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Professional DirectoryAdvertising in this publication does not represent an endorsement by PEF or its members.BALDWIN, NY ... DR. ZEV BRANDEL"Old-fashioned health carefor the entire family –in a state-of-the-art facility."♥HIS PRACTICE IS OFFICE BASED:Dr. Zev Brandel516-868-30802504 Grand Avenue, Baldwin, 11510Dr. Zev BrandelPracticing in Baldwin for nearly 14 years andcaring for patients age 7 to adulthood.Merrick RoadFoxhurst RoadGrand Ave.2011 SEFA Campaignkicks off Sept. 1Even during a time of fiscal uncertainty,PEF members have continued to support theState Employees Federated Appeal (SEFA).In 2010, state employees raised $8.4million, about $1 million less than theprevious year, according to statewide SEFADirector Suzanne Maloney.“This year, our campaign will focus onstate employees contributing to theircommunities, even with very difficultcircumstances happening throughout stateagencies,” Maloney said.SEFA is a state-sanctioned, charitable,payroll-contribution program establishedunder state finance laws.“It is also a state-employee program, not astate-agency program,” Maloney said.“Because of the unselfish and generousnature of state employees, our campaign is asuccess year after year.”The 2011 campaign kicks off September 1and runs through December 31. To make atax-deductible donation to SEFA, membersshould contact their local agency campaignmanager or PEF council leader.You can participate by investing as little as$1 from each paycheck for a year.Contributions are used for a myriad ofcauses such as medications for people withkidney disease, therapy for a child in hospice,medical supplies for the needy, counselingsessions for families dealing with Alzheimer’sand even wigs for cancer patients who losttheir hair due to chemotherapy.For more information on SEFA, visitwww.sefanys.org. — Deborah A. MilesBROOKLYN / STATEN ISLAND (718) 622-3500NANUET (845) 623-5020NEW WINDSOR / MONROE (845) 567-6347ITHACA / HORSEHEADS (607) 271-9783N. SYRACUSE / PULASKI / ONEIDA (315) 452-1600VESTAL (607) 797-9020YONKERS / YORKTOWN (914) 968-7555LONG ISLAND/ BRONX (866) 447-5115BUFFALO (716) 893-7299HEARING CENTERSYou Won’t Believe How Far Digital Hearing Aids Have ComeSOLIDARITY SWEAT — WorkforceTeamChallenge PEF/USW team runners at theMay charity event held in Albany; (StandingL to R) Geraldine Stella, Nancy Holford,Ed Aluck, Jim Hair, Gary Cunningham, ChrisAllen, Bob Beckwith, Marlene Bradley, JackiePrimo, (Knelling Lto R) AlisonThorn,Susan Mitnick andKristie Shapiro.Not pictured areMaria Betor,Mario Bruni, StacyMcLea, RitaVergaand Darcy Wells.T-shirt design by Mario BruniPage 22 —The Communicator July-August 2011 PEF Information Line: 1-800-553-2445