13.07.2015 Views

Celebrity Focus 2011 - Pevonia

Celebrity Focus 2011 - Pevonia

Celebrity Focus 2011 - Pevonia

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

<strong>Pevonia</strong> BotanicaHosts National MediaEco-Retreat IntroducingUpcoming SpaTeen Line!Spa-exclusive brand <strong>Pevonia</strong> Botanicadebuted its upcoming SpaTeen line and othercore lines at a press event held on 23rd Julyat Hudson Terrace in New York City.Overlooking the beautiful Hudson River,editors from leading publications retreatedfrom demanding city life and escaped to awelcoming and relaxing eco-retreat withflowing white tents, luscious vegetation, andrefreshing food and beverages.The event was comprised of four vignettes withcorresponding treatments demonstrated onmodels:• SpaTeen Strawberry HydraBoost Treatment• Tropicale Papaya-Pineapple Crème Fraîche De-Ageing Body Wrap• Myoxy-Caviar Anti-Aging Facial For Her• SkinFit Myoxy-Caviar Mask Treatment For HimFounders Philippe and Sylvie Hennessy, VP of MarketingMaritza Rodriguez, <strong>Pevonia</strong>’s expert educators — MedicalDirector of Global Education, Dr. Christian Jurist and GlobalEducator, Tino Lerma—and estheticians from top spasacross the country were on hand to demonstrate the fourfeatured treatments and discuss the brand’s innovation iningredients and formulations, as well as its unique spatreatments and future initiatives.Editors of print publications such as Seventeen Magazine, TeenVogue, InStyle, W, Glamour, Self, Allure, and NY Times – TMagazine were present, alongside broadcasters E!Entertainment and Fox News. Beauty News NYC, Butterfly Diary.com, Luxury SpaFinder Interactive, and other high-traffic onlinepublicationswere also present.This unique media event further established <strong>Pevonia</strong> Botanica asa paraben-free leader in the spa-exclusive natural productcategory while generating excitement about upcominginitiatives for the brand.<strong>Pevonia</strong> Botanica ...the green pathway to optimum skinhealth and rejuvenation

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!