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Probability

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Addition rule: example 35% of the focus group clicks on ad:● P(?) = .35 15% of the group buys product:● P(?) = .15 45% are “engaged” with the company:either click ad or buy product:● P(?) = .45 ⇒ What fraction of the focus groupbuys the product through the ad?● P(A ∪ B) = P(A) + P(B) – P(A ∩ B)? = ? + ? - ?BUSI275: <strong>Probability</strong> 20 Sep 20119

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