Rewilding Lapland

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Future organisation Lars-Anders Baer Chairman of the Board A new Swedish Foundation –- Rewilding Lapland – has been established with it’s headquarters in Jokkmokk. Lars-Anders Baer of Luokta Mavas Sami village acts as chairman, with extensive local, national and international work experience. The three other members are Carina Halvord (Gothenburg, CEO Universeum), Nina Siemiatkowski (Stockholm, former Marketing Director of Swedish Match, founder of Rockwood AB & consultant to the conservation organisation Panthera) and Magnus Sylvén (Gland, Switzerland; conservation consultant, former Director of WWF International’s Europe / Middle East program). Advisor to Rewilding Lapland is Lena Lindén, former Nordens Ark and member of the Supervisory Board of Rewilding Europe. At the start, a local organisation with 2–3 people will be established to be responsible for the development and implementation of the initiative. Staff will be recruited through an open application process, where preference is given to people with an already good anchorage locally and regionally. An office will be set up centrally in the area, such as in Jokkmokk or Gällivare. Carina Halvord Board Member Main partners Nina Siemiatkowski Board Member Magnus Sylvén Board Member The emphasis in the planning process has been to establish an open dialogue with the Sami communities; so far Sami operators and most villages are positive about Rewilding Lapland endeavors. From Sami villages point of view, they can see that Rewilding Lapland primarily contributes to the enhanced protection of nature against exploitation. But of Lapland that can also strengthen the international reputation and become one of the leading places in Europe showing how nature and culture can enhance each other. By combining the preservation and enhancement of wildlife, nature and culture, new opportunities to strengthen the local economy are created. The municipalities involved, the County Administrative Board, Swedish Lapland together with all the local tourism entrepreneurs are all important partners. In addition, positive contacts have been established with research institutions (Umeå and Stockholm University, Grimsö Research, ETOUR in Östersund and others) and the Swedish Hunters Association. Rewilding Lapland will continue to build strategic partnerships with organisation in and outside Sweden in support of the initiative. Lena Lindén Advisor STAFFAN WIDSTRAND / REWILDING EUROPE Matt McLuckie and Ulf Lovén studying the maps during a scoping visit in June 2013 14
Rewilding Lapland in communication & marketing After several years of preparation, the Rewilding Lapland initiative is ready to start. The planned work is well anchored locally and regionally, and everyone agrees that the initiative fills an important niche, particularly by linking natural qualities and practical conservation efforts with local economic development, based on the perspective of creating a connection between taiga and mountains, the sheer size of the area, transboundary cooperation with Norway, involving three of Europe’s largest unexploited rivers, as well as active promotion outside Sweden’s borders. It involves placing Europe’s largest, unbroken and perhaps most stunning natural area on the international map. Rewilding Lapland has a great potential for communication and marketing both in Sweden and abroad. Here, partners can benefit from Rewilding Europe’s experiences to convey interesting, tangible results from the field. In its short history, the organisation has reached out with its message to hundreds of millions of people through the press, magazines, television, radio, exhibitions, etc. Rewilding Lapland offers something very unique in Europe, where the message can be combined with attractive images and footage from the grandiose landscapes, charismatic wildlife, the rich Sami culture and people of “Europe’s Alaska”. Much of the experiences, entrepreneurship and the attraction that is represented in the grand Lapland have the highest international standard. STAFFAN WIDSTRAND / REWILDING EUROPE STAFFAN WIDSTRAND / REWILDING EUROPE STAFFAN WIDSTRAND / REWILDING EUROPE STAFFAN WIDSTRAND / REWILDING EUROPE 15
Page 1 and 2: Rewilding Lapland Creating a sustai
Page 3 and 4: Rewilding Europe BRUNO D’AMICIS /
Page 5 and 6: 14 Our vision, mission, objectives
Page 7 and 8: Who are we? The management team of
Page 9 and 10: Inspiring initiatives Rewilding Eur
Page 11 and 12: Three examples of the results of Re
Page 13 and 14: Rewilding Lapland Background In Mar
Page 15: Planned activities Initially, Rewil
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Rewilding Lapland

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