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The History - Briggs & Stratton

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This simple yet ingenious fuel preserverhelps keep gas fresh and carburetors cleanfor easier starting, all season long. <strong>The</strong>Fresh Start® continuous fuel preserver gas cap automatically drips continuousfuel preserver into the fuel tank so consumers don’t have to. Snap in and peelthe seal to start the flow of the ultra-strong, long-life fuel preserver concentrate.This highly concentrated formula of <strong>Briggs</strong> & <strong>Stratton</strong>’s popular FreshStart® Fuel Stabilizer is able to treat up to 20 gallons of fuel. A“Replace When Empty” message tells customers when topurchase replacement cartridges. Innovative, patent-pendingNEW fuel cap design—with integrated dispense mechanism—keepsfuel fresh for 6 months of easy starting.OUTBOARD<strong>Briggs</strong> & <strong>Stratton</strong> has had a long history of being involvedwith outboard motors. In 1935 Steven <strong>Briggs</strong> and OleEvenrude worked together to produce outboard motors.In 1948, Steven <strong>Briggs</strong> left <strong>Briggs</strong> & <strong>Stratton</strong> to becomeChairman of the Board of Outdoor Marine Corporation.Fifty-six years later <strong>Briggs</strong> & <strong>Stratton</strong> is back in the outboardmotor business with its 5 HP, 4-cycle and 3 HP electric outboardmotors..<strong>The</strong> powerful 5 HP 4-cycle Outboard is an affordable way to getout on the water for some fishing, hunting and family fun. Our4-cycle OHV design, the Outboard is easy to start, never requiresmixing gas and oil, and is EPA and CARB compliant. <strong>The</strong> tiller handlecontrol and forward-neutral-reverse gears make it easy to operateas well.In 2004 <strong>Briggs</strong> & <strong>Stratton</strong> was the first to develop an electric outboard thatproduces 3 HP/150 lb. thrust. Offering consumers premium performance, priced right.BRIGGS & STRATTON POWER PRODUCTS<strong>The</strong> largest principle market for a <strong>Briggs</strong> & <strong>Stratton</strong> engine has been the lawn and gardenequipment market. However, as the industry has changed so has <strong>Briggs</strong> &<strong>Stratton</strong>’s marketing strategies. In 2000 <strong>Briggs</strong> & <strong>Stratton</strong> Corporation purchasedGenerac Portable Products Systems and renamed it <strong>Briggs</strong> & <strong>Stratton</strong> PowerProducts Group, LLC (BSPPG). <strong>The</strong> <strong>Briggs</strong> & <strong>Stratton</strong> purchase allowed it tooffer consumers an end product with a <strong>Briggs</strong> & <strong>Stratton</strong> engine on it. <strong>Briggs</strong>& <strong>Stratton</strong> Power Products is the outdoor power equipment manufacturingdivision of <strong>Briggs</strong> & <strong>Stratton</strong> producing pressurewashers, portable generators, standby generatorsystems, outboard motors, welders and pumps.Our products are manufactured, marketed anddistributed to retailers and dealers in more than90 countries in seven continents. <strong>Briggs</strong> &<strong>Stratton</strong> Power Products Group has more than40 years experience in manufacturing outdoorpower equipment for consumers world-wide.From top: Fresh Start® cap and replacement cartridges; 5 HP 4-cycle <strong>Briggs</strong> & <strong>Stratton</strong> PowerProducts gasoline Outboard; 3 HP/150 lb. thrust <strong>Briggs</strong> & <strong>Stratton</strong> Power Products electricOutboard; <strong>Briggs</strong> & <strong>Stratton</strong> Power Products Elite Series pressure washer; <strong>Briggs</strong> & <strong>Stratton</strong> PowerProducts emergency power generator

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