Rolls-Royce Phantom Brochure - Rolls-Royce Motor Cars Raleigh

Self-righting wheel hub centres.They ensure that the interlinked ‘RR’logo remains upright at all times.Classic Rolls-Royce controls,provide an elegant alternative todigital readouts and buttons.The myth of the badge colour.When David Ogilvy wrote hisfamous advertisement for Rolls-Royce,he stated: ‘The Rolls-Royce radiatorhas never changed, except forwhen Sir Henry Royce died in 1933and the monogram RR was changedfrom red to black’. However, aninternal Rolls-Royce memo dated18 December 1930 proves this wasuntrue: ‘The radiator medallion isfilled in red, and is generally the onlyred on the car. Artistically this may,and often is, considered to be wrong… Could we not standardise a blackfitting?’ The red medallion is stillused by Rolls-Royce Motor Carsfor their experimental models.