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Download a PDF of the Spring/Summer 2004 Issue

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CampusNewsRadio station KUOZ hits airwaysRadio listeners in <strong>the</strong> Clarksvillearea discovered a new option on <strong>the</strong>irradio dials when university stationKUOZ went on <strong>the</strong> air during <strong>the</strong> <strong>Spring</strong>semester.KUOZ 100.5 FM is a low-power(100 watts) station that is transmittedfrom <strong>the</strong> first floor <strong>of</strong> Walker Hall. Thenonpr<strong>of</strong>it, community radio station is<strong>the</strong> university’s first FCC station.Ozarks has sponsored closed-circuit andcable access radio stations on campus in<strong>the</strong> past.The station went on <strong>the</strong> air for <strong>the</strong>first time in late December amid littlefanfare. Station Manager Susan Edenshas coordinated university efforts to get<strong>the</strong> station on <strong>the</strong> airways for <strong>the</strong> pastthree years.“It's been a long, sometimes tediousprocess, but we’re finally seeing resultsfrom <strong>the</strong> efforts <strong>of</strong> a lot <strong>of</strong> people,” saidEdens. “We’ve received a lot <strong>of</strong> positivefeedback from <strong>the</strong> community about <strong>the</strong>station. I think it’s providing a goodeducational alternative to mainstreamcommercial stations.”The station, which has a receptionradius <strong>of</strong> about 10 miles from campus, isrun by students when <strong>the</strong> university is insession. It operates 24-hours-a-day,seven-days-a-week. The music format iseclectic, ranging from classical, to jazz,to Big Band, to blues, to collegealternative. Students also help Edensproduce and co-host numerous talkshows and news and sports reports.“We went on <strong>the</strong> air on a weekend,and by Monday I had several calls from<strong>the</strong> community telling me how much<strong>the</strong>y liked <strong>the</strong> format,” Edens said.“People were very excited to hear BigBand music and o<strong>the</strong>r types <strong>of</strong> music<strong>the</strong>y couldn’t hear before.”Ano<strong>the</strong>r popular music genreplayed by KUOZ is Americana.“Americana music is gaining a lot<strong>of</strong> radio listenership in large, musically-KUOZ Station Manager Susan Edens (left) works with students Jessi Kidwell andDustin Parsons during a talk show production. The KUOZ studio is located on <strong>the</strong> firstfloor <strong>of</strong> Walker Hall.oriented cities like Austin, Texas,”Edens said. “Being a noncommercialstation gives us a lot <strong>of</strong> programmingfreedom and provides greater variety toour listeners.”Edens got a firsthand look at <strong>the</strong>popularity <strong>of</strong> having a radio station oncampus when 20 students signed up totake her Radio Practicum class in <strong>the</strong><strong>Spring</strong> semester. The students receivedhands-on experience in running astation, taking part in everything fromon-air responsibilities, to publicrelations, to fund-raising. By <strong>the</strong> end <strong>of</strong><strong>the</strong> semester, she had 13 students whowere handling on-air duties and servingshifts as disc jockeys.“It is important that <strong>the</strong>yunderstand how all <strong>the</strong> programmingelements fit toge<strong>the</strong>r to make aproduct,” Edens said. “I believe thisphilosophy is right in line with <strong>the</strong>university’s tradition <strong>of</strong> teachinganalytical and critical thinking skillsalong with hands-on techniques.”Dustin Parsons, a sophomorecommunications major from Lamar,Ark., serves as <strong>the</strong> student manager for<strong>the</strong> station.“It’s a wonderful experience to takewhat you learn from a textbook andactually apply it at a real radio station,”said Parsons. “Having a station oncampus that students can be a major part<strong>of</strong> has certainly sparked interest in radioand <strong>the</strong> communications program as awhole.”Edens said she would like to see<strong>the</strong> Clarksville community eventuallyget more involved in <strong>the</strong> operation <strong>of</strong><strong>the</strong> station.“As we continue to makeprogramming and volunteer staffadjustments, we will look at forming alocal advisory board that will help withcommunity volunteer management andwith outreach programs as well as fundraising,”she said. “I would love to havesome people from <strong>the</strong> communityeventually audition for talent slots.”12 Today, SPRING/SUMMER <strong>2004</strong>

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