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Memorex hosts trade press and major industry analysts - mrxhist.org

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Hodgman identifies purposeof Westlake Village plantThe purpose <strong>and</strong> objectives of theWestlake plant are designed "to ensurethe success of the plant in terms ofstability <strong>and</strong> job satisfaction by providingexcellent, best quality products <strong>and</strong>engineering that meets the needs of ourcustomers <strong>and</strong> by being an invaluablecomplement to Santa Clara manufacturing<strong>and</strong> engineering," accordingto Gary Hodgman, general manager of theWestlake plant.The Plant Purpose comprises fouraspects:• Teamwork, wherein employeesworking as a team do all that isnecessary to make the plantsuccessful. That includes the free flowof relevant, honest communicationbetween all levels <strong>and</strong> based onresponsive management, <strong>and</strong> bycareer <strong>and</strong> work-related personaldevelopment of all individuals inharmony with the plant's goals <strong>and</strong>purposes.• Working toward measurable goals thatlead to the accomplishment of the PlantPurpose. That includes thoroughinvestigation of all aspects of a project,preparing plans <strong>and</strong> critical pathanalyses, executing those plans then,subsequently, measuring, tracking, <strong>and</strong>reviewing the results to ensure thatgoals are met.• Being the best in quality in all that isdone by continuously reviewing goals<strong>and</strong> plans, implementing changeswhen needed, <strong>and</strong> conforming to allofficially implemented procedures <strong>and</strong>specifications.• Maintaining first-h<strong>and</strong> knowledge ofcustomers <strong>and</strong> their needs,competitors <strong>and</strong> their products, <strong>and</strong>latest developments <strong>and</strong> trends in the<strong>industry</strong>.Hodgman contends that in orderto make the plant successful in termsof stability <strong>and</strong> job satisfaction, allemployees must concentrate onexcellence <strong>and</strong> quality in every task. Hebelieves that the mental attitude of each<strong>and</strong> every employee is directly reflectedin the success of the entire operation."The essence," says Hodgman, "is eachperson's attitude."Communication is a key to changingthe attitudes of employees. To that end,Hodgman plans to ensure that policies,procedures, <strong>and</strong> specifications aredocumented, understood, <strong>and</strong> agreedupon. In addition to that, he meets dailywith all his direct reports to communicateessential information both ways. Thosedirect reports are expected tocommunicate that information to theirreports, <strong>and</strong> so on throughout the plant.Committments to excellence <strong>and</strong>highest quality work are being acquiredfrom the top down. Hodgman feels thatwhen management has made thosecommittments, the rest of the employeeswill follow suit. He says, "I want them toknow that it is basic to their survival, mysurvival, <strong>and</strong> the survival of the plant."Bob Hazel, advanced techniques manager at Westlake, tests a read/write board in anoptical memory.Burroughs <strong>and</strong> <strong>Memorex</strong> havedetermined that a market exists for alarge capacity, fast access, compact, <strong>and</strong>stable storage system to meet the needsof those customers.The 14" disc is made of aluminum witha proprietary coating <strong>and</strong> is similar to thelaser video disc systems currently on themarket. A laser beam is used to meltsmall holes in the coating, creating areflective spot. Where holes are notburned on the surface, it remainsnonreflective.When the area is read by the sensor,the areas of high <strong>and</strong> low reflectance areread as either O's or 1 's, representingpieces of data.The holes are approximately 30Roberto Custodio, Westlake material h<strong>and</strong>ler, assembles a capstan motor.microinches in diameter (about amillionth of an inch) which provides theopportunity to store 2000 megabytes perdisc with a transfer rate of 1.5 megabytesper second. In short, that's very largecapacity.The media is not affected by magneticfields, temperature, or humidity, since it isjust a coated disc with a series of holes<strong>and</strong> spaces.The optical media has a continuoushole-free surface when it is manufactured.The customer burns the holes ontothe surface to represent the data beingstored, which is permanent, similar to arecord album that can be played over <strong>and</strong>over again, but on which no new musiccan be recorded.Burroughs anticipates productannouncements for the system sometimein 1983, according to Ed LaBudde,Inspecting circuit boards at Westlake are, left to right: Reba Collins, Myrna Lundsford, general <strong>and</strong> manager of the Optical MemoryIrene Jones.Development Program at Westlake.Winnipeg celebrates productionof 10,000th 207 Data Module"For their dedication <strong>and</strong> effort,"employees of the Winnipeg plant wererecently honored for producing the10,000th 207 Data Module. All employeeswere summoned to the lawn outside theplant where Ed Trost, general manager,presented the employees with a plaque<strong>and</strong> thanked them for their accomplishment,considered "a milestone for theWinnipeg plant."Special recognition was given to theemployees of the Module Room for theirsignificant contribution to the effort.Accepting the plaque for employees wereLasers burn holesin optical mediaMany storage media customers require alarge capacity, long-term storage system.For example, banks <strong>and</strong> many otherbusinesses must keep all accountrecords for seven years to comply withIRS regulations. This requirement isusually met by storing data on magnetictape or magnetic rigid discs.However, there are a number ofdrawbacks in storing data for such a longtime on magnetic media. The media mustbe stored in a temperature <strong>and</strong> humiditycontrolled environment which is shieldedfrom magnetic fields. Also, data retrievalcan be a slow process with computertapes. The tapes themselves can bebulky <strong>and</strong> multiple back-up tapes mustbe kept to reduce the chance of errors ordata loss due to environmental factors.Ge<strong>org</strong>e Bruce <strong>and</strong> J.R. MacPherson,Module Room production supervisors.Trost informed employees that theirwork on that module represented morethan 500,000 hours of labor. Followingthat, Trost was presented with aBurroughs' baseball hat by the presidentof the Employee's Social Club, Ge<strong>org</strong>eBruce.•IffIGe<strong>org</strong>e Bruce, production supervisor <strong>and</strong>president of the Winnipeg Employee'sSocial Club."Curling Bon Spiel"tops social eventsThe Employee's Social Club at Winnipegis "a tool to bring the different groupstogether, enhance communication, <strong>and</strong>build better morale," according to Clubpresident Ge<strong>org</strong>e Bruce. Formed twoyears ago, the Club sponsors a widevariety of activities for employeesincluding: golf tournaments, baseballtournaments, the Christmas dinner/dance, basketball teams, <strong>and</strong> the annualCompany picnic.The most popular event sponsored bythe Club is the "Annual Curling BonSpiel," a Scottish sports event similar toshuffleboard, but played on ice. The"curling rock" is slid along the ice whichhas been sprayed with water to make thesurface pebbly. This event is attended bymore employees than any other socialevent <strong>and</strong> over half of the participants areawarded prizes for playing.The Club also sends cards to illemployees, sells Burroughs' baseballhats <strong>and</strong>, once a quarter, holds a raffleincluding all member's names for theprize of a $25 gift certificate.As a gift to employees, the Companyrecently assisted the Social Club ininstalling a baseball diamond onCompany property right behind the plant.Participation in the co-ed baseball gameshas increased considerably since then.Plans are to continue to upgrade theplaying field as funds are available,possibly with benches for spectators <strong>and</strong>lights to allow teams to play after dark.The Club is supported by membershipfees from the current 127 members <strong>and</strong>from fund-raising events put on throughoutthe year. Voluntary membershipentitles members to discounts at all Clubsponsoredactivities <strong>and</strong> an opportunityto serve on the Board or as an arearepresentative. The Board comprises:Ge<strong>org</strong>e Bruce, president; Joan MacRae,secretary; Bob Chapman, treasurer;Gwen Stone, vice president; <strong>and</strong> DonaldMacAulay, membership chairman. Arearepresentatives are: Nelda Francisco,Verla Pearson, Rick Selby, TrentWestwood, <strong>and</strong> Jeff Bowers.

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