established vitl1 Vlrg nia <strong>Tech</strong>, th Institute for Advanced learning and Research (lALR), the <strong>Virginia</strong> Department of Agriculture and Consumer Services. the <strong>Virginia</strong> Master Gardener Assocla lon, the Lewis Ginter Botanical Gar­dens, the Norfolk Botanrcal Garden the Claytor Nature Study Center at Lynchburg College, and several local organizations. The goal IS to createa production and markctlllg Infrastructure nd resear


per plant was developed by Master GardenerArthur "Bud" Gregory of Luray, Va.


novel germ plasm that we hope has thepotential to benefit 110t only nurseriesand growers. but consumers ill the mid­AtlantIc, upper South, and beyond ." saysouls.The plants enter the testing .sites andundergo established testing protocol.The new plants grow at each test sitefor a minimum of three years. Thetesting period Is longer for shrubs andtrees. During this time the plants areevaluated for their ornamental qualities,adaptation potential. resistanceto pests and diseases, and consistencyof performance. Recommendations forcommercialization are made based onthe resultsAs a nursery owner, ouis understandsthe value of testing the plants formultiple years. -Weather and other environmentalconditions vary from yearto year so for us to gel a clear pictureof how a given plant will adaptto ourarea. we must have patience to seehow It performs over a period of timethat presents a wide range of environmentalconditions," he saysAccording to Conev. this rigorous,extended, and scientifiC-based eva luationIs what makes <strong>Beautiful</strong> <strong>Gardens</strong>different from many other commercialplant Introduction programs. DWlsbelieves this will help to brand <strong>Beautiful</strong><strong>Gardens</strong> products and services. ' Byengaging in effective marketing. wecan educate consumers In the reglolabout the value of choosing plants withsuperior characteristics that have beenthoroughly tested: he says.Eighl to iO plants a year wlll be selectedfor promotion and made availableto VNLA members. The first plants willbe released In 2009.og~Tile 2009 time frame allows foradequate preparation by the partlci.paUng nurseries and retailers and forestablishing the foundation of a localliner industry. A new liner industry canbe developed hl the tobacco regionsby uSing the land. the agriculturallyeducated people. ana existing lobaccogreenhouses. he explains. "The keystructural components and people areIn place; says Conev. ' We11 -give themknowledge and an opportunity 10 growsomething new that Is more profitablethan tobacco'on the horizon In thefuture. Coney looks (otward to broaden­Ing the collaboration even further toinvolve more gardeners. He recentlyJoined the horticulture faculty at <strong>Virginia</strong><strong>Tech</strong> as an assistanl professorand will continue to serve as theexecu·tlve director of the <strong>Beautiful</strong> <strong>Gardens</strong>program, but ht= will also expand hisefforts fn ornamental plant breeding.He plans to develop a curriculum toteach <strong>Virginia</strong> master gardeners andbackyard hybridizers the basics of plantbreeding.If we can get more gardeners across<strong>Virginia</strong> Involved In ou r program, we willIncrease the germplasm flow Into theprogram drastically:' says Conev. Theprogram already has working mecha­IJisms in place to provide plant developers recognition Wilh naming rights orroyalties. Coney beHeves that botli localIndUstry and consumers will greatlybenefit from new and · cooler" plantsentering the market on a regular basis.This type of cooperation and involvementfrom all levels of the industryseems to be what makes <strong>Beautiful</strong> <strong>Gardens</strong>work. Each partner brings specialComus Florida, a new dogwoodwith giant blooms. was developedby Master Gardener JaneNewman of Great Fails. Va.PROSPECTIVE PROPAGATION SIT[:J. SARGENT REYNOLDS COMM,COLLEGE: SIT[: lONE 6BmUMUM lUII', (-IIlONl(.'0 ' to.15 . '~ 5b(·5" to·1O', 6a(0 ' 10·5'1 6b(5° \0 0", 7a(10· 105·) 71:1(15° \010 1 , SaTest Sites and USDACold Hardiness ZonesDISPL AY GARDEN: LGBG, RIC HM OND skills and knowledge to the partnership·The most exciting aspect of the programIs to see all of our stakeholdersworking together toward our commongoal, which Isthe Introduction of thosespecial plants that make a lasting impacton the market and In the Americangarden," says Ouls. "' believe that theresult of our collective, complementaryefforts will. without a doubt. exceed thesum of our Individual contributions:DISPLAY GARDEN: VCE, MANASSASNORFOLK BOTANICAL GARDEN New varieties of easy-to-grow daylilies are on the <strong>Beautiful</strong><strong>Gardens</strong> plant list (photo courtesy of Rumen Conev).OulreachNOW I 5


Outreacll NOW6


in western Bangladesh under the shade of a bambooframedthatch roof, two women sit and work with a razorblade and eggplant seedlings. With a deft movement ofhand on plant, Shovarani Kar and Trishna Rani Biswas areable to graft a high-yielding variety of eggplant onto therootstock of another variety that is resistant to a devastatingsoil-borne scourge: bacte.rial wilt.-§.ro;;;,o~"-Under a <strong>Virginia</strong> Tec~-managedprogram, these women have beentrained to perform this task andare paid to do so, thus raising theirincome while improving the yield foreggplant farmers. Word has traveledthat people in tr,e village of Gaidghatare now earning more because ofimproved agricultural practices, andvillagers from surrounding towns andeven distant vi!lages travel regularlyto this community to learn how toachieve the same resu'lts.Because people in Gaidghat in thedistrict of Jessore are earning more,their social status has risen. Theyformerly were addressed using themore familiar "tui," which is usedto speak to children or someone oflower rank, but are now addressedwith the term "apni," reserved forsomeone of higher status.The women, who can completeabout 300 grafts a day each, usethe money t;hey earn to purchasemilk to improve their children's dietand to buy them clothing and schoolrelatednecessities, such as books,notebooks, and pens.Integrated PestManagementThe eggplant grafting effort is partof a larger program under the IntegratedPest Management CollaborativeResearch Support Program (IPMCRSP), supported by funds from theU.S. Agency for <strong>International</strong> Development.The IPM CRSP, managed by<strong>Virginia</strong> <strong>Tech</strong> 's Office of <strong>International</strong>Research , Education, and Development,has been addressing problemsin developing countries aroundthe world since 1991. In Bangladesh,<strong>Virginia</strong> <strong>Tech</strong> has partneredwith scientists at Pennsylvania StateUniversity and Ohio State Universitysince 1998. The eggplant graftingprogram was introduced in Jessore,known as the "vegetable basket" ofthe country, in 2003.The technological impact of animprovement in agriculture is hardfor Americans to grasp since sofew of us are directly involved inagriculture - 2 percent, by some estimates.In Bangladesh, two-thirdsof the population is employed in theagricultural sector. The main cropsare rice, wheat, sugar cane, jute,spices, and vegetables, of whichthere are more than 90 kinds. Thefertile soils and warm climate areconducive to cultivating vegetables,which grow there year-round. Foreggplant, Ban@ladesh ,is ideal sincethe plant requires lots of water; hotweather; and rich , sandy soil.Eggplant grafting was first developedby The World Vegetable Centerin Taiwan in the early 1990s. By1997, scientists there had begungrafting eggplant scions (the cut-offshoots) onto bacterial wilt-resistantrootstock. They learned that onevariety of eggplant, EG 203, not onlyresists bacterial wilt, but also showsresistance to other kinds of wilt, certainworms, and flooding. The lastAs a standard Ingredient in their dallydish of rice and curry, Bangladeshisconsume 114 pounds of eggplant perperson annually. So when a disease orinsect pest strikes this crop, it harmsthe livelihoods of millions.quality has proven extremely valuablein Bangladesh, where one-thirdof the country floods annually.Vital Food CropEggplant is a staple crop in Bangladesh,and it isn't just the big, glossy,purple vegetable we see in ourgrocery stores. There are 100 traditionalvarieties of eggplant in Bangladesh,and 35 to 40 of them arecommonly grown: long, short, purple,gray, white, yellowish, striped. Thevegetable, technically a fruit - aberry, no less - is native to SouthAsia. In fact, its scientific speci'esname, Me/ongena, comes from theSanskrit vatin gana - "the plant thatcures the wind " - in other words, theanti-flatulence vegetable!'" ''''''''1 7


Bangladeshis constJme 114 pounds of eggplant per person annuallybecause it is a standard ingredient in their daily dish of riceand curry. So when a disease or insect pest strikes this crop, it isa threat similar to that of the boll weevil on cotton in the AmericanSouth of the 1890s, harming the livelihoods of millions of peopleand changing an entire economy.In Bangladesh, it made sense to try the grafting technique to helpstablize the crop, and IPM scientists were not disappointed. RezaulKarim, retired director of research for the Bangladesh Rice ResearchInstitute and <strong>Virginia</strong> <strong>Tech</strong> 's IPM site coordinator for Bangladeshsince 1998, says researchers found that grafting of eggplantand tomato plants could reduce plant mortalities from bacterialwilt by 80 to 90 percent and produce two to three times higheryields. The variety of eggplant that resists the bacterial wilt, whilenot affected by the disease, produces a low yield. For this reason,it must be grafted with a high-yielding variety for optimum results.New ProsperityThe produce has brought high prices at the market, and since2001 studies show that incomes have more than doubled in asingle growing season in communities where eggplant grafting hasbeen used.Not only are far-away villiagers coming to Gaidghat to learn whatfarmers there are doing, word has traveled through the nongovernmentalorganization community as well. IPM CRSP nowworks with CARE-Bangladesh, Mennonite Central Committee, andother aid organizations to disseminate the grafting technique.Word has even traveled beyond the country's borders: the IPMCRSP site in the Phi1lippines sent a team member to Bangladesh tolearn the technique in order to train Filipinos in grafting.In many areas of the country today and in Jessore before thegrafting technique was introduced, Bangladeshis dealt with pestsand diseases by using chemicals supplied by pesticide makers.Beginning in the 1950s, these pesticides were given to farmers.The government still subsidized the cost in the 1970s, but in 1979,farmers began having to pay full price. Now there are 104 chemicalpesticide companies in Bangladesh, many of which misguide farmersinto thinking they need their products. Karim explained thatwhen pesticides were first introduced, farmers liked them becauseusing them was easy and they could see lots of dead insects. Bycontrast, "IPM practices are location-specific and plant-specific,and the effects are long-term. The visibility of results is low, and alittle bit of drudgery is involved."The Downside ofPesticidesAlthough using pesticides was satisfying at first, the negativeeffects began to show up quickly. People developed frequentheadaches and burning eyes. They lost sleep and their skin startedgrow more than 35var etle5 of ggplantin Bangladesh,"Changehappensslowy, butonce ithappens, itgoes onand on."<strong>Outreach</strong>NOW 8


<strong>Virginia</strong> <strong>Tech</strong>'s Integrated PestManagement site coordinatorfor Bangladesh. Rezaul Karim,below, (center) demonstratesthe resultsl'f egp,plant grllftlngAgricultural Extension agents learn grafting techniques (above).to itch. To make matters worse, children often did thespraying.But IPM CRSP studies showed that spraying does notnecessarily decrease pest infestation and, in fact, mayincrease it as the pests develop resistance. Besides,with soil-borne pathogens, such as bacterial wilt, onecannot see the problem."What we saw," says Syed Nurul Alam , a researcher at<strong>Tech</strong>'s partner organization, the Bangladesh AgriculturalResearch Institute (BARI), "is that an insecticide-basedpest management system totally failed to control insectpests." While spraying might temporarily reduce the numberof "bad " insects, it also kills the "good" ones - thosethat are natural enemies of harmful insects. In addition,some of the toxic chemicals remain as residue on thevegetables and get into the water supply.But in Gaidghat, the integrated pest management programhas been so successful that farmers have beenable to reduce their purchase of chemical pesticides.Their cost of production has gone down and their yieldhas gone up - resulting in higher income. The farmersuse the extra money to repair houses, buy cattle, andsave to buy more land on which to grow vegetables.Vegetable production across Bangladesh has increasedso much in recent years that produce now is being exportedto the Middle East and to some European countries.And the pesticide dealers? A farmer at the local agriculturaltechnology implementation center (like a farmers'club) said, "One has already gone out of business thispast summer!"Training the TrainersBecause the eggplant grafting program has been so successful,BARI , with IPM CRSP support, conducts trainingsessions in eggplant grafting at its headquarters outsidethe capital city of Dhaka several times a year. At thesesessions, Extension workers learn the technique so thatthey can take it back to their communities. They hopethat they, too, will have the same kind of success as thevillagers in Gaidghat.I'n Gaidghat, 100 percent of the children go to school.Health problems are down. And the farmers' cooperativehas become something of a media attraction.Eggplant grafting has not solved all of the farmers' problems.But Karim is optimistic. "Change happens slowly,but once it happens, it goes on and on."ww uOutreac/1 NOW I 9


A disaster response plan to dea l with such an eventuality would have seemed surrea l a few months ago fora rural campus like that of Vi rg inia Tec h. The tragedy pushed many departments in the university intooverdrive in an effort to cope, Although the campus officially closed Monday afternoon for the remainderof the week, many un iversity person nel conti nued to work in spite of thei r shock and grief. Vi rgi nia <strong>Tech</strong>had to continue functioning as normal, although nothing was normal any more. The ca mpus, after all, islarger than many towns, wi th 2,600 acres and more than 100 buildings.In addition, April 16 res ulted in new pressures that no o ne could have foresee n. LaIN enfo rcement officersand state emergency personnel arrived in unprecedented numbers, Hundred s of news media representativesconverged on campus, as did thousands of visitors. Tens of thousa nds of telephl ne ca lls began pouringin. Tens of thousands of e-mail messages, letters, and gifts of condolence started to arrive. Traffic onthe <strong>Virginia</strong> <strong>Tech</strong> website stressed the servers, jumping from around 1 million page views the week beforethe shootings to 7.9 million the week of April 16.Volunteers fro m the community and beyond arrived o n campus to help, providing food, answeringtelephones, opening mail and packages, and performing innumerable services that provided a ,;ourceof comfort to students and university personnel. Says Pres ident C harles W. Steger, "There were dozensof early responder groups providing invaluable ,;upport and assista nce. Hundreds of companies steppedLIp and donated sen'ices, equipment, people, food, whatever was needed. We continue to discover theseselfless ac ts and are only now in a positio n to publicly recognize and thank the thousands of people whocame to our aid,"<strong>Outreach</strong> NOW 10


The <strong>Virginia</strong> <strong>Tech</strong> police were the firstresponders, forced (0 deal with a violentcrime of unprecedented sca le o n auniversity cllnpus in a rural (Own whereviolent crime is rare."'J(/e knew we not only had a majo rtragedy to deal with, we also felt weneeded to give students and unive r­sity person nel - a total of more eha n30,000 people - a renewed sense ofsecu rity and the confidence that theywould once again be sa fe on ca mpus,"savs <strong>Virginia</strong> <strong>Tech</strong> Police C hief Wende llFlinchum. "And we knew this wouldtake a lor of resources. This is an ongoingprocess."Police force memhers neve r hes itatedto do whatever was needed, Flinchumsays. "My swff clocked countiess hoursof overtime the first two weeks, sometimesworking aro und the clock. I neverheard a complaint, just offers to do more.'J(/henever someone needed help, eve nif it really wasn't our job, our officers,;tepped forward. I was really proud ofthem."_ "Our colleagues \vith the state police," E~Q;coroco(3Blacksburg po li ce, Montgomery CountySheriff's Office, and other area lawenforcement agencies who pitched in didlikewise. Their responsiveness gave us agood working relationshi p at a difficulttime," he adds.Unwelcome NewsProvost Mark McNamee was o n t.heroad to Hampton, Va., when he receivednotification of the first shaming in We~tAmbler Jo hnston Residence Hall. Heimmediately rerurned to Blacksburgand joined the policy group meeting inBurruss Hall, the university's primaryadministration bUilding, with Steger.As the scope of the tragedy becameapparent, the leadership group decidedto make th.e university', on-campushotel and conference center, The Innat <strong>Virginia</strong> <strong>Tech</strong> and Skelton C onferenceCenter, the place where familiescould ga ther and the adjacent HoltzmanAlumni Center the headquarters for thenews media, who were ra pidly convergingon Blacksburg.McNamee, Vi ce Provost for Academic<strong>Affairs</strong> David Ford, and Vice Provostfor <strong>Outreach</strong> and lnrernatjonal <strong>Affairs</strong>John Dooley went to the hotel complexto begin assisting families and friendswho had come together to await news ofloved ones.McNamee notes, "We hegan to mobilizesupport programs for the families, keepingpeople up to date, providing information.That's where the srate police wereinvo lved and were ve ry helpful."Crisis ResponseDean of Srudenrs Tom Brown andAssistant Director for Parent RelationsKim Lowe, who remained at the hotelcomplex throughollt the first week,joined the provost and vice provosts."Families began arriving who alreadyhad the n ews of their student's deathand others ca me who didn't know yet,"Brown recalls. "I wa s there as much aspossible, but was also going from meetingto meeting." Rick Sparks, assistant directorfor new sllIdenr orientation, rookleadership and set up a command centerin Brown's offic es . They were inundatedwith telephone calls and e-mail messagesinquiring about students, so many thatt.h ey could nor keep up."Thi, office beca me the student andparent info rmatio n line and the phonesliterall y rang off the hook until aftercommencement. We saw that o urnormal phone system - three lines withrollover ca pahilities - wouldn't to uch thevolume," Brown says . On Tuesday, theirtelephone number was transferred to aphone bank in the Corporate ResearchCenter, giving them 13 phone lines .The pace of work was incredible, hutunive rsity perso n nel stepped i 11 tofill gaps wherever they occurred. SaysBrown, " It was hour to hour, 'what'snext)' It wa s amazing ro me that the \·astmajority of people worked well with thdt.We JU St didn't have the luxury of knowin,g Tuesday at ):00 what we'd be do ingWednesday at 10:00, and people seemedto be able to flow with that."The other thing that did not cease toa md ze me was that everyone focused o nwhat the families of the deceased andinjured needed. So many people puttheir own needs on the back burner totake care of these folks. I d()i1't knowanybody who wasn't giving 200 percent.Everyone was willing to do whatever it<strong>Outreach</strong> NOW I 11


took. People were go ing without sleepand sometime:; go ing witho ut fo()d.""This wasn't in anyo ne's operationsmanual," "


<strong>Virginia</strong> <strong>Tech</strong> and Skclron C onferenceC enter () pened in July 2005 and the adjacentH()ltzman Alumni Center o penedthat fa II . "There just wa sn't a ny pl aceelse where we could make the familiescomfortable or where there was a placesu itable for prc>s con fe rences and roomfor the news media to park their satellitetrucks."M ed ia Frenz)1For Vice Prc>ident for Alumni Reiatilln ,;Tom Tillar and his staff, life at theHoltzman Alumni Center changed rapidlyon April 16. Tillar ag reed to o penthe first rwo floor,; of the building to thenews media."We really hegan ro understand what we\\'ere facing Mo nd ay afternoon '.vILen thefirst nerwork news crew arrived," ,;aysDebbie Day, associate vice president foralumni re lations.The numhers of journalists and supportcrew members arri\'ing on campus werestaggeri ng, with 714 signing in representing285 med ia outlets. <strong>International</strong>news med in se nt about 60 reporrer,;.Dozens of news transmi ssion sardliterruck;; appeared (we rnight in the pa rkinglots around the hotcl/conference cente,!alumni center complex.For much of Associate Vice Pres identfor U ni\'l;~ r s it y Relations Larry Hincker'sstaff, virtually all wak ing h()ur,; the weekof ApriI 16 were spent un the telepho neor working with news medi a at theHo ltz man Alumni Center, hamling outpress passes or press releases. Hincker,who pres icled at the II press con fe rencesheld in the 135-seat Alumni AssemblyHJll foll owing the rragedy, reca lis, "Themedia presence o n ca mpus was unprecedentedfor any single e\·ent. We alsologged in tho usands of calls from reponersaround the \\'orld askin ,[!' fo r informationo r fo r interviews."Alumni relations turned over its hoardroom to Un iversity Relations for use asthe pubLic informatio n office. Banks o ftelephones and computers fo r researchand lo.gg ing ca lls enabled <strong>Tech</strong> publicrel ati o ns personnel and vo luntcersfrom other state age ncies to handle theunprecedented volume of inquiries.Andy Ha ll , then the interim ass istantvice presid ent for alumni relati ons,started provid ing computers and pho nelines Monday afternoon to accomm()­d ate t he temporary tenants. "He acted aslia is"n ior the majo r telev ision netwo rks,helping them connect to the bu ilding'swireless Internet and find space," saysDay. " He worked mo re than 36 hoursstraight." Alumni rela rio ns set aside thelibra ry fo r one network and conferenceroums for others, so each network had adedicated room.""\lI/e did eve rything fro m printing outreporters' scripts to copying pressreleases for those \Vh n missed the pressconferences to printing our hundredsof campus maps to give to the journalists,"says Cathy Lally, Tillar's assistant."\Ve also got telephone calls consramlyfrom the news media, from rel atives ofstudents be.fme the casualty lists were;l\'ailable, and fro m internatio nal newsmedia wanting to talk to faeLdty, alumni,and students fro m their cOlIIHries ."Alumni rel ations sraff abo helped jo urnalistsfind lodging, arranged transportationto and fro m t he Roanoke Airport,and kept the coffee flowing."Members of the <strong>Virginia</strong> <strong>Tech</strong> StudentAlumni Assoc i8tes, Ollr on-campusliaisons, showed up at a critical timeand wnrked around rhe clock to help us,"Day note,;. "We couldn't h:we m8nagcdwithout them."Focus on FamiliesAssisting the families of students whowere killed o r wou nded \Vas, of course,the most critical task. According toBrown,"Very, very ea rl y o n, by lateMomiai;'or ea rly Tuesday, it was clea r\that ollr s l1~a ll staff of six full-rime"­employees \\:O uldn't he ahle to copebecause family interactio n and iami lyli aison work in the evenr of a studentdeath is a lways the responsi bility ofthis office ." Brown recall, o nly a fewoccasions in <strong>Virginia</strong> Tec h's h istorywhen more rh an o ne ,[Udenr died atonce. "It became very clea r we neecled[0 recruit others to serve in that familyli aison role."Despite the di ffi culty of what Brown wasOVlreachNDW , 13


proposing, he had no problem findinga liaison fo r each of the victims' families.Mo, t are in Student <strong>Affairs</strong>, but afew people in the G raduate Scha I alsoserve as liaisons for the graduate studentcame the clea ringho use for the hundredsof gifts that arrived for the families ofthe deceased. Rooms in the convertedho use o n \X/est R()a no ke Street werepiled to the ceiling \Vith packages. Peoplefamilies.sent hundreds of prayer shawls - each There are se\·eral quilts of condo lence."People just steppeJ up and sa id , 'I'll dofamily got about a dozen. Books o n "These quilts might each norm ally be ait,' and were quick to say, 'but you' ll havecoping w ith tragedy arri\'ed by the dozen, yea r's project, but they were done in ato tell me how [() do it'as did teddy bears. The staff finally set month's time. And there was a memo rialup the conference room with boxes and with drawings of each victim that came"A nd so we took o n the role of trainingthem and sharing the ex periencepiles of gifts a nd invited the victims' in within a week of the traged y - it \Vasf.lil1ilies to help themselves.amazing," he adds.we ga ined over the years in workingMessages and gifts of condo lence alsowith bereaved families. But again, weSome things ca me with no return....---figured it out as we went that ----------­ ----------, address, no notc. "<strong>Virginia</strong> Tec h isweek, and people were so good "1 ~tftW "ItedHfle~~ a-l Mtft"1 Idek people trying to send everyo ne rt thankabout it."Y()U no te, but in some cases, it'stfll\-ficipa-4ifl"l -fhe fleea/'i (if be{eave~impossible."Brown found his inability [()obtain the names of injuredftflM'llle~, people -Iabfl~ cIMe of -Ihe For Estrada, his ex peri ence was anstudents from area hospiraisintense introduction to the <strong>Virginia</strong>Ctfl{e"llvet~, people 0111-101011\1 ..jheM'lelv'e~ -tove rv frustrating, but he knew the<strong>Tech</strong> com munity. "\Vhen I showhospitals could not leua Uy give Make 'i1i1{e -Ih ·l~ Ii1l\iv'et'ii-l~ f1A1\c-Jl1.ll\e~ tfI-t pc'o ple through the collectio n,him that information. He finallythey see all different levels of thea -lIMe of- 'I\ctea/,hle 'i-lte'i~ fo all of V1~ .left a stack of business ca rdsstory, but in the end, all these actswith the director of Montgo me ry I wa, "ever ptoV1"/er -10 he a J.}obe" of kindness from around the worldRegio nal Hospita l, where mostCHARLES w. STEGER show the sharing and the ca ring.of the injured were treated, andPresident of <strong>Virginia</strong> <strong>Tech</strong> --- --....1 The lesson we are learning from thisasked him to give them out sooverwhelmed Steger's office, whe rewhole th i ng is th,1t the world ca res."families could contact him. Directo r ofvolunteers ca me in to open and logPhone Banks and FoodCareer Services Do nna Cassell-Ratcliffethe thousa nds of items that arrivedLess visible, but no less impo rtant, we revolunteered to coordinate the volunreerli aisons fo r the injureJ students.each day by mail. UPS, and Federal Express.At Squires Student Center, Stevethe employees who quietly kept theuniversity running and provided behindthe-scenesA Sea of CondolencesEstrada faced a daily wave of messagessu ppo rt. In times of c risis,The Dean of Students' Office also be­and gifts that was overwhelmin u ,people find comfort in ro utine andespecially for a new employee whodeeply appreciate those who he lp ma kestarted working at <strong>Virginia</strong> <strong>Tech</strong> ona n unusual wo rkload seem lighter. "JustMarch l5 as [In ad ministrative assistanttel/us what you need a nd we will ma keto work on hudgets. Mo re than LOOit happen" become magica I words.volunteers made it possible to cope.And these words became the sloga n for"The main d atabase reco rding the gifts isAssociate Vice President fo r Netwo rkover 1,000 pages long," says Estrada.Infrastructure and Sen ·ices Judy LillyAmong the gifts sent to the unive rsityare the flag that flew at half-staff April17 at the \X/ hite House. Folded into a triangleby the Marines and framed, it a r­rived with a note sayi ng the flag was sentat the request o f an alumnus. S\)meonedo nated flagpo les and fla gs representingthe country of o rigin of each the victims.There is a letter to the C lass of 2007from President Bush.Banners signed by studenrs withmeSS3"es of condolence came fro mschools and colleges acro:;s the coun-O"treachNOW 14try. "The largest one we received is abanner 1,006 feet, 10 inches lo ng fromEastern Michigan U niversity -it's thelength of the Commo nwealth Ball roo m,"Estrada says.and her staff, who are respo nsible fo r theuniversity's computer and telephone systems,both critical in an emergency. Theyset up around 25 call centers by April 17,including those fo r the po lice, the PublicInfo rma.tion Call Center, the <strong>Virginia</strong>Tec h Parent Info rmatio n Line, the RedC ross, a nd the H o kie Spirit MemorialFund. They showed up with fax machines,extra telephones, and no tebook computersready to access the unive rsity', wirelessnetwork whenever asked.They waived the customary paperwo rk.


"When you are in an emergency situa·tion, the rules go out the window," saysLilly.How did they manage so quickly? "\X/ehave an emergency response centerhere that can go into operation in 10 minutes," she explains. "Anc1 We weren'tdependent on outside resource,;. It wasa good thing we have oLlr own network and our own phone system, plus a broadbase of knowledge in our staff, so wewere able to fill these needs immedi­ately." Outside vendors also respondedpromptly ",·hen needed.The division stopped everything exceptcritical operations so they could supporte mergency request.s. Everyone pitched in. "lvlany of o ur managers have worked theirway up from the field, so they have the applied knowledge they needed to help.Everyone worked lo ng ho urs, no o neand thoroughness, which was remarkcomplained,"Lilly adds. Her staff set up one call center in their huilding at the Corporate ResearchCenter. "The people on the phones were so busy, they couldn't go out for food. My staff actually bought them food with their own money. They felt so goo d thatthey could help."Normal OperationsFor John Beach, director of the univer­sity's physical plant and interim directorof emergency m,1nagement, the commit·ment he saw from his staff was amazing.On April 16, his staff was called upon toprovide support services for law enforce·ment personnel and for the universityadministration in additio n to theirregular duties.Beech learned at the end of the dayApril 16 that a convocation to bring theuniversity together and work toward ahealing process would take place at2 p.m. on April 17 at Cassell Coliseum.Dignitaries, including President GeorgeBush and Governor Tim Kaine, wouldhe speaking. "Our carpenters took thelead to set up a stage and lay carpet justas we \Vou Id do for gradu~\tion, but wehad less than 24 hours to perform workthat we normaLly do in three days," saysBeach. They also had to consult withthe L.S. Secret Service to meet securityrequirements."Our housekeeping employees did amagnificent job throughout this wholeincident," Beach notes. "Some of thesefolks were very close to the actual events.They continued in their official dutiesafter the incident with professionalismable. They deserve special credit. "~lany different things came up, e\·en with classes canceled the fi rot week. There was no setprotocol. We were very sensitive a\xJut getting the campus reac~· to reopen on April 23. \Vetried to have the campus as near as lIsua I despite the large number ofvisitors. \Xle spent alot of time helping the police and then helpingParking Services manage the traffic flow oncampus to permit an orderly renm1 by snldemsfor the resumption ofcia:;.';e, April n."Beach's department also aided thestudent-driven volunteet organization,Hokies Lnited, by helping to movethe memorials for victim,; o n <strong>Tech</strong>'sDrillfield indoors when rain was forecast.When the carillon in Burruss Hallmalfunctioned, his office also borrowed"A large portio n of our activities during a huge hell on a trailer from the City ofthe days that followed W~lS to make sure Salem to use for the moment of silencethat the little things that inevitahlycome up during the day were properlymanaged and didn't get out of hanel sothat we could free the resources fromour department to attend to t.Iw spec i'llthings that needed to be done," BeachI2 riet, rolling up thei r sleews, and doing anysays.Keeping buildings and the campmclean became extra important.and ceremony on the 23rd when thehell tolled o nce and a white balloon wasreleased for each \·ictim."] n short," Beach says, "I gi\·e our staff a lotof cred it fo r pitching in, dealing with t.heirrhine ,lm l en~ r r thinl! rhat had to he done."l.aurle Bond..~~ :.~-~. ,-: .:- ~~ . '.~ r -,' ::c: . .... " I! #'~ ~ 1,- j ., '0 Ir -r . [,.,. .- .II;.- 1-. .. ~ - .:........ -\ ; ,I"\.~- . ;~ - ;;'-- ~., > /'- '.'.'" .;,MovinobForward"The resumption of c1as,;es was a veryemot.ional experience," says ProvostMcNamee. "The spirit that the facultyRick Gri ffitnsand staff have shown is remarkable. Thestudents all came back - attendance washigh - and peo ple worked very hard tol11;Jke it a meaningful experience."The <strong>Virginia</strong> <strong>Tech</strong> campus is graduallyreturning to normal operations, buteveryone knows now that we can wotkrogether as an effective team in times ofcrisis. Says McNamee, "People used ,goodsense and good judgment and did whatthey could best do.""I think what really inspired people wasthe quality of these students and thestories of faculty heroism. That helpedus get through this tragedy," McNameesays.Steger was proud of the response he sawfrom the university community. "I sawgreatness at many levels, people anticipatingthe needs of bereaved families,people taking care of the caregivers,people outdoing themselves to makesure this university functioned at a timeoi incredible stress for all of liS. 1wasnever prouder to be a Ho kie."OulreachNOW I 15


BEYONDCOMPL ANCE: W hat do Newport News, Richmond, Seattle, Phoenix, Boston, and SanFrancisco have in common? These cities are all actively working to minimizetheir negative impact on the environment using methodology learnedat the innovative Environmental Management Systems ImplementationInstitute taught through <strong>Virginia</strong> <strong>Tech</strong>'s Center for Organizational and <strong>Tech</strong>nologicalAdvancement (COTA) ,An environmental management system, or EMS, addresses a broad rangeof society's evolving needs for environmental protection, Having an EMS inplace allows an organization to analyze, control, and reduce the environmental,impactof its activities, products, and services.EMS follows the model of "plan, do, check, and act," using a proactivesystems methodology rather than the traditional command and controlapproach, It is a continuous improvement process appropriate for alltypes and sizes of organizations in both the public and private sectors. Theultimate goal is to integrate environmental considerations into everydaybusiness operations, ensuring that such stewardship becomes part ofeveryone's daily responsibilities,"What You Don't Know Can Hurt You," was the sobering title of the first EMSinitiative in 2001. The City of Roanoke provided funding to introduce EMS tolocal governments, One hundred teams from <strong>Virginia</strong> completed the initialworkshop,The EMS Implementation Institute grew from the seeds of this grant. Todate, 53 local, state, and federal government agencies have learned how toimplement EMS for their communities or organizations, Most apply for the<strong>Virginia</strong> Department of Environmental Quality's (VDEQ) Environment ExcellenceProgram. Four localities have achieved ISO 14001 certification, theinternational standard for EMS,W, Robert Herbert, a COTA Fellow, leads the pioneering institute, "We teachthe EMS teams, we support them, but we can't take the credit for theirProactiveenvironmentalmanagementsystemsBY LOIS STEPHENSPublic officials lookto Virgmia <strong>Tech</strong>'slocal resource centerwhen developingtheir environmentalmanagement systems<strong>Outreach</strong>NOW 16


successes," says Herbert. ;'Each locality'steam works very hard to make theirsystem effective and sustainable."With the institute's inception camethe federal Environmental ProtectionAgency's (EPA) designation of <strong>Virginia</strong><strong>Tech</strong> as a Public Entity EMS Resource(PEER) Center, making the universityone of 11 such centers throughout thecountry. The centers promote government-to-governmentsharing and mentoringbetween public sectors. Whileall the PEER centers provide a broadarray of information and tools to helppublic entities understand EMS for theiroperations, <strong>Virginia</strong> <strong>Tech</strong> has taken theI·ead in moving teams from learning toimplementation."<strong>Virginia</strong> <strong>Tech</strong> has set the standardfor other universities and nonprofitorganizations around the country interms of providing EMS assistance tolocal governments for managing theirenvironmental issues effectively andefficiently," says Jim Horne, EPA officerand, father of the PEER Center.As a former city manager, Herbert realizedthat the success of implementingEMS would hinge on the commitmentof top officials from each locality. Theinstitute requires a four-person unit toattend four workshops over the courseof two years. The composition of theteam reflects the area or facility. A typicalteam representing a city may consistof the city manager, city attorney,director of public works or utilities, anda representative of their choice, such asa council member or project manager.Prior to the workshops, an environmentalengineer and a COTA team visit eachDave Elmorelocality for a baseline environmentalassessment. They walk the sites, askquestions, identify potential "timebombs," and prepare the group fortraining at The Hotel Roanoke ConferenceCenter. After another three sitevisits and numerous team and seniormanagement conference calls to offersupport and measure progress, participantsearn EMS practitioner status.All participants have access to Webbasedsoftware for transmittinginformation and a site for postingresources and teaching tools. Localitiesalso share best practices. Homework isposted after the training is completed.As the program's reputation grew, theFederal Transit Administration contractedin 2004 with <strong>Virginia</strong> <strong>Tech</strong> forEMS training for public transportationnon profits. As a result, upgrading maintenancepractices, such as tracking fuelusage and air emissions, monitoringtire air pressure, and adjusting idlingtimes for vehicles, has made a hugeimpact.The Utah Transit Authority's participationled to the implementation of theirsystem-wide, ISO-certified EMS. "TheBob Herbert, a Fellow of <strong>Virginia</strong><strong>Tech</strong> 's Center for Organizationaland <strong>Tech</strong>nological Ad vancement.consults with his associate, RoseWoodford, about an upcomingEnvironmental ManagementSystems Implementation Institute.cora. vt.eaubenefits have been considerable,"said Chief Performance Officer JerryBenson. "We realized direct savings ofover $1.3 million in our first full year ofimplementation. Employees at everylevel work cleaner, more efficiently, andless wastefully."The most recent outgrowth of the programis the annual <strong>Virginia</strong> EMS Conferencedesigned to share best practices,provide updates about ISO 14001,and lend support to all those in variousstages of their EMS ventures.The EMS Institute continues to branchout and is now involved with theChesapeake Bay Initiative, an allianceof states committed to pollution controlefforts in the bay and its tributaries. Inconcert with the <strong>Virginia</strong> Department ofEnvironmental Quality and the EnvironmentalProtection Agency, <strong>Virginia</strong> <strong>Tech</strong>is working with eight teams from wastewatertreatment plants that dischargeinto the Chesapeake Bay watershed.The evolving ventures continue between<strong>Virginia</strong> <strong>Tech</strong> 's Center for Organizationaland <strong>Tech</strong>nological Advancement's EMSprogram, VDEQ, and the EPA's Office ofWater. Plans include the organizationof a formal <strong>Virginia</strong> EMS Association.Meanwhile, another two-year programis underway for 13 teams that have embarkedon the journey to build cleaner,safer, and more efficient communities.<strong>Virginia</strong> <strong>Tech</strong>, Georgia <strong>Tech</strong> , Kansas State University,Purdue University, University of Colorado, University ofFlorida, University of Massachusetts, and the University ofMissouri share the designation of Public Entity EMS ResourceCenters, along with the Global Environmental and <strong>Tech</strong>nologyFoundation and the Sustainable Earth Initiative.Outreacil NOW 117


<strong>Outreach</strong>NOW 18Studies in Success


smauaJdaJlU3uMolliews


Clockwise from top right, freestyleweaving, In which the arUst creates thepattern while the work is in progress;sales and distribution show room atOodl Weavers; woman crocheting forsmall business development.~~--InternationaI CollaborationOu!reachNOWII20I_________~


BY SUSANELKERWHEN COMMUNITIESBECOME CLASSROOMS"I just had so much fun," says senior Katie Maitland, a <strong>Virginia</strong><strong>Tech</strong> Corps of Cadets member who is majoring in internat ionalstudies and political science in the College of Liberal Artsand Human Sciences (CLAHS),"It makes you feel like you're getting so much accomplished,"says senior Debbie Linn , who is majoring in international studiesand economics, also in CLAHS,"I wouldn't initially have chosen to do this, but I'm so glad I did,"says Betsy Stuart a first-year master's student in the M,B,A.program, Pamplin College of Business,These <strong>Virginia</strong> <strong>Tech</strong> students are talking about communityservice, specifica1ly the weekly volunteer work that the <strong>Virginia</strong><strong>Tech</strong> Service-Learning Center's Hometown Industries volunteersperform at the Southwestern <strong>Virginia</strong> Second HarvestFood Bank in Salem, Va , 'Every Friday morning, both fall andspring semesters, a van pulls into Duck Pond Lot 19 on thecorner of Oak Lane at 9 a,m . to pick up students for the shorttrip to Salem,The staff at Second Harvest, which provides food for low ~ incomefamilies throughout Sout,hwest <strong>Virginia</strong>, has come torely on the <strong>Virginia</strong> <strong>Tech</strong> students. "They've been fantastic forus, volunteering every Friday since fall 2005," says CharlesHammond, communications and public relations coordinator."They provide a consistent group of enthusiastic, greatvolunteers WllO do a lot of work in our warehouse salvagedepartment. Tiley sort donated products, making sure theyare safe and consumable, to distribute to our clients. Theyalso repackage pasta and rice supplied in bulk into amolilltssuitable for individual distribution and clean and organize thewarehouse."COMMUNITY FOCUSecond Harvest is not the only communityorganization for which Hometown Industries' stlldentmembers have become vital. Over the past decade, the grouphas helped create a town park from a vacant lot in Newport;landscaped community spaces in 17 other communities;picked up donated furniture and delivered it to the recentlyhomeless across the New River Valley: improved a schoolplayground in Salem: and presented children'S activities at acommuni,ty festival in West <strong>Virginia</strong>.Founded in 1997 as Appal Corps, a name that reflected thegroup's regional work focus in Appalachia, Hometown Indus-tries has taken on projects from Roanoke to McDowell County,W.va, Each semester, between 100 and 200 students participate.Some become involved through ciasses in which facul,tyinclude service-learning as part of the course work; othersthrough the service sorority, Ch i! Delta Alpha; some throughthe corps of cadets, whose members are required to performeight hours of community service each semester; and stili'others through student organizations or on their own .Hometown Industries functions like a task force that tacklesspecific work for communities in the region in addition toregular weekly work for the Second Harvest Food Bank andthe Women's Resource Center. The Service-Learning Center'sassistant director, Perry Martin, who has led the group sinceits inception, changed Appal Corps' name to emphasize thefact that their work benefits communities in economic, social ,and cultural ways and contributes to commllnity well-beingand progress. Hometown Industries may not be a business.but it is, in a sense, an industry.artin clearly sees Hometown Industries as a meansto introduce students not only to regular communityservice, but also to unfamiliar lifestyles, particularlyin rural areas. "I tell the students that the communi­ties themselves will become their instructors." As they work on community improvement projects, students learn about cultural differences and approaches to community improve­ment that differ in rural areas as compared to suburban or urban environments. "There are fewer people, and they need to work really hard to make change happen in a rural area," says Martin. "Students see the local volunteers' desire to make things better and their pride in their communities, It's a really valuable lesson for those studying management or social organization. Students learn to work as a member of several different teams."' John McCorm ickOulreaC/I NOW ! 21


" WE U UALLY THINK IN TERMSOF A U IVERSITY TEACHING TH ECOMMUNITY, BUT WE'VE FLIPPEDT HE EQ1JATION. STUDENTSLEARN FROM THE COMMUNITYWHILE THEY ARE GiViNG BACKTHROUGH ERVIC E.~~PERRY MARTINService-Learning Center Assistant DirectorHometown Industries' involvement also provides lessonsin compassion. The realization that people depend on thevolunteer efforts of <strong>Virginia</strong> <strong>Tech</strong> students for food or furniturecauses a paradigm shift."We usually think in terms of a university teaching the community,but we've flipped the equation," Martin explains. He likesto choose projects that show community spirit and that willbenefit a whole community. "Students learn from the communitywhille they are giving back through service." Hometown Industriesstudents have been able to see how farmers, artists,and youths, among others, contribute to their communities.The Service-Learning Center's director, Michele James-Deramo,stresses the educational, value of students' work. "HometownIndustries helps students to discover that Appalachiancommunities are not problems requiring intervention. Rather,they are places of strength, vision. and vitality. The studentsare broadened both in their understanding of other communitiesand in their grasp of what organized groups can do toaddress major issues."FACULTY VlrWPOlNTamplin College of Business Professor Rich Wokutch'sEthical Dimensions of Leadership graduate course hasincorporated service-learning for more than a decade."One of the things we emphasize in the Pamplin M.B.A.program is the concept of 'servant-'Ieadership' -the leader'srole is to serve," Wokutch says. "Hometown Industries is agreat place for students to develop their servant-leadershipskills. There are management principles that transcendorganizational type - leadership, teamwork, ethical decisionmaking- and that will have applicability no matter what typeof organization you're working for. Volunteer activities areincreasing ~ly emphasized within industry.""Perry Martin is such an enthusiastic person that it is contagious,"Wokutcll says. "He coordinates with a lot of otherorganizations to place students in ways that meet their skillsand interests. We have had students wind up getting jobs thatdeveloped from their service project. Most students really appreciatethe opportunity."Pamplin's undergraduate management majors also take a,required course on ethical leadership that includes servicelearning.Susan Staley Stoll (management, '06), who is nowworking for the Lockheed Martin Aeronautics Company, says,"This 'is a unique opportunity that <strong>Virginia</strong> <strong>Tech</strong> provides tostudents. allowing them to really connect to those aroundthem. It gives future business leaders a good appreciation ofour state and our area and the groups that are helping peoplesUcceed . It gave me a new, very grounded outll ook and mademe a better, better-rounded person when I graduated."<strong>Tech</strong> students help builda stone wall ill Grundy Va ••and sor food at theSecond Harvest Food Bank nSalem. Va.<strong>Outreach</strong> NDW 22Charles Hammond


Hometown IndustrIes'volunteers pIck up furnIturefrom donors each Fridayand move It Into clients'home!> for the Women'sResource Center."Their work would be easier if someone would donate a reliabletruck to Hometown Industries," Lee adds. They also need a place to store donated items, Martin says. Hometown Industries has helped more than 150 families in 14 different communities in the area, working in concert with six other New River Valley social services agencies.Stoll became involved through her course in the fall 2005semester and then volunteered on her own in the Service­Learning Center's office in spring 2006,FAMli IEIN CRISI~ometown Industries' other weekly client in addition tothe Second Harvest Food Bank is the Women's ResourceCenter of the New River Valley, for which the studentvolunteers pick up donated furniture and deliver it todisplaced families.Martin explains: "Students gain a better understanding offamilies from different socioeconomic backgrounds. We seefirst-hand the effects of predatory lending on working familiesin financial crisis. One family was paying $700 a year to renta bunk bed. Someone donated a bunk bed and we delivered itto that family.""We depend on them," says Betty Lee, property manager forthe Women's Resource Center. "We would be at a loss if wedidn't have the advantage of their help on Friday afternoonsand Saturdays. They help us move women from shelters to permanenthomes. They also pick up and move donated furniture."This year, after each Saturday project, students enjoyed a relatedactivity. After helping master gardeners with landscapingat the Jacksonville Center in Floyd, students later learnedbasic forging techniques from a local blacksmith, for example.Martin hopes these opportunities will encourage morestUdents to spend their Saturdays on community projects.In the final analysis, students really enjoy the service work.Katie Maitland recalls their work at Second Harvest with asmile. "We participated in the Hokies United against Hungerservice day last fall when we had over 80 students, staff, andalumni, including about 30 of my tellow corps of cadets members,about 20 Hometown Industries students, and the entirewomen's basketball team and their coaches." That day, the<strong>Virginia</strong> <strong>Tech</strong> group sorted over 30,000 pounds of food andinstalled a flowerbed."They actually honored us at a luncheon last spring as theiroutstanding volunteers," Maitland recalls. "Over 100 peoplewere there applauding us. It was amazing."Www.vtserves. vt.eduJohn McCormickStudents plantApril 1.6 memorialgardens. left, andhelp renovate thecommunity centerin Shawsville Va ..right. with PerryMarlin pitchingn, far right.Josh Arm strongOucreac/,NDW I 23


Eastern ForestsForest Landowner Education ProgramYields Better Care for Important NaturalResources BY L Y N N D A V ISAccording 0 The Wilderness Society. 60 percentofAmericanslive wilhtn a day's drive of Eastern forests. Eas ern fOI esls arelargely unpro ected and !lave little designated wilderness,increasing the importance of tralnrng forest landowners toimprove, protect, and manage their land.<strong>Virginia</strong> forests cover nearly two-thirds of the state, an extraordinaryfigure considering the overwhelming population growth insome areas.The mission of the <strong>Virginia</strong> Forest Landowner Education Program(VFLEP), coordinated by Jennifer Gagnon in <strong>Virginia</strong> <strong>Tech</strong> 's Collegeof Natural Resources, is to identify, design, and implementeducational opportunities for <strong>Virginia</strong>'s more than 400,000non-industrial, private forest landowners. VFLEP does this inpartnership with the <strong>Virginia</strong> Department of Forestry, the <strong>Virginia</strong>Sustainable Forestry Initiative Implementation Committee, the<strong>Virginia</strong> Forestry Association, the <strong>Virginia</strong> Department ofGame and Inland Fisheries, and other groups.The flagship component of the program is the Forest LandownerShort Course Series, launched in the tall of 1997. Allcourses in the series emphasize the benefits of professionalassistance, written management planning, water quality andwildlife habitat protection, and adoption of best managementpractices. The series currently consists of five courses:Woodland Options for Landowners, Sustainable TimberHarvesting and Marketing, Financial Options for Landown-OUlreacllNOW 24


ers, and Forest and Farmland ConservationStrategies. These courses providesix to 12 hours of in-depth classroominstruction, optional field tours, a coursenotebook with reference materials, andthe opportunity to interact with otherlandowners and natural resource professionals.Courses are offered statewideyear-round and are taught byexperiencedlandowners and natural resourceprofessionals from private, state, andfederal agencies.ser 'dtlon strategiesThe newest short course, Forest andFarmland Conservation Strategies,began in January 2006. This six-hourcourse is for landowners, naturalresource professionals, city and countyplanners, and interested citizens. Topicsinclude comprehensive planning, loning,right-to-farm laws, bargain sales, conservationeasements, purchase of developmentrights, agricultural and forestraldistricts, and use-value taxation. Participantshear about landowners' personalexperiences using some of the tools.In addition to the classroom shortcourses, each spring VFLEP offers an onlineversion of the Woodland Options forLandowners course. Anyone with accessto a computer can take this 12-weekcourse. Discussion boards provide a forumfor interaction among the studentsand natural resource professionals whoserve as mentors.The popular Fall Forestry and WildlifeField Tours are another integralcomponent of the program. Offeredannually for 30 years, these hands-onoutdoor sessions are the longest-runningprogram of their type in <strong>Virginia</strong>.In 2006, VFLEP conducted five toursfor 152 participants in Southside andin king William, King George, Bath, andGrayson counties. Carl Garrison, the <strong>Virginia</strong>state forester, addressed the KingWilliam tour. The tours expose peopleto a wide variety of land managementoptions and cost-share and networkingopportunities, as well as provide afun way to meet other landowners andnatural resource professionals.Reaching more landownersThe <strong>Virginia</strong> Forest Landowner Updatequarterly newsletter reaches over22,000 landowners. The Update providesinformation on exotic, invasivespecies; resources and publicationspertaining to natural resource management;a cal'endar of upcoming educationalopportunities; and other usefulinformation on forestry and forestmanagement. It is also posted online atwww.cnr. vt. edu/forestupdate,along with links to forestry articles,information on programs, contact informationfor natural resource agencies bycounty, and additional information oneducational opportunities.Last year, in partnership with <strong>Virginia</strong>State University's Small Farmer <strong>Outreach</strong>Program, the <strong>Virginia</strong> Departmentof Forestry, and the Natural ResourceConservation Service, VFLEP beganoffering educational opportunitiesspecifically for underserved landownersin <strong>Virginia</strong>, such as tours featuring costshareoptions. Tour participants visitedcost-share projects on botll public andprivate properties. "The educationalopportunities offered in 2007 will bedetermined based on the results of afocus group consisting of previous participantsin the program," Gagnon says.<strong>Virginia</strong> Cooperative Extension'sforestry and natural resource districtagents (FNR agents) generally organizelocal programs. Anyone interested inparticipating in any of these programsmay contact the district FNR agent orJennifer Gagnon, VFLEP coordinator, at540/ 231-6391, jgagnon@vt.edu, or visitwww.fw.vt.edu/ forestupdatelAt the Bath County Forestry andWildlife Field Tour, two participantsexamine a black gum fruit during adiscussion on wildlife management.cgor,ro'"~c.S("''" o


PROFESSIONAL MBA LAUNCHED Anew avenue forearning amaster ofbusiness administrationBY SOOKHAN HOorking professionals inRoanoke and Richmond whowould like to earn a masterof business administrationquickly, without leaving their jobs and goingback to school full-time, can now do so thanksto the new Professional' Master of BusinessAdministration Program (PMBA) launched by thePamplin College of Business last fall. The enteringclass has 27 students at the two 'locations."We would like to admit more students in futurecohorts,"' says Steve Skripak, Pamplin's associatedean for graduate programs and MBA director.His office has stepped up its marketing efforts toincrease the second-year enrollment to 35 to 40students.The two-year PMBA has the same 48-credithourrequirements as the college's full-time,two-year MBA and confers the same degree. Butit is designed for the particular needs of midlevelprofessionals who want a quality graduatebusiness program with a convenient schedule sothey can earn the degree without interrupting theircareers.Center, is excited about the vast opportunitiesthe PM BA program offers to graduate studentsin the region. "Individuals in the Roanoke Valleyhave a rich array of options when it comes tocompleting MBA programs on a full- or part-timebasis. <strong>Virginia</strong> <strong>Tech</strong>'s professional MBA programoffers an affordable, unique opportunity for thoselooking to complete a program within a two-yearwindow. The program format is designed forpeople living and working in the commonwealthand surrounding areas and provides access to thePamplin MBA, one of the top 50 MBA programsin the country. We're thrilled to co-host thisopportunity at the <strong>Virginia</strong> <strong>Tech</strong> Roanoke Centerand enjoy meeting the ever-growing demandsof the business community and leaders in theRoanoke region."The PMBA will replace the college's long-standingpart-time MBA program for wh ich classes havebeen broadcast to various sites around the statevia the university's interactive videoconferencingnetwork. This part-time MBA program, Skripaksays, will end at the conclusion of this academicyear.Students in the newProfessional Masters ofBusiness AdministrationProgram are as diverse as<strong>Virginia</strong>'s population."The PMBA reflects the college's strengths inresearch and business leadership," Skripaksays. The program focuses on ethical andentrepreneurial leadership and the strategicmanagement of information technology in a globalenvironment. The courses are taught by full-timePamplin faculty members and, in a few cases,appropriate adjunct faculty. "The college andits faculty are committed to providing studentsexcellent value for their time and investment."Scheduled over eight terms of three months each,PMBA classes meet face-to-face one weekend amonth on Fridays and Saturdays. The meetingsalternate between the <strong>Virginia</strong> <strong>Tech</strong> RoanokeCenter and the <strong>Virginia</strong> <strong>Tech</strong> Richmond Center.Some course content, Skripak says, is deliveredvia distance-learning technologies.Susan Short. director of the <strong>Virginia</strong> <strong>Tech</strong> Roanoke<strong>Outreach</strong> NOW 26


ar PMBA is designed for theular needs of mid-level professionals whowant aQuality graduate business program withaconvenient schedule so they can earn thedegree without interrupting their careers.The PMBA is aimed at serving professionals across <strong>Virginia</strong>, excluding the Washington,D.C. , metropolitan area, where the university's Northern <strong>Virginia</strong> Center in FallsChurch will continue to cater to the area's students through two onsite MBA programs.They are the executive MBA, intended for more senior professionals, and a part-time MBA,with a longer completion time than the PMBA (up to five years. depending on the courseload selected by each student).Students are enrolled only in cohorts. Skripak says, to allow richer learning and networkingexperiences through interaction with their fellow professionals. Applicants must meet thesame admission requirements that apply to full-time MBA students: competitive GMATscores. satisfactory undergraduate grades, letters of recommendation, an interview, andcommensurate work experience. PMBA applicants are required to have at least two yearsof work experience. and most have six to seven years in the workplace.PMBA terms begin in September. The application deadline is normally April 1, and theprogram has limited space for just 40 eacll fall, so applying early is recommended. Tuitionfor the 2007 PMBA class is set at $28,600 for the two-year program.The college hosted PMBA information sessions at <strong>Virginia</strong> <strong>Tech</strong> faci lities around the stateearlier last year. For application and admission inquiries, please visit www.mba.vt.edu ore-mail mba_info@vt.edu.Admission Requirements:t Competitive GMAT scorest Satisfactory undergraduate grades• Letters of recommendationt Interviewt Commensurate work experience(2 years or more)Credit Requirements: 48 credit hourst Comparable to Pamplin's full-timeMBAApplication Deadline: April(Late applications considered on aspace-available basis.)Cost (for 2-year program): $28,600(Books & other class materials notincluded.)Schedule: t 8 terms, 3 months each • Meet 1 weekend/ month: alternatebetween <strong>Virginia</strong> <strong>Tech</strong>'s Roanoke &Richmond CentersEmphasis:• Ethical & entrepreneurial leadershipt StrategiC management of informationtechnology in a global environment-a::Ie


CI Ildrcn n Pi syl anIIFin Arts Inll tl ehlO'ichl Suzuki (1.898-1.998), whose method of teaching music has been adopted around theworld, said, "All children can be well educated." Today, Suzuki's philosophy and teaching method arereaching music students In two rural <strong>Virginia</strong> communities, thanks to the <strong>Virginia</strong> <strong>Tech</strong> <strong>Outreach</strong> CommunityFine Arts Initiative.Launched in 2005, the <strong>Outreach</strong> Community Fine Arts Initiative promotes music education inSouthwest and Southside <strong>Virginia</strong>. David Ehrlich, who was appointed <strong>Outreach</strong> Fine Arts Fellow in2005 by <strong>Virginia</strong> <strong>Tech</strong> Pl esident Charles W. Steger, leads the Fine Arts Initiative in both Wytheville andChatham.The program consists of instruction in violin, viola, cello, guitar, piano, and voice for childrenjust beginning to learn a musical instrument. Instructors chiefly teach 30-minute individual lessons, butensemble classes are also avaHable. There are now 28 students, nine on scholarships.Three years ago Betty Davenport of Chatham, then president of the board of Woodlawn Academy,heard some of Ehrlich's students perform in Blacksburg. Later, she contacted Ehrlich by phone.Trained in piano, Davenport feels that music is critical to a well-rounded education, so she wanted toprovide more opport unities for music study to I'ocal children. At the time, Ehrlich had Just been appointed<strong>Outreach</strong> Fine Arts Fellow and was charged with bringing an arts program to two as yet unidentifiedrural communities. "I couldn't believe the coincidence," 'Davenport says.To spark interest, Ehrlich and his students traveled to area schools where they performed andhad "petting zoos," allowing chi ldren to get up close and actually touch the musical instruments.More than anything, Davenport hopes to help Chatham establish a strong reputation In the arts.The region's economy, formerly supported by tobacco and textiles, has gone through drastic changes.Music education, she feels, will raise the quality of life for members of her community and, in the fut ure,that center of creativity will contribute to the economy by enticing new families to locate here.Outreac hHOW 28


,~ /~ .. ~ ./'jl /' /"""'"llt/rulc 6)-. Illftk.{Z' (, {f(''1l C{.,.·Ii~u". IIt1 c!lt/:(;{M/:, -!ita. ~ /-- ~~ . /' /. 'I ~jl ' v;;1f1ll':~/nH:/ ~t!/f.,'15,1/ {,j;{" lcurd {{!f(t ~et1ms t~yit 1n.. //L.it.~ .1t If, /;;)4.\· ,\CI!il{{ZJ . ){t~l,; . c!uCtj!/;U; futl~ / / J ~ ~ (J '/' J))('/u!tt/r{;;ce. M fec,- t{ if-ert{tlt'-ht!L~ruf. )J Shin ' ichi SuzukiL /~Chatham Baptist Church pastor ChuckWarnock has opened the church doors tothe community, offering space for lessonsand performances. The Chatham Fine ArtsInitiative also runs its administrative officeout of the building.Teaching music bV soundEhrlich asks that his students committhemselves fully to their craft. If theyare not willing to practice every day, theprogram is not for them. He says that thegoal of the Chatham program is not neces­sarily to cultivate professional musicians.He wants children to develop a lifelonglove of music and the arts. In the future, hesays, ;01 would hope for the students to gettogether with their friends and play somemusic, I hope their lives will be enriched."As important as student commitment is,the commitment of the music instructorsmust be even stronger. Ehrlich conductsa rigorous national search and auditionsto recruit music teachers. The teacherscommute from Blacksburg to Chatham andWytheville each week, often spending thenight at students' homes. Ehrlich trainedbrothers Kevin and Bryan Matheson forseven years to play the violin and to teach.Kevin Matheson teaches one ensembleclass in Chatham to students rangingin ages from 5 to 11. "Violin 'is a socialinstrument," he says, so students learnvaluable skills like working with a groupand learning to play with friends in alow-pressure atmosphere. They also learnetiquette. In the ensemble, Kevin teachesstudents how to bow while holding the vio­lin and how to play within a group, watch­ing the instructor for cues. The group playsrhythm games, In a 'recent ensemble class, The Mathesons travel for most of the workweek. Much of their schedule depends onstudents. When classes are canceled dueto illness or weather, it can be challengingto fit in make-up lessons. Their dedica­tion to music seems instinctive and theyeach approach teaching with an easy and relaxed manner, just as they teach their students to hold the bow with " relaxed control." .The theory behind the Suzuki method,also referred to as the ;o mother tongue"technique, is that children are capable oflearning language by speaking at a veryyoung age and have the ability to learnother things in the same way. Students asyoung as 4 years old first tearn by imitatingfamiliar songs like "Twinkle, TwinkleLittle Star." Kevin Matheson says, "It's notabout the black dots on a page of music.It's about the sound." The black dots comelater. The Suzuki method requires that parentsparticipate in lessons and guide daily practiceat home. Parents are encouraged totake notes, ask questions, and participateduring the lessons. At home, they becomethe teachers and contribute to their child'ssuccess by recreating the lessons. Recentstudies demonstrate that music educa­tion, particularly Suzuki, contributes tostronger brain functions, such as memory.students practiced playing "Twinkle" byalternating notes among players, focusingon developing a unified sound. They alsopracticed playing with their eyes closedin order to concentrate on cues from theirinstructor.Addressingchallenges creativelvChatham has taken ownership of the artsprogram, Ehrlich says. A logo has beendeveloped and a website is in the works.Plans also include a youth orchestra thatwill perform quarterly for the greater community.Davenport says that the chief challenges inChatham are promoting the program andgaining funding. The Chatham communityhas responded by raising about $6,000.Proceeds from a "Doors of Chatham" calendarspearheaded by the Chatham Firstorganization and an auction by the churchhave gone to support student scholarships.Students perform at recitals to displaytheir accomplishments to the greatercommunity. In January, a packed audiencein the Chatham Baptist Church gave thema standing ovation. Although still beginners,Ehrlich said that the stUdents hadimproved markedly over the course of theyear.Instructor Bryan Matheson works with ayoung girl named Glory Cornelius to grow alarger, richer sound from her violin. She hasa soft, round face and thick, dark hair. Akitchen sponge attached to the undersideof the instrument helps h.er to hold the violinproperly and electrical tape underneaththe strings guides her fingers to achievethe correct notes, He asks, "Shall we playit together once?""Okay." Her response is hardly audibl e.Glory's confidence comes through her instrument,though, and they grow t he soundtogether. Bryan and Kevin seem to engage students effortlessly. Bryan encourages students to "make a bridge" to achieve the best finger placement for a clear sound, Kevin tells students to " make a bunny" with their fin­gers to hold the bow correctly. Kevin says it is not hard to teach such small children. If they are tired or missed their snack, he may try to change the lesson a little to inspire them. Instructors use the Suzuki method forstrings to educate children. FounderShin'ichi Suzuki grew up in Japan in a violinfactory. As a Child, he and his friends usedthe violins as baseball bats. His interestin music matured when he traveled toGermany to learn violin.~l>~o(TO"


Commonwealthirginia <strong>Tech</strong>'s four Commonwealth Campus Centers (CCCs) in Hampton Roads, Richmond, Roanoke,and Southwest <strong>Virginia</strong> are an essential part of <strong>Outreach</strong> and <strong>International</strong> <strong>Affairs</strong>. The university's NationalCapital Region integrates the university with national policy and research strategies.Each center provides a home base for <strong>Virginia</strong> <strong>Tech</strong> to serve regional needs. All offer graduate degreeprograms for working professionals, distance learning programs, customized continuing and professionaleducation, certificate programs, and meeting rooms for community gatherings.ds Centerwww.hrc.vt.eduCenter Holds Second EducationalLeadership Research ForumIn 2006, the <strong>Virginia</strong> <strong>Tech</strong> HamptonRoads Center initiated two outreachprograms, one geared toward disseminatingdissertation research results and theother designed to give U.S. educatorsin -person knowledge of European educationalsystems.Some of the hottest topics in K-12education, such as year-round sessions,the impact of pre-school education, anddrop-out prevention, were addressed atthe <strong>Virginia</strong> <strong>Tech</strong> Hampton Roads Center'sSecond Annual Educational LeadershipResearch Forum on Feb. 15-16, 2007, atthe Sheraton Oceanfront Hotel, <strong>Virginia</strong>Beach, Va.Twelve graduates in <strong>Virginia</strong> <strong>Tech</strong>'seducational leadership and policy studiesprogram who successfully completed theirdoctoral degrees during the 2005-06academic year shared their dissertationresearch findings.School leaders, such as superintendents,principals, cOLJnselors, andc'lassroom teachers, attended, says TravisTwiford, outgoing director of the HamptonRoads Center and a former nationalaward-winning school superintendent.Education in Three LanguagesEducation of children poses spec,ialproblems in Switzerland, which has noSingle national language, but rather offerspublic education in French . Italian, andGerman, the languages spoken locally inits cantons. The influence of the French,German, and Italian education systemsis deep-seated in these regions of thecountry, yet there are elements that arecharacteristically Swiss.Recognition that multiculturalismis becoming extremely important foreducators in the United States promptedTwiford and newly appointed Director.....Charlotte Anders to organize the first Conferenceon European Education last year.The program was based at <strong>Tech</strong> 's Centerfor European Studies and Architecture inRiva San Vitale, Switzerland, and introducedparticipants to the French . Italian,and German educational systems."We also learned about teaching andeducational administrator training inEurope," notes Anders, who accompaniedthe first group.A second conference is planned forJune 2008.onw w w. n cr.vt.eduSynergy for Success - Sharing aProgra m across RegionsIn December 2006, three of <strong>Virginia</strong><strong>Tech</strong> 's Commonw ealth Campus centerscollaborated to coordinate a successfulopen enrollment program on charretteplanning and management - an acceleratedcollaborative approach to communityland-use planning.Planners and architects from acrossthe eastern and southern United Statesand from as far away as Michigan traveledto Roanoke, where they were hostedat the Roanoke Higher Education Centerfor the class and at the Hotel Roanokeeach day for lunch. While <strong>Virginia</strong> <strong>Tech</strong><strong>Outreach</strong> and <strong>International</strong> <strong>Affairs</strong> andContinuing and Professional Educationoften hold events that attract audiencesfrom across the nation and the world,this program was unique because it wasthe first to evolve from the "signatureprogram" mission of each <strong>Virginia</strong> <strong>Tech</strong>Commonwealth Campus Center.The charrette courses come to <strong>Virginia</strong><strong>Tech</strong> through a contract with the NationalCharrette Instit'ute (NCI), a researchand educational not-for-profit organizationthat is a national leader in teachingthe transformative process of dynamicplanning featuring collaborative planningprocesses to harness the talents andenergies of all interested parties, creatingand supporting feasible, transformativecommunity change. The course is part ofthe signature urban planning outreachportfolio developed in the NationalCapital Region in conjunction with thePlanning Academy, which is based in theurban affairs and planning department,College of Architecture and U.rban Studies,Alexandria Center.In response to a request from anarchitect in Roanoke, Susan Short, directorof the <strong>Virginia</strong> <strong>Tech</strong> 'Roanoke Center;Penny McCallum, di rector of the SouthwestCenter in Abingdon; and BarbaraBennett, associate director for outreachprogram development in the National CapitalRegion, committed to work together tobring the charrette program to Roanoke.<strong>Virginia</strong> <strong>Tech</strong>'s Center for Organizationaland <strong>Tech</strong>nological Advancement providedfunds to help underwrite the cost.w w w .rich mond,vt.eduSecond Cohort Earns Master ofPublic AdministrationSeven Richmond area residents receivedtheir masters of public administrationdegrees on F'riday, May 11, at the <strong>Virginia</strong><strong>Tech</strong> Graduate School Commencementheld in Cassell Coliseum in Blacksburg.Last year, the first four students to enterthe program at the <strong>Virginia</strong> <strong>Tech</strong> RichmondCenter received their master ofpublic administration degrees.Outrea ch NOW 30


The <strong>Virginia</strong> Tecll Richmond Center. left, hasgraduated two cohorts in its master of public~uEou~cQBecause Richmond is the seat of<strong>Virginia</strong> 's government and has thousandsof state employees. the public administrationprogram has become the signatureprogram for the university's Richmondcenter. It provides public ad ministratorswith the opportunity for professionaldevelopment in public management andpublic policy.This year's graduates are Matt Dyer,Nancy Glynn , Donna Carter, Leon ardCooke, Doug Darby, Alicia Roberts, andTim Mertz.Richmond center students alsoearned graduate degrees in other pro ­grams. Simon Xuan and David Gershickreceived masters of business administrationdegrees and Doug Hartley, DavidEshelman, Bobby Browder, and Dan Bowlingreceived doctorate degrees in educationalleadership and policy studies.The Richmond center inauguratedprofessional development programs preparingstudents for the Certified PublicSecretary and Certified AdministrativeProfessional exams with 19 enrolled inthe first review courses. A second groupbegan the program in April.~rwww.vtrc.vt. eduFamily Business Forum Thrivesthrough Efforts of <strong>Virginia</strong> <strong>Tech</strong>Roan oke Center and <strong>Virginia</strong> <strong>Tech</strong>Family Therapy CenterOwners of family bUSinesses and theirfamilies in the Roanoke area and the NewRiver Valley have resources available toIlelp them succeed, thanks to tile <strong>Virginia</strong><strong>Tech</strong> Family Business Forum at the <strong>Virginia</strong>Tec h Roanoke Center. The FamilyBusiness Forum will launch its secondyear of operation on Thursday, Sept. 27,with an educational program from 7:30a.m. to 11:30 a.m.administration program.The <strong>Virginia</strong> <strong>Tech</strong> Roanoke Center, inconjunction with the <strong>Virginia</strong> <strong>Tech</strong> FamilyTherapy Center. launched the FamilyBusiness Forum in response to a growingperception that family businesses faceunique problems and opportunities. Twothirds of all family businesses fail to surviveto the second generation because ofinherent difficulties with transition andstrategic planning. Tile Family BusinessFo rum has brought experts in all areas offamily business success to Roanoke overthe academic year to del'iver a variety ofeducational programs designed to help.Members of the <strong>Virginia</strong> <strong>Tech</strong> FamilyBusiness Forum have access to ownerroundtables and next-generation roundtables- forums to broaden perspectives,have thinking challenged, and maintainfocus on goals with pee r accountabilityprovided by other roundtable members.Other benefits include access to personalizedconsulting services and access to<strong>Virginia</strong> <strong>Tech</strong>'s Family Therapy Center toaddress sibling rivalry, opposing values.and other interpersonal conflict issueswithin the family and business that couldbe limiting factors to the health of boththe business and family. Non-membersmay attend one program at no charge tolearn about the Family Business Forum.Family-owned businesses are vitalto the American economy. They accountfor 50 percent of the U.S, workforce. contributenearly 60 percent to the GNP. andcreate 78 percent of new jobs,w ww.swcenter.edu/ Virg iniaTe ch/VTHundreds of Sixth Grade Girls AttendFAST ConferenceMore than 650 sixth grade girls and43 middle school teachers attended a...~E-


<strong>Outreach</strong> and<strong>International</strong> <strong>Affairs</strong>John E. Dooley, Vice ProvostOUTREACH ANDI NTER A I.oNAl AFFAIR330 Burruss Hall (0132)Blac'ksburg, VA 24061540/ 231-9868jdooley@vt.eduwww.outreach.vt.e duJane Swan , DirectorFINANCEA DADMINISTR.ATI.oN330 Burruss Hall (0132)Blacksburg, VA 24061540/ 231-9868jswan@vt.eduSusan B. Felker, ManagerOUT R.EACIIC.oMMU ICATI.oNS702 University City Blvd. (0364)Blacksburg, VA 24061540/231-7188sfelker@vt.eduInternatio nail Affa irsS.K. De Datta. Associate ProvostINTERNATI.oNAL AFFA I R andDirector, OFFICE .oF rNTER.­ATI NAl REAR H . EDUCA­T ION, AND DEVLLOPMENT134 Burruss Hall (0265)Blacksburg, VA 24061540/ 231-6452or1060 Litton-Reaves (0334)Blacksburg, VA 24061540/231-6338dedatta@vt.eduwww.oired.vt. eduPaul Knox, <strong>International</strong> FellowCENrER. FOR EUROPEANSTUD] ' AND ARc H ITECTURE123C Burruss Hall (0205)Blacksburg, VA 24061540/ 231-1695knox@vt.eduorDaniela Doninelli, Managing DirectorCasa Maderni , Via Settala 86826 Riva San Vitale, SwitzerlandPhone: 011-41-91-6483651daniela@vt.eduwww.oired.vt.edu/ cesaCommonwealthCampus CentersCharlotte Anders, DirectorV I RG I IA T l:CHHAMPTON ROADS CENTER1444 Diamond Springs Road<strong>Virginia</strong> Beach, VA 23455757/ 363-3930vthamptonroads@vt.eduwww.vthrc.vt.eduBarbara Lyon Bennett.Associate Director<strong>Outreach</strong> Program DevelopmentVIRGIIATECH. ATIONAl CAPITAL R. EGIO1101 King Street, Suite 611Alexandria, VA 22314703/ 518-2716bennbl@vt.eduwww.ncr.vt. eduMelissa M. Lubin, DirectorVI RG I N IA TKHRI CHMOND CENTER2810 Parham Road, Suite 300Richmond, VA 23294804/662-7288vtrichmond@vt.eduwww.richmo nd .vt.eduSusan Short, DirectorV m G I I A TECHR.OAN.oKE CENTeR.108 North Jefferson Street, Suite 701Roanoke, VA 24016540/ 767-6100sshort@vt.edu www.vtrc .vt.edu Penny McCallum, DirectorV I RG I lA T [ CHS.oUTHWEST VIRGINIA CENTERSouthwest <strong>Virginia</strong> HigherEducation CenterP.O. Box 1987, One Partnership CircleAbingdon , VA 24212-1987276/ 619-4310pmccaI5@vt.edu ww w. swva c.vt. edu EconomicDevelopmentTed Settle, DirectorOFF ICE .o F Ec.oN.oM ICDEVELOPME T<strong>Virginia</strong> <strong>Tech</strong>702 University City Blvd . (0373)Blacksburg, VA 24061540/ 231-5278settle@vt.eduwww.econdev.vt.eduMax O. Stephenson, DirectorI NSTITUTE FOR POLlCY ANDGOVER ANCE205 W. Roanoke StreetBlacksburg, VA 24060540/231-6775mstephen@vt.eduwww. ipg.vt.edu<strong>Outreach</strong> ProgramDevelopmentJeri L. Childers, DirectorOUTREACH PROGRAMDEVEL.oPME T andC[ TER F.oR ORGANIZATIONALAND n H .oLOG ICA L.ADVANCEMENT (COTAl702 University City Blvd. (0364)Blacksburg, VA 24061­540/ 231-9982jlc@vt.eduwww. opd.vt.eduwww.cota.vt.eduO"rreachNOW


Mark Bernhard, DirectorCONTINU ING ANDPROFE SSIONAL EDUCATION702 University City Blvd. (0364)Blacksburg, VA 24061540/ 231-0624mcb7@vt.eduwww.cpe. vt. eduDonald Back, DirectorENGLISH LANGUAGEINSTITUTE840 University City Blvd(0273)Blacksburg, VA 24061540/231- 6963es/snoke@vt.eduwww.eli.vt.ed uGary Walton, Vice President andGeneral ManagerT H E HOTEL ROANOKE &CONFERENCE CENTER110 Shenandoah AvenueRoanoke, VA 24016540/985-5900GWa/ton@HoteIRoanoke.comw ww.ho t e /r oa n o k e.c omGary Crizer, Associate DirectorTHE INN AT VIRGIN I A T ECH& SKE LTON CONFERENCECENTER901 Prices Fork Road (0104)Blacksburg, VA 24061540/231-8000gcrizer@vt.eduw ww.theinna t virginia tech.comBri an Gittens,Senior Associate DirectorBUS I NESS OPER.ATIONS ANDSTRATEGIC INITI AT IVES702 University City Blvd. (0272)Blacksburg, VA 24061540/ 231-5373bgittens@vt.eduww w.conte d.vt. edu/op sScott Farmer, DirectorOUTREAC HiNFORMATION SrRVICE702 University City Blvd. (0162)Blacksburg. VA 24061540/ 231-5633sdf@vt.eduTom Wilson. DirectorUrWARD BOUND/TALENT SEARCHHillcrest Hall-Lower Level (0146)Blacksburg. VA 24061540/ 231-69 11tg wilson@vt.eduwww. u bts. vt. eduMichele James Deramo, DirectorERVICE-LEARNING CENTER202 Major Williams Hall (0168)Blacksburg. VA 24061540/ 231-6947utprosim@vt.eduWww. vt s erves .vt.ed uCENTER FOR ORGANIZATIO"'­AL AND TECHNOLOG ICALADVANCEMENT (COTA)FEllOWE. Wayne HarrisSchool Leadership702 University City Blvd. (0272)Blacksburg. VA 24061540/761-1488ewharris@vt.eduRobert HerbertEnvironmental ManagementThe Hotel Roanoke & Conference Center110 Shenandoah Avenue (0175)Roanoke. VA 24016540/ 853-8275bherbert@vt.eduSuzanne MorseLeadership and Community Change702 University City Blvd. (0272)Blacksburg. VA 24061540/ 357-0311swmorse@vt.eduSouthside<strong>Outreach</strong> ProgramsTim Franklin. DirectorOUTHSIDE OUTREACHPROGR..AMS and Executive Director.I NSTITUTE FOR ADVANCEDLEARNING AND RESEARCH150 Slayton Avenue (0175)Danville. VA 24540434/766-6700timf@vt.eduww w.ia/r.vt.eduCarole C. IngeST EM EDUCATION,HALlF.AX COUNTY1100 Confroy DriveSouth Boston. VA 24592434/ 579-7799cinge@vt.eduwww.outrea ch.vt. edu/ndir ectory/ha lifax_ dir. h tmEllen Brown. DirectorREYNOLDS HOMESTEAD463 Homestead LaneCritz. VA 24082-3044276/ 694-7181elbrown@vt.eduw ww. reynolds ho mestea d. vt. eduMike Rosenzweig and Ll yn Sharp. Co -chairs VT-STEM (SCIENCE . TECHNOLOGY. ENG I NEFRI NG. AND MATHEMATICS) K-12 OUTREACH I NITIATI V 5070 De rring Hall (0420) 540/231-5360 or 540/231-4080 Blacksburg. VA 24061 ruppia@vt.edu or IIyn@vt.eduw w w.s tem.vt.edu<strong>Outreach</strong> FellowsDavid EhrlichOUTREACH FI NE ARTSFELLOW702 University City Blvd. (0272)Blacksburg. VA 24061540/ 357-0774ehrlich@vt.eduRay PethtelVIRGINIA TECHTRANSPORTATION FELLOW3500 Transportation Research Plaza (0159)Blacksburg. VA 24061540/ 231-1545rpethte/@vt.eduwww.vtti. vt.e d uJo~"""C C()-'~/t:1


NONPROFIT ORGA NIZATION <strong>Outreach</strong> NOWNetworking Opportunities Worldwide330 Burruss Hall (0132)Blacksburg VA 24061U.S.POSTAGE PAIDBLACKSBURG VA 24060 PERMIT NO . 28

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