Feedback

Educating tomorrow’selectronic media professionals.VOLUME 46 • NUMBER 4 • 2005FeedbackJULY2 0 0 5

[ FEEDBACK ]July 2005 (Vol. 46, No. 4)Feedback is an electronic journal scheduled for posting six times a year at www.beaweb.org by the BroadcastEducation Association. As an electronic journal, Feedback publishes (1) articles or essays— especially those ofpedagogical value—on any aspect of electronic media: (2) responsive essays—especially industry analysis and thosereacting to issues and concerns raised by previous Feedback articles and essays; (3) scholarly papers: (4) reviews ofbooks, video, audio, film and web resources and other instructional materials; and (5) official announcements ofthe BEA and news from BEA Districts and Interest Divisions. Feedback is not a peer-reviewed journal.All communication regarding business, membership questions, information about past issues of Feedback andchanges of address should be sent to the Executive Director, 1771 N. Street NW, Washington D.C. 20036.SUBMISSION GUIDELINES1. Submit an electronic version of the complete manuscript with references and charts in MicrosoftWord along with graphs, audio/video and other graphic attachments to the editor. Retain a hard copy for reference.2. Please double-space the manuscript. Use the 5th edition of the American Psychological Association (APA)style manual.3. Articles are limited to 3,000 words or less, and essays to 1,500 words or less.4. All authors must provide the following information: name, employer, professional rank and/or title,complete mailing address, telephone and fax numbers, email address, and whether the writing has been presentedat a prior venue.5. If editorial suggestions are made and the author(s) agree to the changes, such changes should be submittedby email as a Microsoft Word document to the editor.6. The editor will acknowledge receipt of documents within 48 hours and provide a response within fourweeks.REVIEW GUIDELINES1. Potential instructional materials that can be reviewed include books, computer software, CD-ROMs,guides, manuals, video program, audio programs and Web sites.2. Reviews may be submitted by email as a Microsoft Word document to the editor.3. Reviews must be 350-500 words in length.4. The review must provide a full APA citation of the reviewed work.5. The review must provide the reviewer’s name, employer, professional rank and/or title, email address andcomplete mailing address.SUBMISSION DEADLINESFeedback is scheduled, depending on submissions and additional material, to be posted on the BEA Web site thefirst day of January, March, May, July, September and November. To be considered, submissions should be submitted60 days prior to posting date for that issue.Please email submissions to Joe Misiewicz at joedr@sbcglobal.net. If needed: Joe Misiewicz, Feedback Editor,Department of Telecommunications, Ball State University, Muncie, IN 47306, USA.Feedback receives support from Ball State University’s College of Communication, Information and Media.BROADCAST EDUCATION ASSOCIATIONBEA Customer Service: beainfo@beaweb.orgToll free: (888) 380-7222FEEDBACK EDITORIAL STAFFEDITOR: Joe Misiewicz, Department of Telecommunications, Ball State UniversityASSISTANT COPY EDITOR: Kerri Misiewicz, University Teleplex, Ball State UniversityCREATIVE DIRECTOR: Scott Davis, Ball State UniversityFeedback May 2005 (Vol. 46, No. 4)

[ ARTICLE ]Anthony MorettiPoint Park University,effective fall 2005Marty GonzalezSan Francisco StateUniversityBill SilcockArizona StateUniversityLaura SmithUniversity of SouthCarolinaChrista WardUniversity ofGeorgia, effectivefall 20054“GRADING BROADCAST NEWSSTORIES: WAYS TO GET PASTTHE ‘SUBJECTIVITY’ FACTOR”A PANEL DISCUSSION AT THE2005 BEA CONVENTIONThis panel - comprised of four educators - examined waysin which broadcast journalism instructors can build objectivemeasures into the challenging task of grading broadcast newsstories.The premise behind the panel was simple: Math and the hardsciences are rather objective; something is either correct or incorrect,and little, if any, interpretation is required. For example,a science experiment in which chemicals are improperly mixedwill lead to a bad result. Broadcast journalism is not like this.There is no one way to tell a story, and there is no single set ofingredients that go into story telling. Stories can be told througha variety of angles and voices, and no one angle or voice is necessarilymore valid than another. Similarly, for educators, there isno one universally agreed upon set of criteria that should be usedto evaluate the strengths and weaknesses of a student-producednews story.The panelists – Marty Gonzalez (San Francisco StateUniversity), Bill Silcock (Arizona State University), Laura Smith(University of South Carolina), and Christa Ward (University ofGeorgia, effective fall 2005) – agreed on certain issues. Amongthem:1. Some type of grade sheet needs to be provided to thestudents. This sheet outlines what the faculty member’s expectationsare for the student and offers point values for each itembeing evaluated. Silcock, Gonzalez, and Smith provided examplesto and discussed them with the audience. (Please see the appendixfor some of the grading sheets used by Gonzalez and Smith.)Silcock, who said he borrowed liberally from his colleague —Missouri School of Journalism assistant professor Greeley Kyle— when he created his grade sheets, pointed out that he uses theterms “strengths” to point up what a student is doing well and“areas to improve” to highlight those areas in which a studentneeds to concentrate. He refuses to use the word “weaknesses.”Similarly, Gonzalez said he doesn’t use the word “critique” withhis students because of the potential negative connotations itFeedback May 2005 (Vol. 46, No. 4)

holds. Instead he prefers “evaluation.” Smith said that she has a defined and somewhatnarrow grading system at the beginning of the semester and then broadens it to includelarger concepts about reporting as they are introduced throughout the term.2. All students need a complete and detailed written response from the facultymember to each news package they turn in. Smith, for example, challenges herself tocomplete a full-page evaluation of each news story. Ward asks her students selectedquestions about her responses on subsequent quizzes. “I want to make sure they aregetting the technical things,” Ward told the audience “and the larger issues that wesee when we watch and analyze a professional newscast.” Silcock added that “the mostpowerful evaluations are written.”3. It is incumbent upon all faculty members to make their expectations clear beforestudents start preparing a news story. “Be specific in terms of what you are looking for,”Gonzalez suggested. He added that by showing great examples of student-producedwork in class the faculty members can reinforce what they are seeking in their students’efforts. Silcock told the audience that the expectations will differ based on the experiencelevel of the students. For some classes, especially on the graduate level, he insistson going beyond the mechanics of story telling to include refining a student’s work.However, the principal goal for some of the lower-level, undergraduate classes is to getstudents prepared so that they can have a resume tape available. Ward added that 20points of the final grade she assigns to each story is determined by the overall “so whatto the story.” She continued, “We begin with a formal story pitch” in which studentsare required to tell her who they intend to interview and convince her that she shouldcare about the report.4. Students critiquing students is another strong method for evaluating news storiesbecause they force the students to think critically about their work (and others) andthose critiques provide further amplification and strength to what the faculty memberhas been saying. The panelists agreed that students often are hesitant to be critical ofanother student’s work; however, Ward, who has her students see a completed storythree times, reminded the audience what she tells her classes: “We’re not here to strokeegos. We’re here to learn.” Silcock said he reminds his students that broadcast journalismis an “ego business,” and therefore it is important that his students understand thatfrom time to time they will “get their egos bruised.”Another interesting angle to the discussion prompted several questions from theaudience. It concerned how to evaluate the “on-air” performance of students. Smithsaid that she often ignores issues such as voice quality and diction when she grades inpart because she wants her students to concentrate more on their writing and reporting.Silcock saw it differently; he said that grading performance is critical especially inupper-division classes. He added an important caveat for educators: If you are going tograde performance, then you must teach performance.The audience also was interested in learning more about the approach these educatorstake to legal issues. There was agreement among the four panelists that they have theprincipal responsibility to ensure that students neither write nor report something thatcan place them, the news program for which they are reporting, and/or the universityin legal limbo. “I am the head gatekeeper for my newscast,” Gonzalez said. He addedthat if a faculty member reviews a script before a student voices it, then potential legalproblems can be caught. Smith said that educators must take the lead in convincingBEA—Educating tomorrow’s electronic media professionals 5

their students that what they write and say has implications that go far beyond simplycompleting a story. The panelists also agreed that they do not treat legal issues in greatdepth because all students in their departments are required to take a mass communicationslaw course.EDITOR’S NOTE: A sample evaluation form in Microsoft Word format can befound at jmisiewicz.iweb.bsu.edu/feedback/july05/grading.doc6Feedback March 2005 (Vol. 46, No. 4)

[ ARTICLE ]Prepared byLeo A. Martin,November 1952Feedback Editor’sNote: This materialwas sent to Feedbackanonymously.Feedback welcomesany historical data,writings anddocumentationrelated to BEA,includingphotos. Pleasesend materials tojmisiewicz@bsu.eduBRIEF HISTORY OF THEUNIVERSITY ASSOCIATEFOR PROFESSIONAL RADIOEDUCATIONDuring the winter of 1947-48 a group of broadcasters andeducators was appointed by Judge Justine Miller as a committeeto study the status of training standards for radio in the variousschools and colleges of the United States. I cannot give youthe membership of this committee for I was not in that originalgroup. It is my recollection that it included such people asJudith Waller, Hazel Market, Armand Hunter, and Ken Bartlettamount others. This committee studies the curricula of morethan 500 schools that were then offering training in radio. Theydecided that only ten schools were offering the kind of trainingthat would benefit the broadcasting industry so they recommendedto NAB that these ten schools should form an accreditingorganization.The next step was to arrange a meeting of the representativesof the ten schools. These schools were the Universities ofAlabama, Denver, Nebraska, Northwestern, Southern California,Syracuse, Temple, Texas, Tulsa, and the Texas School of Mines.This meeting was held in Denver in March of 1948. Wediscussed the need for the formation of a permanent group andproceeded to appoint committees for writing a constitutionand bylaws, and for the purpose of establishing ourselves as anaccrediting organization. We listened to opinions from leadingeducators at Denver University regarding the process of achievingstatus and recognition from established educational accreditinggroups. The feeling was unanimous that such an organizationwas long overdue in view of the lack of uniformity regardingeven minimum standards in training for the broadcastingindustry. The meeting adjourned after setting a date for a futuremeeting not later than the end of the school year, 1948, at suchtime a permanent organization would be adopted.The group of ten representatives from the various colleges anduniversities met for permanent organization in St. Louis June 6,1948, and adopted a permanent constitution and set of bylaws.It was voted to accept the ten schools present as charter membersof the organization named the University Association forProfessional Radio Education (UAPRE). Procedure was establishedfor the investigation of other schools that would makeBEA—Educating tomorrow’s electronic media professionals 7

application for membership. Minimum standards pertaining to curriculum, staff, equipment,and laboratory facilities were approved. (I am enclosing copies of the constitutionand bylaws, minimum standards, and the questionnaire to be answered by schoolsmaking application.)There was considerable reaction from educational circles after the announcement ofthe establishment of our organization. Some applications were received immediately andwe had letters of inquiry from other schools that were interested but took a cautiousapproach. Nine of the ten schools approved the organization officially through acceptanceby the presidents of the respective institutions. The president of the University ofNebraska refused to approve membership for that university. The organization was thenduly constituted with the charter membership of nine.The first annual meeting was held in conjunction with the NAB in Chicago Aprilof 1949. The chief business of that meeting consisted of the approval of six additionalschools and an open hearing concerning the objectives and the accrediting aspectsof UAPRE. The schools that were admitted were Baylor, Boston University, Collegeof the Pacific, Michigan State, the University of Oklahoma, and the University ofMiami-Florida. By the time this meeting had been called it was almost certain thatthe group could not operate as an accrediting organization. The block that had beenthrown by the president of the University of Nebraska resulted in a blanket announcementthat no further accrediting organizations would be recognized by the AmericanAssociation of Schools and Colleges. This meant that educators did not recognize ourgroup and an organization empowered with the accrediting function. Hence, the discussionin the open meeting resolved itself along two lines: 1) what to do with the organizationthat had already been established, an 2) whether the function of UAPRE wouldhave sufficient appeal to attract an increasing number of members. It was decided at themeeting, attended by an overflow audience of representatives from various schools andcolleges particularly in the Midwest, that UAPRE could exert an important influence ifit were to operate as a standard-setting group and that its influence would be importantin the elevation of the training aspects of radio in schools throughout the United States.Most of the audience felt that it would be important to their respective department tobecome members of the UAPRE and they agreed they should try to meet the minimumstandards of the organization, and then apply for membership. This was important tous because we believed that UAPRE should embrace more and more schools in order toachieve its proper function for which it was originally established.The fact that we were blocked in terms of passing on accreditation took most of theenthusiasm out of the organization. Between the 1949 meeting and the second annualmeeting, very few activities were carried on, and there were just a few nibbles at informationconcerning membership. The second annual meeting was again held in conjunctionwith the NARTB at the Stevens Hotel in Chicago, April 1950. In order to generatea renewed interest in UAPRE, an elaborate program was built featuring importantnames from the broadcast industry. With the exception of two-closed business sessions,the rest of the meeting was open to representatives from schools that were non-membersand an announcement of the meeting was made to them. There was a fair turnoutto hear such people as Maurice Mitchell, Ken Baker, Ralph Hardy, and G. EmersonMarkham. There were only two applications for membership, and neither was approvedat this meeting since neither school could meet the requirements of the organization.8Feedback March 2005 (Vol. 46, No. 4)

These schools were the University of South Dakota and the College of Music of theUniversity of Cincinnati. The meeting adjourned in much confusion and the feelingthat all of the efforts had been directed toward a losing cause since UAPRE was not ableto make significant progress toward the achievement of its goals. It was voted to holdthe third annual meeting in conjunction with the Institute for Education by Radio inColumbus, Ohio the following spring.The third annual meeting was held in April of 1951 and included a talk by FoyKohler, then Director of Voice of America. The business session was devoted to adiscussion of what activities could be undertaken by UAPRE. These were discussedwithout much enthusiasm. It was the feeling of the group that mot of the prestige ofthe organization had been lost and there was no way to get much accomplished withoutoutside assistance. Three more schools were granted membership. These were theUniversity of Kentucky, University of Illinois, and University of Washington.No significant progress has been made by UAPRE since that meeting of 1951. Afourth annual meeting was held in Columbus April of 1952, and resulted only in theelection of officers. Only a bare majority of the membership was present. I was amongthose who were absent from the meeting and discovered later that I had been electedpresident. Now it seems to me that we need to make UAPRE a vital organization orwe should dissolve it at the next annual meeting that has been set for April 1953 inColumbus, Ohio. I am also enclosing a list of the schools that are new members ofUAPRE and the designated representative from each school. I think that you will agreethat the lit is an imposing one in terms of the amount of influence these memberschools ca have. The list is well distributed geographically and it also includes most ofthe leading radio and TV educational centers. Although our group has thus far beenconcerned only with radio, it is evident that any future activities should also includetelevision.The matter of educational programming is covered by the NAEB and the matter ofin-school evaluation is a function of the Association for Education by Radio. We arenot primarily concerned with either of these two areas. Our interest lies chiefly in theupgrading of educational training of students who will later become important additionsto the commercial broadcasting industry, both radio and television.MILESTONES—UAPRE, APBE, BEA1947 NAP President Justin Miller appointed a committee to study the status oftraining for radio in various colleges and universities and to formulate accreditationcriteria.1948 Ten schools formed an accrediting organization to be known as the UniersityAssociation for Professional Radio Education (UAPRE).1949 The National Commission on Accreditation announced it would recognize nomore accrediting organization. This decision halted the growth of UAPRE.1955 Members of UAPRE ratified a Constitution and Bylaws prepared by NABcreating the Association for Professional Broadcasting Education (APBE). First APBEmeeting of Board of Director held in Chicago. Sydney Head elected President of APBEat this meeting. NARTB (NAB) provides office space and a part-time executive. FredGarrigus names APBE Executive Secretary.BEA—Educating tomorrow’s electronic media professionals 9

1956 First Annual APBE meeting held in Chicago.1957 Journal of Broadcasting published by APBE. Bob Summers, USC, services asfirst editor. Ken Harwood elected president.1958 Plans presented at annual meeting for a joint NAB/APBE BroadcastingEmployment Study. Glenn Starlin elected APBE president. Feedback established to beedited by Art Weld.1959 Mike Kittross appointed the editor of the Journal of Broadcasting. Individualand two-year schools membership categories established.1960 Bruce Linton elected president of APBE. Howard Bell becomes the APBEexecutive secretary.1961 NAB presents plan of the Harold E. Fellows Scholarship. Bruce Linton participatesin the NAB fall conference to tell the APBE story. A broadcasting seminar washeld as part of the annual meeting. Method of electing board members changed froman at-large election to elections by districts.1962 NAB/APBE employment study published, People in Broadcasting. HaroldNiven elected APBE president.1963 Corinthian Broadcasting Company establishes summer faculty internships. EarlDougherty elected president of BEA. Harold Niven becomes APBE executive secretary.1964 RAB and TvB announce special membership rates for APBE schools. HughCordier elected APBE president.1965 President Cordier participates in NAB fall conference discussing APBE andtraining personnel for the industry.1966 NAB starts research grant program for faculty and graduate students. RoyMorgan elected president of APBE.1967 Bruce Linton prepares a syllabus on Self Regulation in Broadcasting for APBEmembers. John Pennybacker appointed editor of Feedback.1968 Art Hungerford elected APBE president. Volume I of Composite CourseOutlines published and distributed to APBE schools.1969 Worth McDougald hosts and APBE faculty seminar at the University ofGeorgia about broadcast education facilities. APBE supports a summer workshop forminority students at American University. Marianne Campbell elected president ofAPBE. A broadcast regulations faculty seminar held at NAB headquarters.1970 Tom Bolger elected APBE president. Chris Sterling starts publication ofBroadcast Bibliophile, now called Communication Booknotes. Copies distributed in APBEkit. An international broadcasting faculty seminar held at NAB. Proceedings publishedand distributed to APBE members. APBE publishes Free & Fair edited by MikeKittross and Ken Harwood. Bob Crawford prepares a study on Graduate Programsin the Communications Media. APBE publishes Organizational Patterns of BroadcastInstructional Programs in American Colleges and Universities prepared by Clair Tettemer.Volume II of Composite Course Outlines published and distributed to APBE schools.1971 Larry Lichty prepares a World and International Broadcasting: A Bibliographypublished by APBE. Chris Sterling named editor of the Journal of Broadcasting. JohnPennybacker elected APBE president. Broadcast Management Faculty Seminar held atNAB headquarters. Proceeding published and distributed to APBE members. An APBEstudent seminar is held at the University of Montana.10Feedback March 2005 (Vol. 46, No. 4)

1972 Broadcast Regulation Seminar held at NAB headquarters for APBE facultymembers. Proceedings to be published as a broadcast monograph.1973 Name change. APBE becomes BEA (Broadcasting Education Association).Bob Smith named editor of Feedback. Clark Pollock elected BEA President. Regionalfaculty seminars held in Chicago, San Francisco, and Atlanta. Subject: Programmingand research.1974 Broadcast Monographs, Number 1, Issues in Broadcast Regulation published byBEA, edited by Don Le Duc. Publication composed of papers and transcripts presentedat the 1969 broadcast regulation seminars. International broadcasting seminars are heldat NAB.1975 Regional faculty seminars are held in Hollywood and Washington to considerregulations and programming. Rod Rightmire elected president of BEA.1976 Broadcast Monographs Number 2, Issues in International Broadcastingpublished by BEA, edited by Chuck Sherman and Don Browne. Bob Finnery and AlanNeckowitz names co-editors of Feedback. Broadcast Regulation Faculty Seminar held atNAB headquarters. BEA papers competition started and first papers presented at theannual meeting. Wallie Dunlap elected BEA president.1977 Joe Dominick named editor of the Journal of Broadcasting. Internship bookletpublished in Feedback and distributed to BEA and NAB members. BEA assisted in theestablishment of the Canadian BEA.1978 A Bibliography of Theses and Dissertations in Broadcasting: 1920-1973 compiledby Mike Kittross published by BEA. Communications and the United States Congress, aSelectively Annotated Bibliography of Committee Hearing, 1870-1976 edited by GeorgeBrightbill and published by BEA. A management/sales/finance faculty seminar was heldat NAB. Pat Cranston elected BEA president.1979 Thom McCain named editor of the Journal of Broadcasting. Don Godfreyprepared a brief history of BEA to be published in Volume XXI of Feedback. BEAfutures committee presents their report on the status and future direction of BEA.1980 Clint Formby elected president of BEA. Programming and research facultyseminary held at NAB headquarters. BEA participated in selection of NATPE facultysummer internships.1981 BEA board of directors meet with Canadian BEA board of directors inVancouver. Broadcast regulation seminar held at NAB. Individual composite courseoutlines published in Feedback on a continuing basis.1982 Ray Carroll appointed editor of Feedback. Texas BEA hosts a reception duringthe annual meeting. Don Kirkley elected BEA president. First annual DistinguishedEducation Service Award presented at annual meeting to Harold Niven.1983 BEA publishes A Directory of Broadcast Archives compiled by Don Godfrey.Faculty internship started at WTNH-TV, WATE-TV, KOMO-TV, and the Voice ofAmerica. Programming faculty seminar held at Paramount Studios in Hollywood.Sydney Head presented the 1983 BEA DESA at the annual meeting. Peter Orneelected BEA president.1984 Journal of Broadcasting name changed to Journal of Broadcasting & ElectronicMedia. Alan Rubin appointed editor of the journal. Political Broadcasting: The 1984Elections faculty seminar held at NAB headquarters. Two Walter Paterson TrustScholarships awarded in addition to the four NAB scholarships. Broadcast PioneersBEA—Educating tomorrow’s electronic media professionals 11

underwrite awards for the history papers competition. Vince Wasilewski presentedthe 1984 BEA DESA at the annual meeting. Faculty internships held at WTNH-TV,KOMO-TV, and the Voice of America. James Lawrence Fly Scholarship established byFly, Shuebruk, Gaguine, Boros, Schulking, and Bruan Law Firm. To be presented in1985. The position of a full-time BEA executive established with headquarters at NAB.Bob Smith elected president of BEA.1987 BEA launched full-time office at NAB headquarters and transitions fromvolunteer staff to two full-time staff. Louisa Nielsen hired at BEA executive director.12Feedback March 2005 (Vol. 46, No. 4)

[ ARTICLE ]Dr. Gary L. Steinke,ProfessorUniversity ofTennessee at MartinCommunicationsDepartment305G Gooch HallMartin, TN, 38238(731) 881-7553(731) 881-7550 (fax)gsteinke@utm.eduGET COMMUNITY SUPPORTFOR YOUR CAMPUS RADIOSTATIONIn an age of legislative accountability and constant tightbudgets, it is essential for campus radio stations to demonstratean involvement in the general community. A growing communitylistener base helps a campus station meet public accountabilitystandards set by the legislature for funding. Also, increasedcommunity involvement generates additional financial supportfor your station. Too often, college radio stations show no interestin any activity outside of the campus. As a result, there is littlelistener support of the campus station by the general public.To be a real success in your community, it is important foryour station to be needed by everyone in your coverage area.Student staff members should develop an increased communityawareness to help your station gain visibility in your town. Thiseffort to reach out to the local community will pay off withincreased listeners and greater support of your station.How do you become involved in your community? Here area few ideas to make your campus station become communityoriented:Use your quarterly issues/problems listA good way to get your campus station started on the roadto community involvement is to look at your quarterly/problemslist in your public file. Get involved with the solution tocommunity problems listed with solid public affairs programsthat incorporate town leaders. Try to include programs featuringgrass-roots leaders who may develop political clout in the future.In addition, meet with various groups and sponsor civic activitiesthat specifically address local problems. This will generate loyallisteners from these groups.Develop your news departmentYour news department needs to have high visibility as animportant source of community information. Make sure it hasenough people and equipment to operate a full-time service. Intime, your staff will come in contact with essential communityservices such as the hospital, police and fire departments, andcity hall. Also, promote your campus station as the source foremergency information in your community. Go beyond stationBEA—Educating tomorrow’s electronic media professionals 13

promos and promote your news department on various media (billboards, TV, newspaper,station website, etc.).Use regional weather servicesIf your campus station is located in an area of severe weather patterns, it is essentialto report weather conditions on a regular basis. Subscribe to a regional weather serviceand use it. Identify your station as a consistent source of weather information at definedtimes of the day. If your signal covers a boating area, make your station the source forweather information for anyone going out on the water. Importantly, floods, tornados,etc. need to be covered firsthand, along with civil defense information.Establish an emergency hotlineA hotline for campus and community listeners to find out emergency informationshould be established and promoted by your station. Important information concerningpolice and fire department activities, missing children, local weather information, etc.helps listeners identify with your station. Encourage station engineers to be ham radiooperators so they can run information and communication “nets” during emergenciesthat could be very useful to your station.Define procedures to handle emergenciesYour news and programming staff needs to understand and follow defined proceduresfor emergency situations. Key community leaders should be contacted to establishhow your station can work with them during crisis situations. Regular public affairsprograms dealing with emergency situations should be aired on a regular basis.Broadcast public school informationOne of the best ways to become involved with your community is to air publicschool issues and activities. Parents are always interested in what affects their children.Programs that highlight school-related activities will help build a close bond with yourcommunity.Volunteer for community serviceVolunteer your time to local community groups. When you give your time to alocal service group you are establishing that you care about the community. Each ofyour student officers should be involved and represent your station in communitygroups. The people you work with in these groups may be the same people you requestprogramming grants from at a later date. Simply put, community service makes goodbusiness sense.Have a focused plan to support community activitiesDesignate a staff member to coordinate station support of community activities. Abudget should be established to fund donations and local non-profit group functions.The station program should be broad enough to include all major charities and communitygroups. Also, your station could sponsor high school internships in broadcastingand special grants to the arts. Whatever you decide to support, it should be a part of acoordinated effort tying your campus station to all facets of your local community.14Feedback March 2005 (Vol. 46, No. 4)

These are a few ideas to start your campus station on the road to greater communityinvolvement. Once you get started, you will find many more ways to reach your localcommunity. The increased involvement of your station in your local community willgenerate greater public support for your station and increased listeners.BEA—Educating tomorrow’s electronic media professionals 15

[ NEWS & NOTES ]BEA: ANNOUNCING ‘CALL FOR APPLICATIONS’ FOR THE2006-2007 ACADEMIC YEARBEA National Scholarships for Full-Time College Students at BEA InstitutionalMember SchoolsApplication Deadline: October 1 , 2005http://www.beaweb.org/scholarships.htmlBEA is the professional development association for professors, industry professionalsand students involved in teaching and research related to radio, television andother electronic media. BEA administers a variety of scholarships annually, to honorbroadcasters and the broadcast industry. The BEA Two Year Scholarship is for studyat schools offering only freshman and sophomore instruction or for study at 4-yearinstitutions by graduates of BEA 2-year programs. All other scholarships are awarded tojuniors, seniors and graduate students at BEA Member colleges/universities.The following application forms are in “interactive” .pdf format. You can fill in thefields and then print. These files cannot be save with fields filled in, so you may wantto type answers in your Word application, save, then copy-and-paste text into the PDFdocuments to be sure text isn’t lost in the event of a computer crash or other problem.Description of Scholarships (PDF)Directions & Checklist (PDF)Application Form #1 (PDF)Application Form #2 (PDF)Application Form #3 (PDF)The campus on which you wish to use this scholarship must be a BEA InstitutionalMember in order for you to be eligible for a BEA Scholarship. To find out if yourschool is a BEA Institutional Member, call the BEA Customer Service office, toll-free,at: 1-888-380-7222 or 240-243-2200, in MDMAIL COMPLETED BEA 2006-2007 SCHOLARSHIP APPLICATIONMATERIALS, ABOVE, TO:Dr. Peter B. Orlik, BEA Scholarships Chair344 Moore HallCentral Michigan UniversityMt. Pleasant, MI 48859Questions? E-mail Dr. Orlik at orlik1pb@cmich.edu.Due to the large volume of scholarship related business, phone calls cannot bereturned.

CALL FOR PAPERSSpecial theme issue of the Journal of Broadcasting & Electronic MediaBroadcasting and Electronic Media of the AmericasBroadcasting and Electronic Media of the Americas is the title of a special issue nowbeing planned for the Journal. This issue will be guest co-edited by David Spencer,Western Ontario University and Joseph Straubhaar, University of Texas.National and International media of the Western Hemisphere have not receivedenough scholarly attention. Scholars have studied systems in the United States and allover the globe, yet we know little about our closest neighbors, especially Canada andMexico. This special issue is intended to encourage research on a broad spectrum oftopics relating to the countries of North, Central, and South America.Submission deadline for manuscripts is June 30, 2005.Possible relevant topics include, but are not limited to, the following:• Historical, critical and legal subjects• Comparing broadcast regulation in the Americas• Television, film, and news flow between NAFTA countries• Television, film, and news flow between American hemispheres• Cultural policies and cultural production in the Americas• News coverage of other nations in the Americas• New Technology, satellite and the Internet in the Americas• Broadcasting ownership across the borders in the Americas• Comparative development of television programming in the Americas• From soap operas to telenovelasWe encourage a variety of approaches to these topical areas. We invite submissions oforiginal research that examine a broad range of issues concerning the electronic media,including their historical, technological, economic, legal and policy, cultural, and socialdimensions. The Journal is open to a diversity of theoretic paradigms and methodologies.Manuscripts should conform to the guidelines of the Journal of Broadcasting &Electronic Media. For current information on manuscript preparation seehttp://www.beaweb.org/jobem/info.htmlTo be considered for this issue, manuscripts must be received by June 30, 2005.Inquiries and five copies of the manuscript should be sent to one of the followingaddresses depending upon the topic:Canadian, and U.S. North America Mexico, Central, and South AmericaDavid Spencer, ProfessorJoseph Straubhaar, ProfessorFaculty of Information and Media Studies Department of Radio Television FilmNCB-201 (CMA 6.120)University of Western Ontario1 University StationLondon, Canada N6A 5B7University of Texas, Austindspencer@uwo.ca Austin, TX 78712-0108jdstraubhaar@mail.utexas.edu

FREEDOM FORUM DIVERSITY INSTITUTE GRADUATES SEVENTH CLASS OFJOURNALISM FELLOWSNASHVILLE, Tenn. — The seventh class of 16 journalism fellows – the program’slargest class to date -- has graduated from the Freedom Forum Diversity Institute, atraining program at Vanderbilt University for people of color who want to become journalistsbut have not had formal journalism training.After graduating from the 12-week program April 15, fellows joined the staffs of theirsponsoring newspapers as full-time journalists.Among the 16 Diversity Institute graduates are:• Wayne Ma, who earned a bachelor’s degree in political science and African studiesfrom the University of Illinois at Urbana-Champaign and will work as a reporter atthe Quad- City Times in Davenport, Iowa.• Elizabeth Roman, who this week became a reporter at the Telegram & Gazettein Worcester, Mass. Previously, Roman used her master’s degree in education fromHarvard University and graduate certificate in public health management from SuffolkUniversity to support her family as a city planner in Cambridge, Mass., and director ofplanning and operations for a health center in Boston.• Hanna Tamrat, an associate insurance underwriter in San Francisco and a licensedchildcare provider who earned a degree in economics and international relations fromSan Francisco University. Tamrat will now work as a reporter at The Oakland (Calif.)Tribune.Diversity Institute fellows are people seeking a mid-career change or recent collegegraduates who did not major in journalism. Applicants are nominated by newspapereditors, generally in the applicant’s hometown. Participating newspapers agree to hiretheir nominees as full-time journalists after they have completed the program, whichconsists of 12 weeks of hands-on training introducing the fellows to all aspects of printjournalism –– reporting, writing, editing, visual journalism, media ethics and journalismhistory.Diversity Institute fellows are taught at the John Seigenthaler Center, a FreedomForum facility on the campus of Vanderbilt University in Nashville. Participants arehoused in nearby apartments and receive a small stipend during the program. TheFreedom Forum pays all expenses.This class brings to 67 the total number of Diversity Institute graduates since theprogram began in June 2002. For additional information, including application information,visit the Diversity Institute’s Web site (www.diversityinstitute.org).New graduates of the Freedom Forum Diversity Institute and their sponsoring newspapers:• Bobbie Burks – Fayetteville (N.C.) Observer• Terri Carter – Advocate Messenger, Danville, Ky.• Terrance Dean – New York Sun• Corey Johnson – Atlanta Journal-Constitution• Lakendra Lewis – Corpus Christi Caller-Times• Laura Luxor – Scripps Howard• Wayne Ma – Quad-City Times, Davenport, Iowa• Linda McKnight – The Gaston (N.C.) Gazette• Leopoldo Miramon – Imperial Valley Press, El Centro, Calif.18Feedback March 2005 (Vol. 46, No. 4)

• Ahmar Musti Khan – The Times, Shreveport, La.• Sharon Narcisse – Daily American, Somerset, Penn.• Elizabeth Roman – Telegram & Gazette, Worcester, Mass.• Jacqueline Sanchez – Star-Herald, Scottsbluff, Neb.• Christopher Sanders – Montgomery (Ala.) Advertiser• Janar Stewart – South Bend (Ind.) Tribune• Hanna Tamrat – Oakland TribuneThe Freedom Forum, based in Arlington, Va., is a nonpartisan foundation dedicatedto free press, free speech and free spirit for all people. The foundation focuses on threepriorities: the Newseum, First Amendment issues and diversity in U.S. daily newspapernewsrooms.FREEDOM FORUM DIVERSITY INSTITUTE ACCEPTINGAPPLICATIONS FOR 2006 CLASSNASHVILLE, Tenn. —The Freedom Forum Diversity Institute, a training programat Vanderbilt University for people of color who want to become journalists but havenot had formal journalism training, is accepting applications for its 2006 class of journalismfellows.The Freedom Forum Diversity Institute is an intensive 12-week program that trainspeople of color, particularly non-traditional or second-career professionals, who wantto become journalists in a daily U.S. newspaper newsroom. The program is designed todevelop participants’ skills as reporters, copy editors, photographers and graphic artists.The Freedom Forum pays all expenses for training, transportation and housing, plus astipend during the training period. To be admitted to the program, participants musthave sponsoring newspapers that agree to provide them full-time jobs as journalistsupon successful completion of the training session. Since the Diversity Institute openedin June 2002, 67 fellows have graduated from the program.The 2006 Diversity Institute class will run from Feb. 5 to April 28. The applicationdeadline is Dec. 9.The Diversity Institute is located in Nashville, Tenn., on the campus of VanderbiltUniversity, adjacent to the First Amendment Center. Eligible nominees must be able torelocate temporarily to Nashville during the training period, and agree to work at thenewspaper that endorses their application at the end of the classroom instruction time.Working with daily newspapers throughout the United States, the institute helps placeparticipants in or near locations where they currently reside.For additional information, including application information, visit the DiversityInstitute’s Web site (diversityinstitute.org.) Nominations and application forms should bemailed to: Robbie Morganfield, Executive Director, Freedom Forum Diversity Instituteat Vanderbilt University, 1207 18th Ave. South, Nashville, TN 37212BEA—Educating tomorrow’s electronic media professionals 19

NAB’S ‘MR. TELEVISION,’ CHUCK SHERMAN, DIESCharles E. Sherman, former executive VP of TV for the National Association ofBroadcasters, died June 18 in Philadelphia (his home town) after a long illness.“Chuck Sherman was ‘Mr. Television’ at NAB for nearly 15 years,” said NABPresident Eddie Fritts.”Chuck will best be remembered for helping launch NABEF’sService to America Summit, and for directing the Foundation that has helped manyminorities and women advance into leadership ranks of local broadcasting. The NABfamily extends our condolences to Elaine and the entire Sherman family.”Sherman, 71, had been with the NAB since 1988, first as VP, television, and from2002 until 2004 as president of the NAB Education Foundation, which just last weekhanded out its Service to America awards for public service, a program he created.The Education Foundation also oversees education and training programs, diversityintitiatives, and First Amendment efforts.Sherman came well eqipped for both the TV and education aspects of his NABcareer.He served in the Army as a TV and radio announcer, managed two tv stations andone radio (WTRF Wheeling W.Va., and its companion FM and WHOI Peoria), andwas chairman of the radio-TV-film department at the University of Wisconsin and ashead of the telecommunications department at Indiana University.As VP or television from 1988, Sherman headed up the association’s support andoutreach to station members, including help in planning the transition to digital TV.Chuck is survived by his wife Elaine, two sons, a daughter, and four grandchildren.Contributions can be made to the Charles and Elaine Sherman Lectureship Series atTemple University,... online or via mail.By John EggertonPlease note in the memo line of the check or on attached correspondence that youwould like the gift directed to the Charles and Elaine Sherman Lecture Series.Gifts and inquiries should be addressed to:Jane MosesDirector of DevelopmentSchool of Communications and TheaterTemple University1938 Liacouras WalkPhiladelphia, PA 19122Phone: (215) 204-1384Fax: (215) 204-3479E-mail gifts can also be made online at:www.temple.edu/alumni_friends/In the section which states I would like my gift or pledge payment to benefit: pleaseuse the “Other” button and note the gift should be designated to the Charles andElaine Sherman Lecture Series.20Feedback March 2005 (Vol. 46, No. 4)

ORLIK HONOREDPete Orlik, Central Michigan University, has received that institution’s President’sAward for Outstanding Research and CreativityGROSS FILM PROJECTLynne Gross, professor at California State University, Fullerton, has been working ona video project underwritten by the TV Academy. The distributor’s website address is:http://www.firstlightvideo.comYou might also want to look at some of the curriculum materials that come with theDVD. They can be seen at:http://www.journeysbelowtheline.comOHIO BROADCASTERS SET DATESThe Ohio Association of Broadcasters has set regional meetings – which will be heldon college campuses in the fall. These conferences will have a sales track (all day) andthen a management/HR track in the morning, a college track in the morning, and thena career fair in the afternoon for the management/HR/college students. All attendeeswill join together at lunch.Details are still being finalized but dates and locations are:Tuesday, October 11 – Ohio University, AthensWednesday, October 12 – University of Cincinnati, CincinnatiWednesday, October 19 – Kent State University, KentFriday, October 21 – Bowling Green State University, Bowling GreenMore information can be found at www.oab.org26 STUDENTS ENROLLED TO ATTENDAMERICAN INDIAN JOURNALISM INSTITUTEVermillion, S.D. — Twenty-six Native college students from 11 states are enrolled toattend the fifth annual American Indian Journalism Institute, June 5-24, 2005, at theAl Neuharth Media Center on the University of South Dakota campus.AIJI, a joint program of the Freedom Forum and USD, is the country’s largest collegeacademic program for Native journalism students. AIJI teaches the fundamentals ofgood journalism in an intense four-credit course that concentrates on reporting, writing,photojournalism, ethics and professional standards. Students attend classes, receivepractical experience in journalism labs, go on educational field trips and produce twoeditions of an institute newspaper, The Native Journal.“AIJI is training the next generation of Native reporters, photographers and editors,”said the Freedom Forum’s Jack Marsh, who is founding director of AIJI and executivedirector of the Al Neuharth Media Center.“The Freedom Forum is committed to improving employment diversity in dailynewspapers. AIJI promotes journalism opportunities for Native Americans because theyare the most under-represented group in the industry. At last count there were only 295Natives among the 54,000 journalists working at daily newspapers.”BEA—Educating tomorrow’s electronic media professionals 21

AIJI students come from 21 tribes. The Navajo Nation has the most representationwith five students. The Cheyenne River Sioux Tribe is next with three students. Othertribal affiliations are: Arikara, Blackfeet, Cherokee, Citizen Band Potawatomi, ColoradoRiver, Colville, Crow, Ho-Chunk, Hoopa, Maya, Northern Cheyenne, Prairie BandPotawatomi, Salish, Santo Domingo Pueblo, Seminole, Sisseton-Wahpeton, Spirit Lake,Standing Rock Sioux and the Three Affiliated Tribes.The AIJI visiting faculty includes 13 experienced and award-winning journalists: RayChavez, journalism professor, University of South Dakota; Steve Chin, new mediaspecialist for the Maynard Institute; Michael Downs, journalism professor, Universityof Montana; Katja Elias, assistant metro editor of the Sioux Falls, S.D., Argus Leader;Bill Elsen, a former editor and recruiter for The Washington Post; Val Hoeppner,deputy photo director for the Indianapolis Star; Margaret Holt, a senior editor for theChicago Tribune; Kelly Johnson, copy editor for The Oregonian in Portland; JackMarsh, executive director of the Freedom Forum’s Al Neuharth Media Center; DennisMcAuliffe, University of Montana journalism professor and director of RezNetNews.org; Jodi Rave, columnist and Native issues reporter for Lee newspapers; Fred Sweets,a former senior photo editor for the Associated Press; and Clarence Williams, who wonthe 1998 Pulitzer Prize as a staff photographer for the Los Angeles Times.Several guest speakers will give presentations during AIJI: Mary Kay Blake, seniorvice president of the Freedom Forum; Michael Gartner, former president of NBCNews, veteran newspaper editor and winner of the Pulitzer Prize for editorial writing;Victor Merina, senior fellow, Annenberg Institute for Justice and Journalism; AlNeuharth, founder of the Freedom Forum and USA TODAY; Wilma Mankiller,former principal chief of the Cherokee Nation; Chuck Trimble, former executive directorof the National Congress of American Indians and founder of the American IndianPress Association; and Ron Walters, former executive director of the Native AmericanJournalists Association. The presentations will be videotaped and televised later this yearin a weekly series on South Dakota Public Broadcasting.Sixteen AIJI graduates will work this summer as paid interns at different news organizations:Argus Leader, Sioux Falls, S.D.; Associated Press, Sioux Falls bureau; TheForum, Fargo, N.D.; Muskogee (Okla.) Daily Phoenix; St. Cloud (Minn.) Times; andat Lee newspapers in Billings, Mont., Tucson, Ariz., and elsewhere.For further information, contactJack Marsh, executive directorFreedom Forum’s Al Neuharth Media Center555 Dakota St.Vermillion, S.D. 57069e-mail jmarsh@freedomforum.org(605) 677-631522Feedback March 2005 (Vol. 46, No. 4)

NAB AWARDS BROADCAST RESEARCH GRANTSWashington, DC - NAB’s Research and Planning Department has announced theaward of five research grants to academic scholars as part of its annual “Grants forResearch in Broadcasting Program.” Each year, this highly competitive program attractsresearch proposals from broadcast scholars throughout the country.David Allan, St. Joseph’s University, “Comparative Effectiveness of 30- versus 60-Second Radio Commercials on Recall.”Carolyn A. Lin, University of Connecticut, “Audience Adoption Intentions andAction in a Competitive Radio Marketplace: Testing a Technology-Choice Model.”Jennifer E. Moore, University of Minnesota, “Negotiating Consolidation: The Stateof Small Radio Groups.”Kartik Pashupati and Alice Kendrick, Southern Methodist University, “HDTV andthe Advertising Industry: A Survey of Factors Inhibiting and Aiding Adoption in AdAgencies.”Debora Halpern Wenger, Virginia Commonwealth University, “Resource Allocationand Managerial Oversight of Morning Television Newscasts.”The NAB Grants program is designed to stimulate interest in broadcast research, andespecially research on economic, social, or policy issues of importance to the commercialbroadcast industry. The goal is to make high quality academic research available toindustry practitioners, as well as to other academics. The proposals are evaluated by anindependent panel of academic and industry research professionals and by representativesof NAB’s Committees on Local Radio Audience Measurement (COLRAM) andLocal Television Audience Measurement (COLTAM). The final awards are based oncriteria that include problem conceptualization, research method, contribution to thefield, and the clarity and thoroughness of the proposed research. The competition isopen to all academic personnel.The final reports from these research projects are due by May 2006. For furtherdetails about these studies, please contact the NAB’s Research and InformationDepartment at 202-429-5489. Details about the Research Grants program are availableat: www.nab.org/research/grants/grants.asp.The National Association of Broadcasters is a full-service trade association thatpromotes and protects free, over-the-air local radio and television stations’ interests inWashington and around the world. NAB is the broadcaster’s voice before Congress,federal agencies and the courts. NAB also serves a growing number of associate andinternational broadcaster members.Information about NAB can be found at www.nab.org.

CALL FOR MANUSCRIPTS: JOURNAL OF MEDIA BUSINESS STUDIESThe Journal of Media Business Studies is seeking manuscripts related to businessaspects of media including strategic, organizational, financial, marketing, and entrepreneurialissues and practices. Its purpose is to convey research that develops, tests, andapplies theories and business analytical approaches to managerial and economic aspectsof media enterprises and the issues confronted by media businesses.The journal has particular interests in contemporary issues faced by media firms.The editors are interested in topics including strategic problems of media in matureindustries, growth strategies and management for emerging media operations, companyrenewal and rejuvenation processes, effectiveness of different types of corporate governancein media, best practices in organizational structures and operations of mediafirms, leadership in media enterprises, and issues of small- and mid-sized media andfamily-owned media businesses.The journal will consider manuscripts on relevant topics up to a maximum of 25double spaced pages in length. Authors should include a 75-100 word abstract, and 5key words under which the article should be indexed and searchable. The journal usesreference style rather than footnotes and authors should follow APA reference style.Manuscripts submitted should not be currently under review elsewhere. Authorsshould submit the manuscript as an e-mail attachment to robert.picard@ihh.hj.se or 3physical copies of the manuscript and a 3.5” disc or CD-ROM containing capturedkeystrokes, can be sent to:Prof. Robert G. PicardEditor, Journal of Media Business Studies Media Management and TransformationCentre Jönköping International Business School P.O. Box 1029SE-551 11 JönköpingSwedenFor more information: www.jombs.com

BOOKS AVAILABLE TO REVIEWFeedback has a large selection of books available for review for future editions ofFeedback. E-mail your request for reviews to Joe Misiewicz, Feedback editor, Ball StateUniversity, at jmisiewicz@bsu.edu.Atkins, Joseph B.Braman, SandraBucy, Erik P.Newhagen, John E.Burns, Russell W.Friedman, Barbara G.Lipson, CarolDay, MichaelThe Mission: Journalism, Ethics and the WorldBiotechnology and Communication:The Meta-Technologies of InformationMedia Access: Social and Psychological Dimensions ofNew Technology UseCommunications: An International History of theFormative YearsWeb Search Savvy: Strategies and Shortcuts for OnlineResearchTechnical Communication and the World Wide WebMaheu, Marlene M.Pulier, Myron L.Wilhelm, Frank H.McMenamin, Joseph P.Brown-Connolly, Nancy E.McDaniel, DrewMurray, Michael D.Moore, Roy L.Oostendorp, Herre vanBreure, LeenDillon, AndrewPelton, Joseph N.Oslund, Robert J.Marshall, PeterRedmond, JamesTrager, RobertThe Mental Health Professional and the NewTechnologies: A Handbook for Practice TodayElectronic Tigers of Southeast Asia:The Politics of Media, Technology, and NationalDevelopmentMass Communication EducationCreation, Use, and Deployment of Digital InformationCommunications Satellites: Global Change AgentsBalancing on the Wire: The Art of Managing MediaOrganizationsBEA—Educating tomorrow’s electronic media professionals 25

Salwen, Michael B.Garrison, BruceDriscoll, Paul D.Seel, Norbert M.Dijkstra, SanneSelfe, Cynthia L.Hawisher, Gail E.Wood, Andrew F.Smith, Matthew J.Online News and the PublicCurriculum, Plans, and Processes in Instructional Design:International PerspectivesLiterate Lives in the Information Age: Narratives ofLiteracy From the United StatesOnline Communication: Linking Technology, Identity,& Culture26Feedback March 2005 (Vol. 46, No. 4)

Accrediting Council forEducation in Journalism& Mass Communication(ACEJMC)BEA RepresentativesJoe Foote, 7th yearDoug Boyd, 5th year2006 Convention ChairMary RogusOhio Universityrogus@ohiou.eduDistinguished EducationService Award (DESA)& Lifetime MemberCommitteeChairDave BylandMembersDrew BerryErica FarberLena ZhangElections Task ForceChairDavid BylandMembersGreg LuftLouisa NielsenJ.C. TurnerElectronic DirectoryTask ForceChairRebecca LindMembersSam SaulsSheila SchroederMark Tolstedt[ DIRECTORY ][ COMMITTEES & TASK FORCES ]Research Task ForceChairGary CorbittMembersPatti CohenJim FletcherDavid GunzerathResearch Promotion TaskForceCo-ChairsBob AveryPete SeelMembersAlan AlbarranSteve DickLarry ElinDon GodfreyJeff GutermanGreg LuftMissy PriceAlan RubinChris SterlingDiversity CommitteeChairGary CorbittMembersTom BergDrew BerryMargot HardenberghJennifer MeadowsJohn SanchezLena ZhangCouncil ofCommunicationAssociations (CCA)3 RepresentativesBEA Executive DirectorLouisa A. NielsenBEA PresidentJoe MisiewiczBEA Vice-PresidentAcademic RelationsDave BylandLong Range PlanningTask ForceChairJoe MisiewiczMembersGary CorbittKathleen KeefeGary MartinDave MuscariLouisa NielsenChris SterlingMark TolstedtLena ZhangFinance CommitteeChairDavid BylandMembersDrew BerryLouisa NielsenMembership CommitteeChairTom BergMembersGary CorbittMargot HardenberghRoger HeinrichGary MartinGlenda WilliamsBEA—Educating tomorrow’s electronic media professionals 27

Nominations CommitteeChairAlan AlbarranMembersMark TolstedtPublications CommitteeMembersAlan Rubin - Chair (Year2)Alison Alexander - Year2, Term 1Barbara Hines - Year 1,Term 2Debbie Owens - Year 2,Term 1BEA Editors are Exofficiomembers ofPublications CommitteeBEA Web ManagerSteve AndersonJournal of Broadcasting& Electronic MediaDon Godfrey, Editor,Year 1Journal of Radio StudiesDoug Ferguson, Editor,Year 1Feedback ElectronicJoe Misiewicz, Editor,Year 6Festival CommitteeChairLouise BenjaminMembers (TBA)Scholarship CommitteeChairPete OrlikMembersMarilou JohnsonBill ParrisMax UtslerBEA MembershipDirectory,Rebecca Ann Lind,Editor, Year 4

[ DIRECTORY ][ STAFF, EXECUTIVE COMMITTEEAND BOARD MEMBERS ]StaffLouisa A. NielsenExecutive DirectorBroadcast EducationAssociation1771 N Street, NWWashington, DC 20036-2891(202) 429-3935Fax: (202) 775-2981LNielsen@nab.orgSuzanne CharlickAdministrative AssistantBroadcast EducationAssociation1771 N Street, NWWashington, DC 20036-2891(202) 429-3935Fax: (202) 775-2981scharlick@nab.org2004-2005 ExecutiveCommittee of the BoardJoe MisiewiczPresidentBall State UniversityDepartment ofTelecommunicationsMuncie, IN 47306(765) 285-2466joedr@sbcglobal.netGary CorbittV.P. for Industry RelationsWJXT-TV4 Broadcast PlaceJacksonville, FL 32207(904) 399-4000gary@wjxt.comDavid BylandV.P. for AcademicRelationsOklahoma BaptistUniversityBox 61177500 West UniversityDriveShawnee, OK 74801(405) 878-2064Fax: (405) 878-2064david_byland@mail.okbu.eduThomas BergSecretary/TreasurerMiddle Tennessee StateUniversityElectronic MediaCommunication DepartmentMTSU P.O. Box X025Murfreesboro, TN 37132(615) 898-5867Fax: (615) 898-5682tberg@mtsu.eduSteven D. AndersonImmediate Past-PresidentJames Madison UniversitySchool of Media Arts andDesignMSC #4010Harrisonburg, VA 22807(540) 568-3032anderssd@jmu.edu2004-2005 Board ofDirectorsThomas BergDistrict 2(1st year, 2nd term)(Alabama, Florida,Georgia, Kentucky,Louisiana, Mississippi, NorthCarolina, South Carolina,Tennessee, Caribbean andAfrica)Middle Tennessee StateUniversityElectronic MediaCommunication DepartmentMTSU P.O. Box X025Murfreesboro, TN 37132(615) 898-5867Fax: (615) 898-5682tberg@mtsu.eduJoe BridgesDistrict 3(2nd year, 1st term)(Delaware, Maryland,Ohio, Pennsylvania, Virginia,Washington, DC, WestVirginia, the Middle Eastand Eastern Europe includingRussia)Malone CollegeCommunication Arts515 25th St. NWCanton, OH 44709(330) 471-8305Fax: (330) 471-8478jbridges@malone.eduMark TolstedtDistrict 4(1st year, 1st term)(Illinois, Indiana, Iowa,Michigan, Minnesota,Nebraska, North Dakota,South Dakota, Wisconsin,Canada and Scandinavia)University of Wisconsin-Stevens PointDivision ofCommunicationBEA—Educating tomorrow’s electronic media professionals 29

1101 Reserve StreetStevens Point, WI 54481(715) 346-3920Fax: (715) 346-3998mtolsted@uwsp.eduMax UlsterDistrict 5(Arkansas, Kansas,Missouri, Oklahoma, Texas,Mexico, Central America,South America and Australia)William Allen WhiteSchool of Journalism andMass Communications2066 Dole Center1000 Sunnyside DriveLawrence, KS 66045(785) 864-0608Fax: (785) 864-0614ulster@ku.eduLena ZhangDistrict 6(1st year, 1st term)(Alaska, Arizona,California, Colorado,Hawaii, Idaho, Montana,Nevada, New Mexico,Oregon, Utah, Washington,Wyoming, Asia and Pacific)San Francisco StateUniversityBECA Department, CA1331600 Holloway AvenueSan Francisco, CA 94132-4157(415) 338-1780lzhang@sfsu.eduGreg LuftDistrict 8(1st year, 2nd term)(BEA Interest Divisions)Colorado State UniversityJournalism & TechnicalCommunicationC-225 Clark BuildingFt. Collins, CO 80523(970) 491-1979Fax: (970) 491-2908gluft@lamar.colostate.eduDrew BerryElectronic MediaProfessionalWMAR-TV6400 York RoadBaltimore, MD 21212(410) 372-2300Fax: (410) 377-3010barry@wmar.comErica FarberElectronic MediaProfessionalRadio & Records10100 Santa Monica Blvd.Third FloorLos Angeles, CA 90067-4004(310) 553-4330Fax: (310) 203-9763efarber@RadioAndRecords.comKathleen KeefeElectronic MediaProfessionalVP, SalesHearst-Argyle Television,Inc.888 Seventh Avenue 27thFloor New York, NY 10106(212) 887-6824Fax: (212) 887-6845kkeefe@hearst.comDave MuscariElectronic MediaProfessionalVice President/StrategicAlliancesWFAA-TV/The DallasMorning NewsBelo Interactive/TexasCable News (TXCN)606 Young StreetDallas, Texas 75202(214) 977-6490Fax: (214) 977-6590dmuscari@wfaa.comAlan RubinEx-Officio, PublicationsCommittee ChairSchool of CommunicationStudiesKent State UniversityKent, OH 44242-0001(330) 672-0180Fax: (330) 672-3510arubin@kent.eduCouncil of ProfessionalsGary Corbitt , ChairWJXT-TV4 Broadcast PlaceJacksonville, FL 32207(904) 399-4000gary@wjxt.com30Feedback March 2005 (Vol. 46, No. 4)

[ BROADCAST ASSOCIATIONS]Alaska Broadcasters AssociationArizona Broadcasters AssociationCalifornia Broadcasters AssociationConnecticut Broadcasters AssociationFlorida Association of Broadcasters, Inc.Georgia Association of BroadcastersIdaho Broadcasters AssociationIllinois Broadcasters AssociationKansas Association of BroadcastersKentucky Broadcasters AssociationLouisiana Association of BroadcastingMaine Association of BroadcastersMaryland Broadcasters AssociationMassachusetts Broadcasters AssociationMichigan Association of BroadcastersMinnesota Broadcasters AssociationMissouri Broadcasters AssociationNebraska Broadcasters AssociationNevada Broadcasters AssociationNew Hampshire Association of BroadcastersNew Jersey Broadcasters AssociationNew Mexico Broadcasters AssociationNew York Association of BroadcastersNorth Carolina Association of BroadcastersNorth Dakota Broadcasters AssociationOhio Association of BroadcastersOklahoma Association of BroadcastersOregon Association of BroadcastersPennsylvania Association of BroadcastersSouth Carolina Broadcasters AssociationTexas Association of BroadcastersUtah Association of BroadcastersVirginia Association Of BroadcastersWashington State Association ofBroadcastersWest Virginia Broadcasters AssociationWisconsin Broadcasters AssociationWyoming Association of Broadcasters[ MEMBERS ][ ASSOCIATE ]Anton/Bauer, Inc.Arizona Broadcasters AssociationBroadcasting Development Fund ProgramDistributorCalifornia Broadcasters AssociationChicago Vocational Career AcademyIllinois Broadcasters AssociationIndiana Broadcasters AssociationIndiana University LibrariesKansas Association of BroadcastersMichigan Association of BroadcastersMissouri Broadcasters AssociationMontana Broadcasters AssociationNebraska Broadcasters AssociationNielsen Media ResearchOhio/Illinois Centers for BroadcastingOklahoma Association of BroadcastersOregon Association of BroadcastersPost Newsweek StationsSaga CommunicationsSan Jose State UniversitySouth Carolina Broadcasters AssocTennessee Association of BroadcastersTexas Association of Broadcast EducatorsDel Mar CollegeTexas Association of BroadcastersUniversity of ConnecticutWGVU - TVWTVE TV51

[ MEMBERS ][ INSTITUTIONS ]Aims Community CollegeAmerican UniversityAppalachian State UniversityArkansas State UniversityArt Institute of Fort LauderdaleAshland UniversityAustin Community CollegeAzusa Pacific UniversityBall State UniversityBarry UniversityBaylor UniversityBellevue Community CollegeBelmont UniversityBergen Community CollegeBerry College CommunicationBethany CollegeBob Jones UniversityBossier Parish Community CollegeBoston UniversityBournemouth UniversityBradley UniversityBrigham Young UniversityBrooklyn CollegeCalifornia State University — FresnoCalifornia State University at FullertonCalifornia University of PennsylvaniaCameron UniversityCardiff UniversityCayuga Community CollegeCentral Michigan UniversityCentral Missouri State UniversityChristchurch Polytech Inst of TechnCity College at Fort LauderdaleCity College of San FranciscoClover Park Technical College RadioBroadcastingCollege MisericordiaColorado State UniversityColumbia College at ChicagoCosumnes River CollegeDel Mar CollegeDePauw University32Doane CollegeDrake UniversityDrexel UniversityDuquesne UniversityEastern Connecticut State UniversityEastern Illinois UniversityEastern Illinois UniversityEastern Michigan UniversityElizabeth City State UniversityElizabethtown CollegeElon UniversityEmerson CollegeEvangel UniversityFerris State UniversityFinger Lakes Community CollegeFlagler College CommunicationDepartmentFlorida International UniversityFort Hays State UniversityFranciscan University of SteuenvilleGraduate Theological FoundationGrambling State UniversityGrand Valley State UniversityGreen River Community CollegeHarding UniversityHawaii Pacific UniversityHelsinki UniversityHillsborough Community CollegeHofstra UniversityHoward Community CollegeHoward UniversityHudson Valley Community CollegeIllinois State UniversityIndiana State UniversityIndiana UniversityInternational College of BroadcastingIowa Lakes Community College BroadcastMediaIsothermal Community CollegeIthaca CollegeJackson State UniversityJames Madison UniversityFeedback March 2005 (Vol. 46, No. 4)

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FeedbackBroadcast Education AssociationWorld Headquarters1771 N Street, NWWashington, DC 20036USAhttp://www.beaweb.org2005-06 BEA OFFICERSPresident, Joe Misiewicz, Ball State UniversityV.P. Academic Relations, Dave Byland,Oklahoma Baptist UniversityV.P. Industry Relations, Gary Corbitt, WJXT-TV, FloridaSecretary-Treasure and District II Representative, Tom Berg,Middle Tennessee State UniversityImmediate Past President, Steve Anderson,James Madison UniversityExecutive Director, Louisa Nielsen, BEA HeadquartersCONVENTION DATES: APRIL 27, 28, 29, 2006The Broadcast Education Association, BEA, www.beaweb.org announces that the 51st AnnualConvention, Exhibition & 4rd Annual Festival of Media Arts dates will be Thursday- Saturday, April27-29, 2006. The convention will be held at the Las Vegas Convention Center in Las Vegas, NV,USA.BEA holds an annual convention with over 1,200 attendees and 160 educational sessions, technologydemonstrations & workshops, and educational exhibits just after the National Association ofBroadcasters and the Radio & Television News Directors conventions, in the same venue. BEA alsooffers over 15 scholarships for college students studying at BEA member institutions.The theme of the 2006 convention is Convergence Shockwave: Change, Challenge andOpportunity.BEA is a 50-year old, worldwide higher education association for professors and industry professionalswho teach college students studying broadcasting & electronic media for careers in the industryand the academy. BEA has 1,200 individual, institutional & industry members, as well as an additional1,200 subscribers to its scholarly journals, the Journal of Broadcasting & Electronic Media andthe Journal of Radio Studies.Information about BEA can be found at www.beaweb.orgMs. Louisa A. Nielsen, Executive DirectorBroadcast Education Association1771 N Street, NWWashington, DC 20036(202) 429-3935BEA DIVISION WEB SITESCommunication Technology Division:http://www.bea-commtech.com/Course, Curricula and Administration Division: http://beaweb.org/divisions/cca/Gender Issues Division:http://beaweb.org/divisions/genderissues/International Division:http://beaweb.org/divisions/international/Law and Policy Division:http://beaweb.org/divisions/lawpolicy/Management and Sales Division: http://beaweb.org/divisions/managementsales/Production, Aesthetics and Criticism Division: http://beaweb.org/divisions/pac/Research Division:http://beaweb.org/divisions/research/Two year/Small Colleges Division: http://beaweb.org/divisions/twoyearsmallcolleges/Writing Division:http://www.marquette.edu/bea/write/