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Member ProfilesAt Capricorn, we never lose sight of the fact that we exist forand because of our members. We put the spotlight on threeof your fellow members.HDR ServiceCentreLocation: New Plymouth, NZType of business: Mechanical WorkshopNumber of employees: 5Number of years in operation: 4Number of years as a Capricorn Member: 2How did you first hear aboutCapricorn?Another member recommendedCapricorn and the benefits to us.How has being a Member benefitedyour business?There are just so many benefits butthe big ones for us are the simplifiedaccounting and the networking withPreferred Suppliers.How do you use your reward points?We are currently saving them up but planto use them on a trip to Bora Bora!Have you attended any Capricornevents?We regularly attend the events in our areaand thoroughly enjoy the tradeshows andDinner & Display evenings.What is a recent businessachievement?We ensure we hire the right staff andkeep up with technological changes in theindustry. Given that, we have capturedthe local European market.Do you use any other CapricornServices?We use Purple Pages regularly.A tip (technical or otherwise) youwould like to share?Always remember to have fun and laugh!What is the best thing about being inthe automotive industry?Seeing where the technology is headed isabsolutely facinating.My Capricorn membership means......we are in good company.ForlongsAutomotiveLocation: Tauranga, NZType of business: Mechanical WorkshopNumber of employees: 4Number of years in operation: 1Number of years as a Capricorn Member: 1How did you first hear aboutCapricorn?Our previous business was actually oneof the first Capricorn Members to signup in the 1990's. It was only natural thatwe sign up as Members with our newbusiness.How has being a Member benefitedyour business?It is a fantastic investment and thebenefits are vast. We love the rewardpoints, tradeshows and other events.How do you use your Reward Points?We withdraw them twice a year topurchase various things. We are planningto use them for a holiday in 2 years time.What is a recent businessachievement?Starting a brand new business in a newlocation; 100% fresh.Have you attended any Capricornevents?We regularly attend the Dinner & Displayevenings and the various tradeshowsin our area. They provide a greatopportunity to have out of business hoursdiscussions with Preferred Suppliers.A tip (technical or otherwise) youwould like to share?Adopt Capricorn business ethics in yourbusiness.What is the best thing about being inthe automotive industry?Variety; from the vehicles we work on tothe people we meet and interact with.We never have a dull week.Do you use any other CapricornServices?We use the Purple Pages every day andalso use Capricorn Mutual. They providethe most comprehensive coveragein comparison to other NZ basedcompanies.My Capricorn membership means......I have a recipe for progressive success.Sparkz AutoElectricalLocation: East Tamaki, NZType of business: Auto ElectricalNumber of employees: 4Number of years in operation: 5 shop based,13 mobileNumber of years as a Capricorn Member: 3How did you first hear aboutCapricorn?We came across Capricorn throughworking in the industry. We did someresearch into how being a Member wouldbenefit our bisiness.How has being a Member benefitedyour business?Having access to top name suppliers isgreat. We also make great use of thePurple Pages in the workshop and loveearning reward points.How do you use your reward points?We are saving them up and plan to usethem on something special.Have you attended any Capricornevents?We have attended the TaT trainingsessions and find them to be extremelyinformative evenings.What is a recent businessachievement?The business has grown from being a oneman operation to 4 and our customerbase is continuing to grow.A tip (technical or otherwise) youwould like to share?Do a good job, don't over charge andyou will get repeat customers.Do you use any other CapricornServices?We use Purple Pages in the workshopand the services offered by CapricornMutual.What is the best thing about being inthe automotive industry?The satisfaction in fixing a difficult job inaddition to meeting good customers anddeveloping great relationships.My Capricorn membership means......we have access to a wider variety ofPreferred Suppliers.6 CAPRICORN IGNITION APRIL 2013 CAPRICORN IGNITION APRIL 2013 7