Broccoli Master - Sakata Vegetables

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The Power of BroccoliMasterPer capita consumption for broccoli has taken great leaps in the past decade after severalscientific studies indicated broccoli contains high levels of glucosinolates. This compound isknown to stimulate the body’s natural defenses that reduce the risk of cancer. Broccoli is also lowin saturated fat and sodium and is a good source of vitamins A & C, calcium, potassium, folate,iron and dietary fiber.In addition, broccoli is very adaptable and can be eaten alone or mixed with other vegetables toimprove both flavor and nutritional value. Broccoli is easy to prepare and adapts to the lifestylesof busy consumers looking for a fast and convenient way to fulfill their nutritional requirements.Broccoli can be served raw in salads or as a satisfying appetizer. Cooked broccoli can be addedto pasta salads, stir-fry, casseroles and soups. It also makes a delicious side dish served with asauce or simply grilled during a weekend barbecue. Is it any wonder why broccoli consumptionshouldn’t be increasing?As the leader in the broccoli seed industry, Sakata takes its global responsibilities seriously. Byadding value to new varieties, we hope to see the broccoli market continue to flourish and grow.Sakata also enthusiastically supports the efforts of all growers, shippers, brokers, retailers, andfoodservice operators who are actively involved in growing and marketing broccoli on a dailybasis.Year-Round AvailabilityThe map below of North America and Central America highlights key broccoli productionareas. The tables on page 2 and 3 indicate fresh market broccoli availability by month foreach variety (color coded to production areas on map). Mexico and Guatemala primarilyproduce product for processing and freezing.Pacific NorthwestNortheast / Midwest• Salinas Valley• Santa Maria• San Joaquin Valley• Imperial Valley / YumaFlorida / SoutheastMexicoGuatemala1
Fresh Market Harvesting SchedulesSalinas Valley - 12 Month AvailabilityVariety Harvesting Period*Avenger Aug - Mid-Nov; Apr - JuneCentennial November - MayEmerald Crown August - DecemberEmerald Jewel May - June; Nov - DecEndurance November - Early MayExpoNovember - Early MayGreen Magic September - Mid-NovImperial August - Mid-NovemberMarathon November - JunePatron July - Mid-OctoberSanta Maria - 12 Month AvailabilityVariety Harvesting Period*Avenger September - MayCentennial October - MayEmerald Jewel May - June; Nov - DecEndurance October - MayExpoOctober - MayGreen Magic July - Mid-NovemberGypsyJuly - OctoberImperial July - NovemberMarathon October - MayMaverick May - JulyPatron July - OctoberSan Joaquin Valley - Fall / Winter / SpringVariety Harvesting Period*Avenger Mid-February - MarchCentennial February - MarchEndurance January - MarchExpoJanuary - MarchGreen Magic Mid-October - NovemberImperial October - NovemberMarathon February - MarchMaverick November - DecemberImperial Valley / Yuma - Fall / Winter / SpringVariety Harvesting Period*Avenger Mid-February - MarchCentennial Mid-Feb - Late MarchDestiny Late November - Late DecEmerald Crown Mid-December - JanuaryEmerald Jewel January - MarchEndurance January - FebruaryExpoJanuary - FebruaryGreen Gold Mid-Dec - Feb (transitions)Green Magic Mid-Dec - Mid-JanuaryGypsyMid-Dec - Late DecImperial Mid-Nov - DecemberMarathon Mid-Feb - Late MarchMaximo JanuaryTriathlon Mid-Feb - Late March* Harvest months may vary depending on the weather and/or other relatedcauses affecting maturity and product availability.2
Page 4 and 5: Fresh Market Harvesting SchedulesPa
Page 6 and 7: U.S. Grade Standards - Bunched Broc
Page 8 and 9: Definitions - Fresh MarketStalk: A
Page 10 and 11: Salinas Valley SelectionsAvengerAve
Page 12 and 13: Salinas Valley SelectionsGreen Magi
Page 14 and 15: Santa Maria SelectionsAvengerAvenge
Page 16 and 17: Santa Maria SelectionsGypsyGypsy pe
Page 18 and 19: San Joaquin Valley SelectionsAvenge
Page 20 and 21: San Joaquin Valley SelectionsMarath
Page 22 and 23: Imperial Valley / Yuma SelectionsEm
Page 24 and 25: Imperial Valley / Yuma SelectionsGy
Page 26 and 27: Pacific Northwest SelectionsArcadia
Page 28 and 29: Pacific Northwest SelectionsEnduran
Page 30 and 31: Northeast / Midwest SelectionsArcad
Page 32 and 33: Northeast / Midwest SelectionsEmera
Page 34 and 35: Northeast / Midwest SelectionsImper
Page 36 and 37: Florida / Southeast SelectionsEmera
Page 38 and 39: Florida / Southeast SelectionsImper
Page 40 and 41: Mexico / Bajio / Guatemala /North G
Page 42 and 43: What Makes Sakata Broccoli Better?S
Page 44: As the leader in the broccoli seed

Broccoli Master - Sakata Vegetables

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