An Overview of Corporate Portal Technology and ... - Attitudeweb

The User Experience: Content, Services, CollaborationThe user experience for a corporate portal has traditionally been modeled afterconsumer portals such as MSN, America Online and Yahoo!, which offer:• A directory to the World Wide Web that users can browse or search, aspioneered by Yahoo!,• A personalized news page with services for monitoring stocks, weather andsports,• A collaboration forum for consumers to conduct electronic discussions ondifferent topics, as popularized by America Online. 6Each of the three user experiences has a corporate analog, appropriate for bringingtogether the three types of resources — documents, applications and people — thatconstitute the primary intellectual capital of an organization:• A directory or knowledge-base for organizing and indexing all the documentscreated by business people using e-mail, Web publishing and officeapplications — as pictured in Figure 1;• A personalized portal page for integrating e-business services, Internetservices and services from enterprise applications — as pictured in Figure 2;and• A community forum for employees, partners and customers to collaborate —as pictured in Figure 3.When asked in Plumtree’s survey to rank the importance of user-facing features inyour deployment, respondents assigned almost equal importance to these threeexperiences.User ExperienceVery ImportantCommunity Pages 79%Search 75%Personalized Pages 72%Document Directory 68%Table 2: Rank the Importance of User-Facing Features in Your DeploymentAn Overview of Corporate Portal Technology and Deployment Page 5 of 30