MTB_plus_2

Maufacturers spec bikes one of two
ways: either group-by-group or part-bypart.
Group-by-group is easy; almost a no
-brainer: Buy a full package in one swell
food, then create an identity in the paint
booth. It’s convenient, so parts makers
and high-volume builders love it.
We hate it.
Spec’ing part-by-part, on the other
hand, is a hassle. Lead times are longer,
supply is iffy, it costs more, and if you
blow it and spec incompatible combos,
you look foolish. Parts makers and high
volume builders hate it. Not us.
Since no one group has the best of
everything, spec’ing part-by-part makes
a lot of sense. Up to now, this was only
done on custom bikes or cost-no-object
models.
But now we’ve brought you the
benefits of spec’ing part-by-part in our
very affordable MB-4.
The MB-4’s low Q-Factor Sugino
crank keeps the pedals 8-14mm closer
together than group-issue cranks, for
smoother spinning and more clearance in
narrow singletracks.
The MB-4’s custom SunTour front
derailleur shifts faster and fits more
cranks than the super-wide group-issue
models.
And why use group-issue brake
levers, when Dia-Compe’s Tech 5’s weigh
less, feel better, and have plenty of power
and sensitivity?
Don’t put up with the weak links in
a full group just to get a couple of strong
ones. And don’t just lust over bikes you
can’t afford.
Get the almost custom Bridgestone
MB-4: Proof that a great mountain bike
doesn’t have to cost a lot.
It just has to be spec’d the hard way.
The Almost
Custom MB-4