<strong>Pevonia</strong> BotanicaHosts National MediaEco-Retreat IntroducingUpcoming SpaTeen Line!Spa-exclusive brand <strong>Pevonia</strong> Botanicadebuted its upcoming SpaTeen line and othercore lines at a press event held on 23rd Julyat Hudson Terrace in New York City.Overlooking the beautiful Hudson River,editors from leading publications retreatedfrom demanding city life and escaped to awelcoming and relaxing eco-retreat withflowing white tents, luscious vegetation, andrefreshing food and beverages.The event was comprised of four vignettes withcorresponding treatments demonstrated onmodels:• SpaTeen Strawberry HydraBoost Treatment• Tropicale Papaya-Pineapple Crème Fraîche De-Ageing Body Wrap• Myoxy-Caviar Anti-Aging Facial For Her• SkinFit Myoxy-Caviar Mask Treatment For HimFounders Philippe and Sylvie Hennessy, VP of MarketingMaritza Rodriguez, <strong>Pevonia</strong>’s expert educators — MedicalDirector of Global Education, Dr. Christian Jurist and GlobalEducator, Tino Lerma—and estheticians from top spasacross the country were on hand to demonstrate the fourfeatured treatments and discuss the brand’s innovation iningredients and formulations, as well as its unique spatreatments and future initiatives.Editors of print publications such as Seventeen Magazine, TeenVogue, InStyle, W, Glamour, Self, Allure, and NY Times – TMagazine were present, alongside broadcasters E!Entertainment and Fox News. Beauty News NYC, Butterfly Diary.com, Luxury SpaFinder Interactive, and other high-traffic onlinepublicationswere also present.This unique media event further established <strong>Pevonia</strong> Botanica asa paraben-free leader in the spa-exclusive natural productcategory while generating excitement about upcominginitiatives for the brand.<strong>Pevonia</strong> Botanica ...the green pathway to optimum skinhealth and rejuvenation
Exclusive Skincare Sponsor of The World SkinCancer Foundation <strong>Celebrity</strong> Softball Event!Olivier HennessyThe World Skin Cancer Foundation recently hosted the <strong>Celebrity</strong> SoftballGame in Cocoa Beach, Florida on May 3rd and taught that there is fun tobe had, as long as you do it safely. According to The World Skin CancerFoundation, “Ninety percent of the skin cancers diagnosed in adults areinitiated by sun exposure occurring before the age of twenty.” <strong>Pevonia</strong>Botanica along with other key sponsors committed to changing thatdreaded statistic, participated in the event to raise money, hand outgoodie bags, and educate over 2,000 attendees (adults and children) onsafe sun practices. <strong>Pevonia</strong> Botanica provided helpful information on howto detect early signs of Melanoma, the most deadly form of skin cancer.Dr. Jurist, Global Director of Education for <strong>Pevonia</strong> Botanica providedcomplimentary skin cancer screenings, while the event team spritzedattendees with <strong>Pevonia</strong>’s Phyto Aromatic Mist and handed out samples ofthe After-Sun Soothing Gel, “Go Green” Frisbees, coozies, and othergiveaways. Attendees also registered for a chance to win a <strong>Pevonia</strong> $500Luxury Spa Collection!Eddie Hennessy withJareb Dauplaise - TV/Movie StarMercury Morris - Miami Dolphin LegendMelbourne resident and 2008 American Idol finalist, Robbie Carrico, kickedoff the event by singing the National Anthem. The participating celebritiesincluded: Maven, D-Von Dudley, Haku, and Scotty 2 Hotty, on the “Bawlers”team and a couple of the MTV stars like Ace Amerson, Derrick Kosinski, andMark Long on team “MTV.” The two teams were split up amongst MiamiDolphin Legends, Larry Little, Mercury Morris, and Bob Kuechenberg andother pro athletes Anthony Bowie, Rudy Kuechenberg, Phil McGeogham,Mark Carrier, Leon Bright, Kevin Deaton, Gary Knafele, Lee Stange, StevePisarkiewicz, Stephen Slater, Dick Pesonen, and Sam McDowell to make thecompetition really exciting. Cnote really added to the game with theirperformance in the 7th inning stretch, while other musicians like CoriYarckin, N-SYNC’s Chris Kirkpatrick, and Bree Morgan stuck it out on the fieldin what ended up becoming a very close game.Justin Smith - Actor & Host, HGTVDevon Hughes - Wrestling SuperstarThe MTV talent was victorious and this <strong>Celebrity</strong> Softball Game was a greatsuccess raising much needed funds for The World Skin Cancer Foundation.<strong>Pevonia</strong> has been asked to come back next year and hopes to be anintegral part of this event for years to come.Derrick Kosinski - MTVwww.pevonia.co.uk