residential project marketing - CBRE SG
residential project marketing - CBRE SG
residential project marketing - CBRE SG
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REAL<br />
ESTATE<br />
TODAY<br />
Singapore, January 2012 MICA (P) 166/05/2011<br />
From the CEO, Singapore & South East Asia<br />
Pauline Goh<br />
Chief Executive<br />
Officer, Singapore<br />
& South East Asia<br />
Eurozone crisis notwithstanding, the Asia Pacific region of <strong>CBRE</strong> registered strong financial performance<br />
in the latest results of Q3 2011. Revenue in the region increased by 24 per cent to US$208 million for<br />
the third quarter of 2011, up from US$167 million in the third quarter of 2010.<br />
This revenue growth was underpinned by increased property leasing activity, strong commercial real<br />
estate outsourcing demand and <strong>CBRE</strong>’s diverse business platform.<br />
Our focus in 2011 was on improving our competitive advantage in mature core business lines as well<br />
as to leverage the newer businesses.<br />
<strong>CBRE</strong> concluded a 300,000 sq ft office leasing transaction at Asia Square Tower for Citi, Singapore’s<br />
second largest office lease deal in the city since 2007. Asia Square Tower is a new 1.3 million sq ft<br />
office development in Singapore’s new financial district in Marina Bay and Citi is the anchor tenant.<br />
Last year, <strong>CBRE</strong> advised Barclays Capital on a 350,000 sq ft lease at Marina Bay Financial Centre Tower<br />
2. <strong>CBRE</strong> is the sole <strong>marketing</strong> agent for Marina Bay Financial Centre. These achievements underscore<br />
the leadership <strong>CBRE</strong> enjoys in both landlord and tenant representation. We continue to secure<br />
mandates from a steady stream of leading corporate occupiers including the energy, legal, telecom,<br />
banking and financial services sectors. <strong>CBRE</strong> was recently appointed as <strong>marketing</strong> agents for two<br />
important new developments – Metropolis in One-North and the redevelopment of the multistorey<br />
carpark at Market Street.<br />
Investment properties and Residential Project Marketing, the other two established service lines, had<br />
an active year too.<br />
Investment Properties had a good second half in 2011 with the successful sales of Robinson Centre<br />
for $294 million, Henderson Industrial Building for $99.28 million and Nordic European Centre for<br />
$122.5 million. In addition, we were appointed to sell Chevron House in Raffles Place and a trophy<br />
<strong>residential</strong> site adjacent to The Tanglin Club.<br />
The pace of activity in <strong>residential</strong> <strong>project</strong> <strong>marketing</strong> picked up in the last two quarters of this year,<br />
injecting a breadth of fresh air against the gloomy outlook that many were expecting at the tail end<br />
of the year. Our newly set up International Project Marketing business has also made considerable<br />
headway, having won a number of mandates from the UK and Australia.<br />
Our full service outsourcing business, Global Corporate Services, has continued to expand its depth<br />
within service lines such as facilities management, <strong>project</strong> management and occupier consulting,<br />
whilst we remain the market leaders in regional transaction management services. They have retained<br />
100 per cent of current client contracts and grown client list significantly in 2011 with large multi<br />
nations. Whilst facing stiff competition.<br />
<strong>CBRE</strong> Hotels was active in the valuation of casino-related properties across Asia Pacific with a total<br />
value of over USD50 billion this year. The growth in this market both in terms of numbers of properties<br />
and turnover has led the group to focus on this highly specialised area, leveraging on its expertise in<br />
gaming, hotels, retail, conference and entertainment. Investors, financiers, government authorities<br />
and owners count among its list of clients.<br />
As we begin the New Year, I would once again like to thank you for your continued support and to<br />
wish you the very best for 2012.<br />
1
INVESTMENT PROPERTIES<br />
2<br />
<strong>CBRE</strong>’s Investment Properties team has<br />
successfully sold close to 50 strata office<br />
and retail units. Another 34 units are<br />
currently for sale, with sizes ranging<br />
between 389 sq ft and 4,090 sq ft. Prices<br />
of office units achieved range between<br />
$1,675 per sq ft to $2,350 per sq ft.<br />
Retail units have sold for between<br />
$1,814 per sq ft and $4,040 per sq ft.<br />
Typical buyers include investors, law<br />
firms, consultancies, insurance firms,<br />
high net worth and local companies. The<br />
Adelphi is a short walk from City Hall<br />
MRT Station, and has the potential to<br />
leverage on the future National Arts<br />
Gallery and Capitol Site.<br />
Despite the somewhat subdued sentiment, most developers and many investors are actively looking for<br />
opportunities to buy. As long as the pricing is right deals are being concluded and this will continue to<br />
be the case in 2012. There is still plenty of money in the system looking for a home.<br />
Jeremy Lake<br />
Executive Director, Investment Properties<br />
<strong>CBRE</strong> chalks up healthy sales of strata units at The Adelphi<br />
<strong>CBRE</strong> selected to arrange sale of Chevron House<br />
<strong>CBRE</strong> Investment Properties was recently appointed as Joint<br />
Sole Agent for Chevron House in Singapore. The 32-story<br />
commercial building offers approximately 218,671 sq ft of<br />
office space and 43,305 sq ft of retail space, making a total<br />
of about 261, 976 sq ft. The property is prominently<br />
situated in the Raffles Place submarket in the heart of<br />
Singapore’s CBD. Chevron House is owned by Deka<br />
Singapore Raffles Place LP, a fully owned entity of Deka<br />
Immobilien Investment GmbH.
Henderson Industrial Building sold for over $99 million<br />
Hampton Court<br />
The Investment Properties team has been appointed to handle the<br />
sale of Hampton Court, an uber prime <strong>residential</strong> development site<br />
located in the super prime <strong>residential</strong> Ardmore Park enclave next to<br />
The Tanglin Club. The freehold trophy site has excellent potential to<br />
be developed into a luxurious boutique 24-storey apartment block.<br />
It has a site area of 33,425 sq ft and a plot ratio of 2.1.<br />
Three strata office floors in Samsung Hub – Sold<br />
The Investment Properties team conducted a public tender sale of Henderson<br />
Industrial Building. The successful bidder intends to redevelop the site and<br />
the purchase price of $99.28 million equates to approximately $476 per sq ft<br />
per plot ratio. Approval has been obtained for the building to be developed<br />
into a 20-storey light industrial building with a plot ratio of 2.5. This would<br />
maximise its gross floor area to 208,635 sq ft.<br />
The team handled the sale of three strata office floors in Samsung<br />
Hub for a total price of about $104 million. Two floors were sold<br />
to a HK-based property fund for $2,550 per sq ft, while one floor<br />
was sold to four separate buyers who each paid $2,600 per sq ft.<br />
The floors at Samsung Hub comprise approximately 13,100 sq ft<br />
each. The building benefits from a 999yrs leasehold tenure.<br />
3
RESIDENTIAL PROJECT MARKETING<br />
4<br />
The MeyeRise<br />
A prestigious address in District 15<br />
within an exclusive private and landed<br />
<strong>residential</strong> estate. It enjoys easy access to<br />
the ECP, PIE and KPE and Circle Line MRT<br />
stations – Mountbatten, Dakota,<br />
Stadium. The <strong>project</strong> is located close to<br />
Marina Bay Sands and the future Sports<br />
& Recreation Hub. It is a short drive to the<br />
CBD, Changi Airport and Orchard Road.<br />
It is close to many renowned schools and<br />
educational institutions. <strong>CBRE</strong>’s Residential<br />
Project Marketing team has been<br />
appointed to market the <strong>project</strong>.<br />
Archipelago<br />
Sales volumes for <strong>residential</strong> <strong>project</strong>s in 2011 matched previous years, an indication that the<br />
market is still fairly active.<br />
Joseph Tan<br />
Executive Director, Residential<br />
<strong>CBRE</strong>’s Residential Project Marketing team has<br />
been appointed to market Archipelago, a<br />
99-year five-storey condominium <strong>project</strong> that<br />
faces Bedok Reservoir.<br />
577 units comprising a range of one-bedroom<br />
apartments, two, three and four bedroom and<br />
penthouse apartments are on sale. A set of five<br />
exclusive strata semi-detached houses with their<br />
own private carpark lots in the basement will<br />
also be integrated into the development. The<br />
semi-detached houses are sized between<br />
approximately 4,015 to 4,037 sq ft. Penthouses<br />
range between 1,284 and 3,380 sq ft. The<br />
condominium is close to renowned schools such<br />
as Red Swastika Primary School, United World<br />
College and the upcoming fourth University,<br />
making it a good investment for expatriates.
INDUSTRIAL & LOGISTIC SERVICES<br />
Overall capital values continue to be firm with marginal increases across the commercial sectors.<br />
Bernard Goh<br />
Director, Industrial & Logistic Services<br />
Caterpillar Logistics Services, Inc leases space at Enterprice Logistics<br />
The Industrial & Logistic Services team secured a<br />
tenancy for Caterpillar Logistics Services, Inc at<br />
Enterprise Logistics Centre, 2 Tuas View Place. The<br />
logistics company leased 28,300 sq ft of ground<br />
floor space which has a ceiling height of approximately<br />
10 metres and floor loading capacity of 25KN/m2<br />
for their warehousing & distribution expansion in<br />
Singapore. The facility has a raised concrete<br />
platform for loading and unloading purposes and<br />
is equipped with hydraulic dock levelers located<br />
directly in front of the unit. The 3 plus 3 year lease<br />
commenced from 1 September 2011.<br />
194.824<br />
5
OFFICE SERVICES<br />
6<br />
Occupier demand is likely to moderate as the economy slows, but on a positive note, we are still<br />
seeing expansion and new set up requirements in a few sectors including energy, commodities and<br />
professional services.<br />
Moray Armstrong<br />
Executive Director, Office Services<br />
Market Street Development AGC leases Upper Pickering St offices<br />
<strong>CBRE</strong>’s Office Services team has been appointed to market<br />
a new Grade A 40-storey office tower in the heart of the<br />
Central Business District. The <strong>project</strong> is jointly developed by<br />
CapitaLand, Capita Commercial Trust and Mitsubishi Estate<br />
Asia. The development has a net lettable area of 720,000 sq<br />
ft and will be the only Grade A development scheduled to<br />
complete in 2014.<br />
Major wins for Asia Square Tower 1<br />
<strong>CBRE</strong>’s Office Services team concluded several key major<br />
leases at Asia Square Tower 1 in 2011, a 1.3 million sq ft<br />
office development in Singapore’s new financial district in<br />
Marina Bay. <strong>CBRE</strong> secured its anchor tenant, Citi, concluding<br />
a 300,000 sq ft office leasing transaction, the second<br />
The Office Services team arranged the Singapore<br />
government’s Attorney-General’s Chambers 87,067 sq ft<br />
lease at a new office building at Upper Pickering Street.<br />
The building, owned by Pan Pacific Hotels Group, is under<br />
construction and is expected to be completed in the third<br />
quarter of 2012. AGC will occupy the whole office building.<br />
largest office lease deal in Singapore since 2007. The team<br />
also signed up several other key corporate occupiers<br />
including a major expansion by Google. Last year, <strong>CBRE</strong><br />
advised Barclays Capital on a 350,000 sq ft lease at MBFC<br />
Tower 2.
Mapletree Business City – Toshiba<br />
The Office Services team secured for Toshiba<br />
52,000 sq ft of space at Mapletree Business City.<br />
Its relocation to Mapletree Business City is a<br />
consolidation of its two offices. The team has<br />
arranged several leases for corporate occupiers<br />
at MBC including Unilever, Infocomm Development<br />
Authority, HSBC, American Express, Nike and<br />
Singapore Power. <strong>CBRE</strong> has leased close to 60<br />
per cent of the total 1.6 million sq ft at MBC.<br />
<strong>CBRE</strong> appointed Managing Agent of Singapore Post Centre<br />
<strong>CBRE</strong> has been appointed as managing<br />
agent for Singapore Post Centre (SPC).<br />
<strong>CBRE</strong> will manage full-time on-site<br />
management staff including more<br />
than 70 post offices and delivery bases<br />
located throughout the island.<br />
The SPC is the flagship building of<br />
Singapore Post Limited. It is strategically<br />
located at Eunos Road 8, beside the<br />
Paya Lebar MRT Station and the busy<br />
Sims Avenue. It comprises an open<br />
plaza, a 14-storey office and retail<br />
block and a 7-storey block which<br />
houses the 24 hour mail and parcelprocessing<br />
hub. The building also has<br />
two levels of basement car parks in the<br />
east wing exclusively for operations<br />
use and three levels of basement car<br />
parks in the west wing serving the<br />
commercial area. In addition, the<br />
building has a shopping mall for the<br />
convenience of staff and nearby workers<br />
and residents in the surrounding<br />
housing estates.<br />
196.901<br />
7
RETAIL SERVICES<br />
8<br />
Riding on the huge success of Smiggle’s first store in Singapore<br />
at Plaza Singapura, the Retail Services team assisted with the<br />
brand’s continued expansion of its footprint across the<br />
island, including new stores at Bugis Junction,<br />
313@Somerset, Parkway Parade, United Square and more in<br />
the pipeline.<br />
Scotts Square<br />
Demand for retail space has remained healthy in Orchard Road and is expected to stay<br />
upbeat into the first quarter of 2012.<br />
Letty Lee,<br />
Director, Retail Services<br />
New Australian tenant stationer for Chijmes Smiggle – Watabe expanding Wedding in Singapore Group<br />
The Retail Services team signed up a number of leases at<br />
Scotts Square, the newest shopping mall to be opened along<br />
Scotts Road. The team secured a 1,300 sq ft lease by<br />
German skincare label Noesa, Danadem’s for its flagship spa.<br />
They also handled the opening of French luxury leather<br />
brand Tila March's flagship boutique.<br />
Tila March opened with a bang in November, stocking iconic<br />
pieces from its Autumn/ Winter 2011 collection. The<br />
concept of the intimate 600 sq ft boutique has been<br />
designed to look and feel like a Paris boutique, a personal<br />
universe where the Tila March shopper can explore the latest<br />
featuring the Zelig range.<br />
New-to-market Korean lapalette signs on at ION Orchard<br />
The Retail Services team has been appointed the tenant<br />
representative for lapalette in Singapore, a premier fashion<br />
accessories multi brand retailer with a touch of contemporary<br />
design/culture, from Korea. The 732 sq ft flagship store was<br />
secured and opened in ION Orchard this month and is<br />
expected to feature in-house labels and unique international<br />
labels that suggests distinct and humorous British concept<br />
pieces inspired by vintage pop culture. The retail store aims<br />
to be a 'social network multi shop', a place where life style<br />
and culture can be shared.
The Heeren<br />
The Retail Services team has been<br />
appointed to rejuvenate The Heeren. The<br />
Heeren is strategically located along<br />
Orchard Road and will offer a mix of<br />
exciting retail, lifestyle and F&B offerings.<br />
It is a short walk across from Somerset<br />
MRT station. The Heeren is in poised to<br />
leverage on the immediate captive<br />
working population within the building,<br />
the new prime <strong>residential</strong> developments<br />
and abundant hotels and serviced<br />
residences nearby. Its rejuvenation<br />
coincides with the recent revitalisation of<br />
Orchard Road flanked by Mandarin<br />
Gallery, Knightsbridge and Orchard<br />
Building, giving a fresh lease of life to<br />
Singapore's shopping belt.<br />
Junction 10<br />
The team has been appointed to market<br />
Junction 10, a family-themed niche mall<br />
integrating an education hub with a wide<br />
array of F&B restaurants and a hypermart<br />
as its anchor tenant.<br />
Junction 10 is strategically located at the<br />
cross junction if Choa Chu Kang Road<br />
and Woodlands Road, directly connected<br />
to Ten Mile Junction LRT Station and next<br />
to the future Bukit Panjang MRT Station.<br />
When it attains its Temporary Occupation<br />
Permit later this year, it will be a mixed<br />
development with two levels of exciting<br />
retail and 338 small office home units.<br />
The mall has a ready catchment of young<br />
families and residents nearby, as well as<br />
professionals and urbanites working in<br />
the area.<br />
9
INTERNATIONAL PROJECT MARKETING<br />
10<br />
Langham Square<br />
The number of attractive overseas property launches has been increasing, giving Singaporeans<br />
a wide range of choices.<br />
Darien Bradshaw<br />
Executive Director, International Project Marketing, Asia<br />
<strong>CBRE</strong>’s International Project Marketing team was<br />
appointed to market Langham Square, a prime<br />
London <strong>residential</strong> development, throughout Asia.<br />
Exhibitions were held in Malaysia, Hong Kong and<br />
Singapore. Located a short walk from Putney town<br />
centre and the River Thames, Langham Square is an<br />
exclusive collection of 83 luxuriously appointed one,<br />
two and three bedroom apartments and<br />
penthouses.<br />
Ritz-Carlton Residences, Bangkok The Green<br />
The Ritz-Carlton Residences, Bangkok is part of the<br />
landmark MahaNakhon development, comprising 194<br />
hotel branded luxury residences, a 150-room boutique<br />
hotel and about 10,000 sq m of retail space including<br />
anchor tenant Dean & DeLuca. The Residences will be<br />
one of Bangkok’s most luxurious and prestigious<br />
when completed in 2014. As the tallest building in<br />
Bangkok, MahaNakhon promises to be a new<br />
landmark on the city’s skyline with its 77-floor<br />
pixilated profile. The <strong>project</strong>’s groundbreaking and<br />
piling commenced in June, 2011. <strong>CBRE</strong> is the sole<br />
<strong>marketing</strong> agent.<br />
The team handled Australia’s leading developer Lend Lease’s<br />
Singapore sales launch of its first <strong>residential</strong> property development<br />
in Australia Brisbane’s AUD$2.9 billion transformation of the<br />
iconic Royal National Agricultural and Industrial Association of<br />
Queensland Showground. The <strong>project</strong> – The Green – will be<br />
located at the heart of one of Brisbane’s most sought-after<br />
locations.<br />
The Green offers one and two bedroom apartments just a short<br />
walk away from the buzz of Fortitude Valley and Brisbane CBD.
CORPORATE NEWS<br />
CB Richard Ellis is now <strong>CBRE</strong> – new logo, new name<br />
The Company changed its corporate name to <strong>CBRE</strong> Group, Inc. in<br />
October 2011 in order to align its corporate name with its industryleading<br />
<strong>CBRE</strong> brand. “This change is the natural next step in the<br />
evolution of our corporate identity,” said Mr. Brett White, CEO, <strong>CBRE</strong><br />
Group, Inc. “Increasingly, our clients have come to know us as <strong>CBRE</strong>,<br />
and our highly visible <strong>CBRE</strong> logo has grown into one of the industry’s<br />
most powerful and well recognized brands. Adopting <strong>CBRE</strong> as our<br />
corporate name simplifies our identity and enables us to further<br />
capitalize on the advantage of our strong brand.”<br />
<strong>CBRE</strong>’s Global Corporate Services Client Events<br />
<strong>CBRE</strong>’s Global Corporate Services team<br />
organized the first of a series of client<br />
sector lunches in November 2011.<br />
Clients from selected industry groups<br />
were presented recent industry trends<br />
over lunch at the <strong>CBRE</strong> office at 6 Battery<br />
Team <strong>CBRE</strong> Singapore did <strong>CBRE</strong><br />
proud when they beat Savills 2-0 in<br />
the final match of the Inaugural<br />
Inter Real-Estate Consultancy<br />
5-a-side Futsal Tournament on<br />
Thursday 28 July 2011. The team<br />
emerged victorious after drawing 1<br />
and winning the rest of the games.<br />
There was a clear show of team<br />
spirit, not just between the 9<br />
Road. Rhys Harvey, Senior Director,<br />
Global Corporate Services & Operations,<br />
SEA, together with colleagues from<br />
Research, hosted the event<br />
<strong>CBRE</strong> champs at Inter-Consultancy 5-aside Futsal<br />
players in the team but also the<br />
supporters who turned up to<br />
support & cheer the team on<br />
throughout the games. No other<br />
supporters could match them in<br />
voice & spirit! Ryan Tan, a member<br />
of Team <strong>CBRE</strong>, clinched the "Most<br />
Valuable Player" award, having<br />
scored 6 goals.<br />
David McKellar joins Office Services team in Singapore<br />
David McKellar is a Director with the Office<br />
Services team in Singapore. He brings with him a<br />
wealth of experience having worked in <strong>CBRE</strong> for<br />
the last 10 years in Japan and Auckland, New<br />
Zealand. Prior to relocating to Singapore, David<br />
was responsible for the operational management<br />
of <strong>CBRE</strong>’s Tenant Representation team in Tokyo,<br />
looking after the interest of multinational<br />
corporate occupiers with a presence in Japan.<br />
In Singapore, David is a representative of <strong>CBRE</strong>’s<br />
law firm, hedge fund/ private equity and Life<br />
Science Practice Groups. He is responsible for<br />
co-ordinating cross border real estate support and<br />
strategic occupancy planning for multinational<br />
corporate occupiers with a presence in Asia.<br />
David is a graduate of the University of Auckland<br />
where he gained a Bachelors degree in Property.<br />
11
RESIDENTIAL PROJECT MARKETING<br />
12<br />
Scotts Square<br />
The Residential Project Marketing team has been appointed to<br />
market the luxurious Scotts Square, located between the Grand Hyatt<br />
and Marriott hotels. Scotts Square’s two <strong>residential</strong> towers and retail<br />
podium is poised to be the next icon along Scotts Road, Orchard<br />
Road. The <strong>residential</strong> towers comprise 338 international quality one,<br />
two and three-bedroom apartments, at a height of 43 storeys. Each<br />
apartment is served by a private lift and lobby. Its contemporary<br />
architecture is adorned with world renowned art pieces.<br />
The Ritz-Carlton Residences<br />
About <strong>CBRE</strong> Group, Inc.<br />
<strong>CBRE</strong> Group, Inc. (NYSE:CBG), a Fortune 500 and S&P 500<br />
company headquartered in Los Angeles, is the world’s<br />
largest commercial real estate services firm (in terms of<br />
2010 revenue). The Company has approximately 31,000<br />
employees (excluding affiliates), and serves real estate<br />
owners, investors and occupiers through more than 300<br />
offices (excluding affiliates) worldwide. <strong>CBRE</strong> offers<br />
strategic advice and execution for property sales and<br />
leasing; corporate services; property, facilities and <strong>project</strong><br />
management; mortgage banking; appraisal and valuation;<br />
development services; investment management; and<br />
research and consulting.<br />
The team has been appointed to market this highly coveted <strong>project</strong> in the<br />
Cairnhill area, following its recent completion. The Ritz-Carlton Residences<br />
is the first full strata titled luxury <strong>residential</strong> <strong>project</strong> launched in Asia, as well as<br />
the first <strong>residential</strong> property to be equipped with the legendary amenities<br />
and service excellence of The Ritz-Carlton Hotel Company, L.L.C.<br />
Developed by Hayden Properties, the 36-storey Ritz-Carlton Residences sits<br />
on almost 60,000 sq ft of land, with three sky terraces housing extensive<br />
fitness, entertainment and service facilities for residents. The <strong>project</strong><br />
comprises 56 apartment units and two penthouses. Each unit comes with<br />
designer fittings and appliances, such as Sub-Zero refrigerators, Poggenpohl<br />
kitchen systems and Miele appliances. Exquisite recreational facilities<br />
feature a lap swimming pool, barbecue area, tennis courts and a manicured<br />
maze garden at the ground floor. The sky terrace offers a coffee shop,<br />
library, wine cellar, as well as an open kitchen and entertainment area,<br />
which will be solely managed by The Ritz-Carlton.<br />
Please visit our web site at www.cbre.com.sg<br />
6 Battery Road #32-01<br />
Singapore 049909<br />
Tel: (65) 6224 8181<br />
Fax: (65) 6225 1987<br />
Agency Licence No.: L3002163I