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ENHANCES CURB APPEAL - Helton Industries
ENHANCES CURB APPEAL - Helton Industries
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The Helton Group<br />
of Companies<br />
Enhances<br />
<strong>Curb</strong> <strong>Appeal</strong>
The Helton Group of Comp<br />
Enhances Cur<br />
The Helton Group of Companies integra<br />
Lean Manufacturing to bring more valu<br />
any home or industrial project<br />
WRITTEN By Logan Broyles<br />
Produced BY Chris McDonald
Helton Industries<br />
anies<br />
b <strong>Appeal</strong><br />
te<br />
e to
Helton Industries<br />
Enhancing C<br />
In 1981, Gerhard Rauch and Henry Neels<br />
had a vision to start their own company that was<br />
focused on the manufacturing, distribution, and<br />
installation of door and window products. While<br />
still employed at other companies, the two worked<br />
tirelessly over their weekends to build the foundation<br />
needed to start their own rollforming business, Helton<br />
Industries Ltd.<br />
Rollforming is a progressive process that passes a<br />
metal strip through a series of pre-shaped roller dyes<br />
that mold the metal into the desired rollform profile.<br />
Three decades later, their company has not only<br />
survived, it has thrived. The Helton Group now<br />
encompasses four smaller companies and has offices<br />
in Abbotsford, Nanaimo, Kelowna, Kamloops, Calgary<br />
and Prince George.<br />
CONTINUOUS IMPROVEMENT<br />
To ensure that its products are always of the highest<br />
quality, Helton Industries employs five continuous
urb <strong>Appeal</strong> page 5<br />
improvement teams that meet on a weekly<br />
basis. Each team is self-directed and<br />
has its own budget, allowing them<br />
to produce grassroots projects<br />
that directly impact the<br />
productivity of the<br />
shop floor.<br />
In order to foster<br />
a productive<br />
and positive<br />
environment<br />
for its<br />
employees<br />
to work<br />
in, Helton<br />
Industries<br />
holds “town<br />
hall” meetings twice a year<br />
with the entire company,<br />
giving every member of the<br />
Innovative<br />
products<br />
such as<br />
DURAHEM<br />
track have smooth<br />
hemmed edges to<br />
provide safety and<br />
strength for installation<br />
personnel and end<br />
users
Helton Industries<br />
staff an opportunity to be a<br />
results are shared with ever<br />
well-informed and can work<br />
“We’re a very flat compan<br />
Mike Rauch, company Vice<br />
command structure like ma<br />
Helton displays its products at th<br />
Association annual expo every ye<br />
American cities
page 7<br />
part of the company’s future. Corporate strategy and<br />
yone, so that every member of the company’s staff is<br />
together towards a common goal as a team.<br />
y, there aren’t a lot of different tiers in place,” says<br />
President. “Everyone has a say, we don’t have a rigid<br />
ny other companies do.”<br />
e International Door<br />
ar in various major North<br />
PEOPLE MANAGEMENT<br />
Helton Industries places a<br />
high value on keeping its staff<br />
happy and productive. The<br />
company offers competitive<br />
wages; benefit packages, and a<br />
safe work environment. Helton<br />
Industries recognizes that<br />
employees are the foundation<br />
for any successful company.<br />
“Hiring the right people and<br />
putting together the right team<br />
is the most valuable thing a
Helton Industries<br />
Enhancing C<br />
company can do,” says Rauch.<br />
“When skilled people are in an<br />
environment where they see<br />
their co-workers as productive<br />
members of the team, they<br />
develop an automatic respect<br />
for each other. The result is a<br />
powerful team and a fun place to<br />
work.”<br />
TECHNOLOGY<br />
Technology plays a vital role in<br />
Helton Industries’ production<br />
process. The goal is to use the<br />
right tools that will allow the<br />
company to keep things as<br />
simple as possible and running<br />
efficiently.<br />
“We have eleven employees<br />
in our Machine/Tool & Dye<br />
The Helton Group le<br />
power to procure over<br />
annually, directly from<br />
the w
urb <strong>Appeal</strong><br />
page 9<br />
shop where we do everything<br />
from building complex dyes, to<br />
overhauling and customizing<br />
machinery,” says Rauch.<br />
verages purchasing<br />
20 million lbs of steel<br />
steel mills throughout<br />
orld<br />
INDUSTRY TRENDS<br />
The garage door industry is<br />
seeing an emerging trend as<br />
customers are giving more<br />
thought to the design and<br />
appearance of their homes. As a<br />
result, garage doors are starting<br />
to become higher end products.<br />
“Consumers realize that<br />
the curb appeal of their home<br />
is important to its value, and<br />
garage doors are one of the most<br />
significant upgrades that can be<br />
done to improve this appeal,”<br />
says Rauch. “Carriage house style
Helton Industries<br />
Enhancing C<br />
doors are coming into the mainstream by supporting<br />
popular traditional styles of architecture.”<br />
On the commercial side, access control and<br />
high performance door products are getting more<br />
sophisticated. The Helton Group routinely supplies<br />
large projects using high<br />
speed doors, rubber doors,<br />
and even custom aircraft<br />
hangar doors as large as<br />
50 feet wide by 18 feet<br />
high in Western Canada’s<br />
growing resource and<br />
industrial sectors.<br />
FORWARD FACING<br />
We’re a very<br />
there aren’t a lo<br />
tiers in place.<br />
a say, we don’<br />
command struc<br />
compani<br />
Mike Rauch, compa<br />
BUSINESS PLAN<br />
When looking ahead to<br />
the future of its business, the Helton Group is focused<br />
on three key areas. The first is maintaining efficient<br />
operations. Rauch believes the company’s Continuous
urb <strong>Appeal</strong><br />
page 11<br />
Improvement Initiatives will keep machine outputs<br />
high and production costs low.<br />
Second, the company wants to enhance its supply<br />
chain. Rauch believes the next step is to continue<br />
building a more sophisticated distribution system so<br />
that customers get the<br />
right product at the right<br />
time. Helton’s purchasing<br />
strategies already leverage<br />
volumes to ensure a low<br />
cost of all incoming raw<br />
materials. The high degree<br />
of vertical integration<br />
means the Helton Group<br />
can offer exceptional<br />
value throughout Western<br />
Canada and the USA.<br />
“Lastly, and most importantly, we need to make<br />
flat company,<br />
t of different<br />
Everyone has<br />
t have a rigid<br />
ture like many<br />
es do<br />
ny Vice President<br />
sure all of the employees in our group have the skills<br />
and motivation to exceed customer expectations,”
Helton Industries<br />
Enhancing C<br />
In 2007 Helton began manufacturing<br />
torsion springs for overhead doors
urb <strong>Appeal</strong><br />
page 13<br />
says Rauch. “We will focus on cross training and<br />
communication to achieve this goal. We have so many<br />
skilled employees; the trick is to make sure they are<br />
sharing ideas with one another to develop all parts of<br />
the organization.”<br />
PLANS FOR EXPANSION<br />
“Our focus is on maintaining and growing market<br />
share in key areas where we can be geographically<br />
strong,” says Rauch. “We have more than enough<br />
manufacturing capacity since the US economy is still<br />
slow.”<br />
The company is focused on solidifying its<br />
distribution capacity in Western Canada. Helton<br />
has capitalized on several recent opportunities that<br />
have allowed the company to expand into Kelowna,<br />
Kamloops, Prince George and Alberta. This included<br />
two recent acquisitions, Myron’s Door and Gate<br />
Systems Inc. and Central Door and Gate Systems Inc.<br />
Both companies previously had strong relationships
Helton Industries<br />
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Westgate Door Industries Ltd<br />
1996 expansion to 77,000 sqft<br />
with Helton’s wholesale distribution division, Westgate D<br />
“We’re focused on making sure each company gets the<br />
continue their past success, and to grow in the future,” sa<br />
Helton Industries also foresees more market savvy cus<br />
provides more information about the different products a<br />
Consumers are no longer satisfied with vanilla products o<br />
are very specific about what they are looking for.<br />
“This dynamic can be daunting for some industry supp<br />
“However, for companies capable of embracing customer<br />
this trend provides an edge on the competition.”
urb <strong>Appeal</strong><br />
page 15<br />
STATISTICS<br />
Name:<br />
The Helton Group of<br />
Companies<br />
Country:<br />
Canada<br />
oor.<br />
support they deserve to<br />
ys Rauch.<br />
tomers, as the Internet<br />
vailable on the market.<br />
r average service; they<br />
liers,” says Rauch.<br />
service and technology,<br />
Employees: 225<br />
Est: 1981<br />
Industry:<br />
Manufacturing<br />
Premiere service:<br />
Overhead Doors and Access<br />
Controls<br />
Owners & Founders:<br />
Henry Neels, Gerhard Rauch<br />
Website:<br />
www.heltongroup.ca
Helton Industries<br />
30840 Peardonville Road<br />
Abbotsford, BC<br />
V2T 6K2<br />
T: 604-854-3660<br />
E: info@heltonindustries.com<br />
www.heltongroup.ca<br />
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