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ENHANCES CURB APPEAL - Helton Industries

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The Helton Group<br />

of Companies<br />

Enhances<br />

<strong>Curb</strong> <strong>Appeal</strong>


The Helton Group of Comp<br />

Enhances Cur<br />

The Helton Group of Companies integra<br />

Lean Manufacturing to bring more valu<br />

any home or industrial project<br />

WRITTEN By Logan Broyles<br />

Produced BY Chris McDonald


Helton Industries<br />

anies<br />

b <strong>Appeal</strong><br />

te<br />

e to


Helton Industries<br />

Enhancing C<br />

In 1981, Gerhard Rauch and Henry Neels<br />

had a vision to start their own company that was<br />

focused on the manufacturing, distribution, and<br />

installation of door and window products. While<br />

still employed at other companies, the two worked<br />

tirelessly over their weekends to build the foundation<br />

needed to start their own rollforming business, Helton<br />

Industries Ltd.<br />

Rollforming is a progressive process that passes a<br />

metal strip through a series of pre-shaped roller dyes<br />

that mold the metal into the desired rollform profile.<br />

Three decades later, their company has not only<br />

survived, it has thrived. The Helton Group now<br />

encompasses four smaller companies and has offices<br />

in Abbotsford, Nanaimo, Kelowna, Kamloops, Calgary<br />

and Prince George.<br />

CONTINUOUS IMPROVEMENT<br />

To ensure that its products are always of the highest<br />

quality, Helton Industries employs five continuous


urb <strong>Appeal</strong> page 5<br />

improvement teams that meet on a weekly<br />

basis. Each team is self-directed and<br />

has its own budget, allowing them<br />

to produce grassroots projects<br />

that directly impact the<br />

productivity of the<br />

shop floor.<br />

In order to foster<br />

a productive<br />

and positive<br />

environment<br />

for its<br />

employees<br />

to work<br />

in, Helton<br />

Industries<br />

holds “town<br />

hall” meetings twice a year<br />

with the entire company,<br />

giving every member of the<br />

Innovative<br />

products<br />

such as<br />

DURAHEM<br />

track have smooth<br />

hemmed edges to<br />

provide safety and<br />

strength for installation<br />

personnel and end<br />

users


Helton Industries<br />

staff an opportunity to be a<br />

results are shared with ever<br />

well-informed and can work<br />

“We’re a very flat compan<br />

Mike Rauch, company Vice<br />

command structure like ma<br />

Helton displays its products at th<br />

Association annual expo every ye<br />

American cities


page 7<br />

part of the company’s future. Corporate strategy and<br />

yone, so that every member of the company’s staff is<br />

together towards a common goal as a team.<br />

y, there aren’t a lot of different tiers in place,” says<br />

President. “Everyone has a say, we don’t have a rigid<br />

ny other companies do.”<br />

e International Door<br />

ar in various major North<br />

PEOPLE MANAGEMENT<br />

Helton Industries places a<br />

high value on keeping its staff<br />

happy and productive. The<br />

company offers competitive<br />

wages; benefit packages, and a<br />

safe work environment. Helton<br />

Industries recognizes that<br />

employees are the foundation<br />

for any successful company.<br />

“Hiring the right people and<br />

putting together the right team<br />

is the most valuable thing a


Helton Industries<br />

Enhancing C<br />

company can do,” says Rauch.<br />

“When skilled people are in an<br />

environment where they see<br />

their co-workers as productive<br />

members of the team, they<br />

develop an automatic respect<br />

for each other. The result is a<br />

powerful team and a fun place to<br />

work.”<br />

TECHNOLOGY<br />

Technology plays a vital role in<br />

Helton Industries’ production<br />

process. The goal is to use the<br />

right tools that will allow the<br />

company to keep things as<br />

simple as possible and running<br />

efficiently.<br />

“We have eleven employees<br />

in our Machine/Tool & Dye<br />

The Helton Group le<br />

power to procure over<br />

annually, directly from<br />

the w


urb <strong>Appeal</strong><br />

page 9<br />

shop where we do everything<br />

from building complex dyes, to<br />

overhauling and customizing<br />

machinery,” says Rauch.<br />

verages purchasing<br />

20 million lbs of steel<br />

steel mills throughout<br />

orld<br />

INDUSTRY TRENDS<br />

The garage door industry is<br />

seeing an emerging trend as<br />

customers are giving more<br />

thought to the design and<br />

appearance of their homes. As a<br />

result, garage doors are starting<br />

to become higher end products.<br />

“Consumers realize that<br />

the curb appeal of their home<br />

is important to its value, and<br />

garage doors are one of the most<br />

significant upgrades that can be<br />

done to improve this appeal,”<br />

says Rauch. “Carriage house style


Helton Industries<br />

Enhancing C<br />

doors are coming into the mainstream by supporting<br />

popular traditional styles of architecture.”<br />

On the commercial side, access control and<br />

high performance door products are getting more<br />

sophisticated. The Helton Group routinely supplies<br />

large projects using high<br />

speed doors, rubber doors,<br />

and even custom aircraft<br />

hangar doors as large as<br />

50 feet wide by 18 feet<br />

high in Western Canada’s<br />

growing resource and<br />

industrial sectors.<br />

FORWARD FACING<br />

We’re a very<br />

there aren’t a lo<br />

tiers in place.<br />

a say, we don’<br />

command struc<br />

compani<br />

Mike Rauch, compa<br />

BUSINESS PLAN<br />

When looking ahead to<br />

the future of its business, the Helton Group is focused<br />

on three key areas. The first is maintaining efficient<br />

operations. Rauch believes the company’s Continuous


urb <strong>Appeal</strong><br />

page 11<br />

Improvement Initiatives will keep machine outputs<br />

high and production costs low.<br />

Second, the company wants to enhance its supply<br />

chain. Rauch believes the next step is to continue<br />

building a more sophisticated distribution system so<br />

that customers get the<br />

right product at the right<br />

time. Helton’s purchasing<br />

strategies already leverage<br />

volumes to ensure a low<br />

cost of all incoming raw<br />

materials. The high degree<br />

of vertical integration<br />

means the Helton Group<br />

can offer exceptional<br />

value throughout Western<br />

Canada and the USA.<br />

“Lastly, and most importantly, we need to make<br />

flat company,<br />

t of different<br />

Everyone has<br />

t have a rigid<br />

ture like many<br />

es do<br />

ny Vice President<br />

sure all of the employees in our group have the skills<br />

and motivation to exceed customer expectations,”


Helton Industries<br />

Enhancing C<br />

In 2007 Helton began manufacturing<br />

torsion springs for overhead doors


urb <strong>Appeal</strong><br />

page 13<br />

says Rauch. “We will focus on cross training and<br />

communication to achieve this goal. We have so many<br />

skilled employees; the trick is to make sure they are<br />

sharing ideas with one another to develop all parts of<br />

the organization.”<br />

PLANS FOR EXPANSION<br />

“Our focus is on maintaining and growing market<br />

share in key areas where we can be geographically<br />

strong,” says Rauch. “We have more than enough<br />

manufacturing capacity since the US economy is still<br />

slow.”<br />

The company is focused on solidifying its<br />

distribution capacity in Western Canada. Helton<br />

has capitalized on several recent opportunities that<br />

have allowed the company to expand into Kelowna,<br />

Kamloops, Prince George and Alberta. This included<br />

two recent acquisitions, Myron’s Door and Gate<br />

Systems Inc. and Central Door and Gate Systems Inc.<br />

Both companies previously had strong relationships


Helton Industries<br />

Enhancing C<br />

Westgate Door Industries Ltd<br />

1996 expansion to 77,000 sqft<br />

with Helton’s wholesale distribution division, Westgate D<br />

“We’re focused on making sure each company gets the<br />

continue their past success, and to grow in the future,” sa<br />

Helton Industries also foresees more market savvy cus<br />

provides more information about the different products a<br />

Consumers are no longer satisfied with vanilla products o<br />

are very specific about what they are looking for.<br />

“This dynamic can be daunting for some industry supp<br />

“However, for companies capable of embracing customer<br />

this trend provides an edge on the competition.”


urb <strong>Appeal</strong><br />

page 15<br />

STATISTICS<br />

Name:<br />

The Helton Group of<br />

Companies<br />

Country:<br />

Canada<br />

oor.<br />

support they deserve to<br />

ys Rauch.<br />

tomers, as the Internet<br />

vailable on the market.<br />

r average service; they<br />

liers,” says Rauch.<br />

service and technology,<br />

Employees: 225<br />

Est: 1981<br />

Industry:<br />

Manufacturing<br />

Premiere service:<br />

Overhead Doors and Access<br />

Controls<br />

Owners & Founders:<br />

Henry Neels, Gerhard Rauch<br />

Website:<br />

www.heltongroup.ca


Helton Industries<br />

30840 Peardonville Road<br />

Abbotsford, BC<br />

V2T 6K2<br />

T: 604-854-3660<br />

E: info@heltonindustries.com<br />

www.heltongroup.ca<br />

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