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Joe Beaver - Houston Livestock Show and Rodeo

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aising cabrito (goats) for profit.A project directly related to the<strong>Show</strong> was a study by JohnDillingham at Texas Tech University’sDepartment of AgriculturalEducation <strong>and</strong> Mechanization. Dillinghaminterviewed everyexhibitor who received Gr<strong>and</strong> <strong>and</strong>Reserve Gr<strong>and</strong> Champion steerhonors at the <strong>Houston</strong> <strong>Livestock</strong><strong>Show</strong> from 1962 to 1982. His investigationincluded statistics such asbreed, weight <strong>and</strong> purchase price.He coupled that information withqueries about the aesthetic rewardsthe winners received by raising achampion steer.The result is an interesting lookat the way the <strong>Show</strong>’s junior marketsteer competition has changedthroughout the years, as well as theway it has managed to hold on tomany of the admirable values thatcharacterize people who make agriculturetheir lives.Over the years, the <strong>Show</strong>’s grantshave acquired a good reputationamong research institutions. “Thecaché of the <strong>Show</strong> <strong>and</strong> our supporttend to let other people see theseprograms in a positive light,”explained Nathanson. “It’s seen as avery positive thing to have thebacking of one of the major playersin the field of agriculture. It is aform of validation.”To qualify for a research grant, auniversity must first develop appropriateprojects. At the beginning ofthe fiscal year, the <strong>Show</strong> issues a callfor proposals to the state’s universities<strong>and</strong> colleges that have agriculturalprograms. All proposals arethen evaluated <strong>and</strong> analyzed forapproval. Most of the grants are thenawarded during the summer so therecipients may bring their work inconjunction with the fall semester.The amount of money budgetedfor research is approved by theExecutive Committee as part of theorganization’s overall educationalbudget.The research program is anintrinsic part of the <strong>Houston</strong><strong>Livestock</strong> <strong>Show</strong> <strong>and</strong> <strong>Rodeo</strong>’s missionto support young people intheir efforts to obtain a quality education<strong>and</strong> to contribute toadvances in technology. “It is agood indicator that this organizationremain true to our foundingprinciples that are based on supportof the agricultural industry,”Nathanson added.This is one area in which the<strong>Show</strong> has not been greatly imitated.The scholarship program, bycomparison, has led to a numberof scholarship programs by otherlivestock expositions. However,in the field of agriculturalresearch, the <strong>Houston</strong> <strong>Livestock</strong><strong>Show</strong> <strong>and</strong> <strong>Rodeo</strong> remainsthe pacesetter.SHOW SETS RECORDSFrom Page 3(including a horse <strong>and</strong> ratite sale)tallied in at $7,516,206. Junior showmarket sales, making up $4,545,349of the total, rose 6 percent from1994. Of this amount, $1,351,950was placed in the <strong>Show</strong>’sEducational Fund. And, due to the<strong>Show</strong>’s guaranteed premium programinitiated in 1994, the youngTexas 4-H <strong>and</strong> FFA exhibitorsreceived a total of $3,125,575 fortheir auction animals.Making up the $4,545,349 juniorshow total were market steer salesof $2,494,800, followed by juniormarket swine sales of $718,225;junior market lamb sales of$618,700; <strong>and</strong> junior market poultrysales of $498,700. The juniorcommercial steer sale posted a finaltotal of $214,924.The fourth annual <strong>Houston</strong><strong>Livestock</strong> <strong>Show</strong> <strong>and</strong> <strong>Rodeo</strong> PremierHorse Sale totaled $350,450, rising16 percent over the previous year’sfigure of $301,275.Commercial cattle sales variedfrom breed to breed, totaling$2,527,382 in sales.RIDIN’ AND ROPIN’ EXCELLENCEThe world’s richest regular-seasonrodeo drew 501 cowboys <strong>and</strong> cowgirlscompeting for champion beltbuckles <strong>and</strong> saddles <strong>and</strong> a portionof the $634,757 rodeo purse.<strong>Joe</strong> <strong>Beaver</strong>, of Huntsville, Texas,won the All-Around Cowboy title,<strong>and</strong> added $25,000 to the $9,736 hewon in the calf roping <strong>and</strong> teamroping events, for total winnings of$34,736.STAR-STUDDEDENTERTAINMENTOnce again, the rodeo was unsurpassedin the quality of musicalperformances. Entertainers includetraditional country music favoriteslike Clint Black, Alan Jackson,Reba McEntire, George Strait,Tanya Tucker <strong>and</strong> Hank WilliamsJr. There were many first-timeAstrodome performers, includingDavid Ball, Peabo Bryson, NatalieCole, Toby Keith, Little Texas, TheMavericks <strong>and</strong> Sawyer Brown.Tejano Day featured Selena <strong>and</strong>Emilio, who drew the highest singleperformance attendance for thesecond year.With unbridled support fromthe community, exhibitors,patrons, <strong>Show</strong> members, volunteers,benefactors <strong>and</strong> everyoneinvolved with the <strong>Houston</strong><strong>Livestock</strong> <strong>Show</strong> <strong>and</strong> <strong>Rodeo</strong>, the1995 event was one for the recordbooks. Once again, the <strong>Show</strong>’smessage of benefiting youth <strong>and</strong>supporting education wasamplified throughout theworld!9

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