UE Forum 41
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6<br />
FORUM_nr <strong>41</strong> / 2015<br />
© Gstudio Group – Fotolia.com<br />
and skills into action, as well<br />
as to establish good contacts,<br />
have a proven track record<br />
of the cooperation with business<br />
practitioners and, finally,<br />
incorporate this hands-on<br />
experience into teaching programmes.<br />
There are financial<br />
benefits, too. An increasing<br />
number of the university<br />
employees actively seek out<br />
business partners and the<br />
Centre acts as an intermediary<br />
and helps them in bringing<br />
the deal to a successful<br />
conclusion. Of course, there<br />
are, and there will always be,<br />
academics who don’t want to<br />
engage in such cooperation. In<br />
retrospect, I can say that the<br />
changes in each of the areas<br />
are beneficial.<br />
What are the most popular<br />
services provided by the<br />
Centre?<br />
The Research and Knowledge<br />
Transfer Centre targets its<br />
offer at all economic entities:<br />
companies of all sizes across<br />
a range of industries, which<br />
operate in both domestic<br />
and international markets,<br />
non-profit organisations, local<br />
and regional institutions,<br />
and also the in-house staff. As<br />
far as the external contracts<br />
are concerned, at present we<br />
are working on numerous<br />
solutions aimed at optimising<br />
transport, logistics and<br />
finance. We also devise development<br />
strategies, conduct<br />
market research of the energy<br />
sector, do consumer behaviour<br />
research and provide<br />
expertise in finance, accounting<br />
and real estate valuation<br />
(mostly commissioned by<br />
courts). Our staff commission<br />
mainly field research (among<br />
companies, institutions and<br />
individual customers) by<br />
means of both traditional and<br />
online methods (research is<br />
carried out on regional, national<br />
or international levels).<br />
Our customer base includes<br />
other higher education institutions<br />
and research institutes,<br />
for whom we also carry out<br />
field research.<br />
Both the business community<br />
and the university employees<br />
stick to their mantra that<br />
“things can’t be done at university”.<br />
Do you take efforts<br />
to overcome this stereotype<br />
of being bogged down<br />
in bureaucratic procedures?<br />
We challenged the stereotype<br />
a long time ago. Where<br />
there is a will, there is a way.<br />
I would like some matters to<br />
be settled faster, but not all<br />
decisions rest with me. There<br />
are sometimes situations<br />
when I encounter administrative<br />
obstacles. Well, if they<br />
can’t be removed, you can try<br />
to circumvent them.<br />
What is going to be „the<br />
unique feature” of the next<br />
decade?<br />
I would like the Centre to be<br />
a strong brand. The Research<br />
and Expertise Centre was<br />
founded and headed by the<br />
late Prof. Zofia Kędzior for<br />
many years – she was the<br />
person who created the brand<br />
and for the last 20 years we<br />
have been working diligently<br />
to strengthen it. I would also<br />
like the Centre to stand out<br />
for its excellent academic,<br />
technical support and administrative<br />
personnel, which are<br />
prerequisites to maintaining<br />
a good brand image. Moreover,<br />
there should be a steady<br />
increase in the number of<br />
contracts. We are on track<br />
for these “unique features”<br />
to become the attributes of<br />
the Research and Knowledge<br />
Transfer Centre.<br />
Wiedza – zarówno ta gromadzona przez<br />
przedsiębiorstwa, jak i ta pozyskiwana<br />
z zewnętrznych źródeł – stanowi we<br />
współczesnej gospodarce kluczowy czynnik<br />
rozwoju. Jest bowiem źródłem innowacji,<br />
a zdolność do wdrażania nowych<br />
technologii staje się stopniowo integralną<br />
częścią strategii nie tylko przedsiębiorstw,<br />
ale także całych gospodarek.<br />
Knowledge – the one gathered by enterprises<br />
and the one acquired from the<br />
outside – is a key development factor in<br />
a modern economy. It is a source of innovations,<br />
since the ability to implement<br />
advanced technologies gradually becomes<br />
an integral part of strategies adopted by<br />
businesses, as well as entire economies.